Playboy isn't sexy (at least not financially)
 

The adult entertainment company has rapidly grown licensing deals and 'new' media businesses, but that's not enough to offset the slowdown in print and cable TV.

Full CNNMONEY.COM story here http://money.cnn.com/2007/05/07/news...ion=2007050712

great reading! thanks for sharing

Don't confuse stock price with financial health or profitability.

read that earlier today... article says their online properties have jumped to about 20% of their total net profit... or something like that.. :)

old media moving onto new media... at least they have the foresight to move in that direction and not become dinasaurs...

Good Job Lens on being a crucial part of their growth in online sales and net revenue!

Brad

So is that saying online is growing super fast... or that the rest is declining faster?


Either way it goes I'm sure Lens and the guys are doing much better than they ever were.

:thumbsup

Transition periods = time to buy

im shocked there print is doing as well as it is

only reason it is ... is because of its BRAND ... thats it .. i get playboy ..have for years but they half the time just sit around


everything is going online on vod

I believe ICS plays a huge part in Playboy's financial growth.....

The company also has seen healthy increases in sales from "new" media, such as mobile and online services. Sales from e-commerce, online subscriptions and other entertainment operations, which include Internet advertising sales, rose 18 percent last year and accounted for nearly 20 percent of total sales.

The truth is Playboy's old businesses are doing poorly but Playboy's agressive moves into "new media forms" are making them bank.

Print media for "adult" has been declining for years now Chris - Playboy is no exception.

Totally agree on the Playboy brand which is the strongest thing going for it - and prob the main basis for licensing. Suspect over time, the brand will be milked dry until it's not worth licensing. The prime era of Mr Hefner was years ago and, never works out when someone, family or not, eventually takes over the operation.

not good