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Old 05-07-2007, 02:14 PM   #1
Azoy?
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Playboy isn't sexy (at least not financially)

The adult entertainment company has rapidly grown licensing deals and 'new' media businesses, but that's not enough to offset the slowdown in print and cable TV.

Full CNNMONEY.COM story here http://money.cnn.com/2007/05/07/news...ion=2007050712
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Old 05-07-2007, 02:16 PM   #2
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great reading! thanks for sharing
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Old 05-07-2007, 02:18 PM   #3
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Don't confuse stock price with financial health or profitability.
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Old 05-07-2007, 02:51 PM   #4
vas
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read that earlier today... article says their online properties have jumped to about 20% of their total net profit... or something like that..

old media moving onto new media... at least they have the foresight to move in that direction and not become dinasaurs...
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Old 05-07-2007, 03:07 PM   #5
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Good Job Lens on being a crucial part of their growth in online sales and net revenue!

Brad
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Old 05-07-2007, 03:26 PM   #6
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Quote:
Originally Posted by vas View Post
read that earlier today... article says their online properties have jumped to about 20% of their total net profit... or something like that..

old media moving onto new media... at least they have the foresight to move in that direction and not become dinasaurs...

So is that saying online is growing super fast... or that the rest is declining faster?


Either way it goes I'm sure Lens and the guys are doing much better than they ever were.
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Old 05-07-2007, 03:32 PM   #7
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Don't confuse stock price with financial health or profitability.

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Old 05-07-2007, 03:50 PM   #8
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Transition periods = time to buy
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Old 05-07-2007, 03:53 PM   #9
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im shocked there print is doing as well as it is

only reason it is ... is because of its BRAND ... thats it .. i get playboy ..have for years but they half the time just sit around


everything is going online on vod
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Old 05-07-2007, 04:10 PM   #10
Rochard
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Good Job Lens on being a crucial part of their growth in online sales and net revenue!

Brad
I believe ICS plays a huge part in Playboy's financial growth.....

The company also has seen healthy increases in sales from "new" media, such as mobile and online services. Sales from e-commerce, online subscriptions and other entertainment operations, which include Internet advertising sales, rose 18 percent last year and accounted for nearly 20 percent of total sales.

The truth is Playboy's old businesses are doing poorly but Playboy's agressive moves into "new media forms" are making them bank.
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Old 05-07-2007, 04:33 PM   #11
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im shocked there print is doing as well as it is

only reason it is ... is because of its BRAND ... thats it .. i get playboy ..have for years but they half the time just sit around
Print media for "adult" has been declining for years now Chris - Playboy is no exception.

Totally agree on the Playboy brand which is the strongest thing going for it - and prob the main basis for licensing. Suspect over time, the brand will be milked dry until it's not worth licensing. The prime era of Mr Hefner was years ago and, never works out when someone, family or not, eventually takes over the operation.
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Old 05-07-2007, 05:55 PM   #12
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not good
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