studiocritic

Am I the only one who feels like all the sponsor-provided tours look the SAME? Cookie cutter templates lacking a lot of stuff that would boost conversions.

What does everyone send their traffic to? Default tour(s)? Custom-created tours? Join page?

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Renny

custom created tours by designers that have some style.

studiocritic

then at the end of the tour you link to the join page? do you have some samples you wouldn't mind sharing?

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Renny

Yup

We gotz a new reality site opening next month with a theme thats sure to convert.
icq me for some details on it.
your traffic is always welcomed. But who's isnt?

231-048-354


heres a sample of a tour being made but I have no clue what I'am going to used for just yet:
http://www.wickedworks.us/uploads/teenintensions.jpg

digifan

I agree 100%.. some sponsors offer custom made tours tho if you have enough traffic and sales.

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elitetec

so use another sponsorrr

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Scootermuze

If ya have solo girl sites, get some ideas from these myspace type profile pages..

very amateur look.. lots of text, and they draw attention..

Dalai lama

You are correct

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fusionx

Leave it to Shap at Twisty's to break the mold:

http://tour.twistys.com/t10/blog/revs=prima/

This is a cool way to sell a surfer. This tour has a few issues that are being fixed now, but it already converts well, and the coming chages will tighten it up even more.

studiocritic

we've been doing that for awhile with brooke skye

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Rui

touché!

studiocritic

i already got a custom tour from nichedsites, rui. it converted worse than the premade. i sent nichedsites about 150 sales in september. how about you guys pay for me to have someone design a well-converting tour and i'll start sending traffic again?

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tony286

one hotter than the next content production must cost a fortune for that site

Gottis

Every sponsor also has something that's "sure to convert".

3M TA3

that's their blog, i don't know if it can be called a tour page

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Sosa

alot of them are pretty damn close looking. It is the content that sells

studiocritic

no, it's not. the customers aren't going to know whats in the members area.

the sample clips need to be varying to represent the different types of material in the members area. not 5 clips of 5 different girls doing the exact same thing.

there should be clear lists of benefits in joining. nichedsites for example mentions that they give away access to their other sites with any membership to one site, but that is barely noticeable on the tour! thats a huge benefit and it's not being played up at all. i'm just picking on nichedsites because rui came in this thread, every sponsor tour i've seen has issues like this.

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andrej_NDC

they dont look the same, you just dont see the difference...

studiocritic

instead of making a vague elitist comment, care to elaborate?

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vvq

content sells a surfer, not the tour design.

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andrej_NDC

The tours look similar, but they are very different in real, the text, the content...one example, there are many milf sites, but some have young moms on them and text that doesnt fit the niche...the design will look good to you and similar than on some other site, but that other site can have matching text and well choosed milfs, so it converts a lot better. Big difference.

studiocritic

so you're saying a poorly designed tour doesn't convert worse than a properly designed one? can i quote you on this?

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Beaver Bob

here is a high converting tour thats doing really well: Tour

see sig if interested

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Spunky Dollars | Need Content?
Paysite Owners: Protect Your Members Area with Strongbox

361-574-229

studiocritic

it's a POV site but the largest sample pics on that page are not POV......

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studiocritic

btw, otherwise i do like it a lot more than what i'm seeing elsewhere and i notice on the 2nd page most of them are POV.

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AlienQ - BANNED FOR LIFE

I sale new tours and concepts.

ialien.com

I invented the interweb.

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andrej_NDC

its really well done

Beaver Bob

most everything on the site is POV. All the video content is, and most of the big pics are POV. Thanks for the compliments.

here are a couple sample hosted galleries:
http://galleries.spunkydollars.com/h...al=2&ref=xxxxx
http://galleries.spunkydollars.com/h...al=2&ref=xxxxx

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Paysite Owners: Protect Your Members Area with Strongbox

361-574-229

studiocritic

if i start a fund to buy you the meds you need, will you take them?

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2HousePlague

Everybody wants to see the castles, no?



2hp

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tada!

pornguy

Sponsors use those tours because they convert. I am sure that some custom tours might convert better, but hey. Want them top send the traffic for you as well?

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studiocritic

this is an intruiging idea.

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vvq

I'm saying the content on your tour is more important. Surfers don't care as much about design as webmasters do. The content/previews on a tour get a surfers dick hard, not the design.

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Morgan

Bingo.

I had a guy over at my house yesterday telling me how: http://www.brutaldildos.com is the best site on the web. Of course it's not the best site on the web, but it just goes to show that fancy graphics dont necessarily sell better.

Content quality is the most important thing. Proper link placement and other strategic design efforts are 2nd most important. Actual graphics are next in importance.

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Rui

studiocritic - lets talk and sort that out then, you have my contact and I have yours so expect some harassment soon ;)

$5 submissions

Care to elaborate re "stuff that would boost conversions"?

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studiocritic

there's too many posts above about the ~same thing to reply to individually.. i wasn't referring to design as in how pretty the tour is, i'm talking about a design that ushers the person from the first page of the tour on through the cc form. not laid out to look good. the only goal should be converting. nothing else.

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studiocritic

sorry, i was out

a few off the top of my head without looking at any to pick apart:

- clear-cut lists of benefits (how much content is inside? why is this worth it? some math, how much is this per day? how much time is it gonna save me from hunting down free porn)

- payment option pages that don't suck (i recently saw: one option for visa, one option for mastercard.. both linking to same page. W T F)

- credit card forms that look like the site they were just on (this is just common sense. if i'm dumb enough to buy porn, and i'm on a pink site and the next page is a credit card form thats all of a sudden a dark blue with a different company name.. i'm bailing)

if people are actually interested in hearing what i have to say, and sponsors will really use it, i'll write a proper checklist for tours and publish it for everyone. i'm not interested in making custom tours to keep to myself, i want everyone's ratios to come up!!

i threw the best traffic i have yesterday at a perfectly matched (niche, etc) tour on a popular sponsor here:

uniques: 367
join page: 96
sales: 2

okay, on most stuff that i have developed, where i can track proper stats.. at least 7-8% of the people who make it all the way to join page submit a cc.

let's be very conservative here and say even *50%* get rejected, scrub NSF or otherwise.

((367*.8)*.5) = 14.7

wheres my other 12 signups? that'd be a 1:26 ratio. this seems unbelievable to everyone here, but remembered this is highly filtered and expensive traffic.. it costs about 25 cents per unique at this stage.

anyway, if you guys are interested in a proper writeup let me know.

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$5 submissions

So would it be fair to say that most of the 'tweaks' you have in mind focus on TEXT and forms? Any ideas re page sequencing? How about redundancy of call to action?

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Fizzgig

I spent a week transcribing text from paysite tours for a database once. I can tell you that there is a HUGE similarity between most of them.

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studiocritic

actually while i was out at dinner i was thinking this over about call to action.. there should be further calls to action, exit pops don't really work anymore, but i guess something like a combo of those and trapping back button from join page.. offering a "temporarily" lower pricepoint if they decline to join..

page sequencing..

1) landing page that segments visitors based on what they're looking for. example: ass licking (straight) niche. some people are looking for FF, some MF, others FM. there should be 3 big thumbs on the landing page. 1 for each of these categories. have the visitor pick one so we know what they're after.

2) now they're on a long page showing everything they're going to get (thumbnails linked to sample clips, like we see everywhere now). only ON TOPIC content is displayed here. if they picked FM, there is *NO* MF. period. at the bottom (and top) of this page there is a simple text continue link.

3) this page lists benefits. how much content is inside? how many exclusive models, found nowhere else? how often is it updated? how many satisfied members do we already have? "less than $0.xx/day!". another continue link.

4) pic of a model(s) from the site in an enticing pose with a fansign asking them to come play. ;) here is the page that links out to the billing method, so we'll need a button for each payment method here. clear cut. standing out. needs to be very clear what the next step is here. the same continue links should exist, and if they click these there should be a text-only page asking what payment method they want to use, with text links.

5) credit card submission form. same pic of girl should be on here, encouraging them to spend their hard earned dollars cuz she's worth it.

this is what i thought of in the time it took me to write this.. im sure theres infinitely more things that could be done to increase conversions, but lots of test data is needed to know what works and what doesn't.

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studiocritic

bump for front page

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alan-l

basically, the most important thing is that a designer will NEVER know better than the site owner, unless he's very deep into the niche. Now, with programs working on multiniches the owners just say: "hey, throw me a header and a few episodes and let's call it a tour". Of course, conversions suck. We work very very close with our designers in every aspect, ie we had an arrangement with some sponsor where we'd have our own designers make tours for specific niches the sponsor didn't have a clue about. OF course, they rocked and they tried to buy us the tour to give to all their affiliates, which I didn't agree, why would I share my earnings with other people when I'd have all for myself? This sponsor then hired another designer and tried to copy the ideas, still not having a clue on what we REALLY did. Guess they failed again, we just dropped them after some funky stats, so I don't care at all.

This being said, a tour could look exactly the same as all the tours, but then you have content, copy, sales pitch and stuff other won't have and that will make the difference, so not everything is black and white, there's a lot of shades in between. Since we only promote very specific niches I or my partner know about, we'd say without the shadow of a doubt what will work and what won't with just a glimpse of the tour, and usually we don't fail. So maybe (just MAYBE): is it possible that you don't know the niche enough? Just asking, maybe that's where the problem is

$5 submissions

how much does CONTENT SELECTION for the tour play into the overall equation of conversion?

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studiocritic

i think i addressed that above, when people come to a niche site and the samples don't reflect whatever fetish it is they're trying to satisfy. if its a blowjob site, and half the samples are fucking.. thats obviously bad.

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studiocritic

i'm talking about sponsor-provided tours.. and i was mostly referring to the lack (most have none) of sales copy, etc.

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LB-69

Studiocritic, your post make much sence.. can you do me a favour and look through mine new opened site tour and let me know what you think, no templates was used, the pics and texts was written by me and my team, it's 5 tour pages, the last is videotour with 2 downloadable trailers: http://www.lb-69.com/tour1.htm

Thanks in advance for your time !

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ExoticGold - 100% Original Transexual Affiliate Program, So Hot, Straight Men Get Sprung!

alan-l

now THAT'S SOMETHING DIFFERENT

LB-69

Thanks alan, let see Studiocritic opinion...

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studiocritic

hi LB, i just got in.. gimme a few.

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