Does color and font matter? - GoFuckYourself.com

webslave · 04-21-2003, 11:42 PM

has anyone found a color/font that works best or worst?

I found green links on black to be the WORST color for my traffic. DO your ratios change with the link/background colors as much as mine did?

ok....so i was bored...

AlienQ - BANNED FOR LIFE · 04-21-2003, 11:49 PM

I would say your on to somthing.

Color is single handedly the most emotional provoking nervous stimuli next to symetry.

blunt · 04-21-2003, 11:49 PM

RED is the most clickable color!

Validus · 04-22-2003, 01:20 AM

In a test, I conducted back when I was in school (over about a 6 month period) I found out that the regular blue text links get clicked 20% more then any other link colour. I concluded therefore that blue one white background is the most clicked option.

Another test I did was to add 2 flash banners on a store front to replace the gif banners, sales dropped 15% over 3 months after that, when we put up the gif banners sales climbed again 14%. I am not sure why 2 flash banners of the same size as the gif banner would do such a thing? but I am certain it made the change.

We were just playing but hey, who knows, I passed the class with 98%.

KCJ · 04-22-2003, 01:20 AM

Quote:

Originally posted by blunt
RED is the most clickable color!

I have to agree with you

RedShoe · 04-22-2003, 01:24 AM

Quote:

Originally posted by blunt
RED is the most clickable color!

I don't know if it's my monitor or what, but that color red on this grey BG is hard on the eyes.

Validus · 04-22-2003, 01:30 AM

http://www.usask.ca/education/course...dsgn/murch.htm

some good info... basics.. but.. good!

blunt · 04-22-2003, 01:37 AM

Quote:

Originally posted by RedShoe

I don't know if it's my monitor or what, but that color red on this grey BG is hard on the eyes.

Sometimes eye sores can be a good thing. It caught your attention didn't it?

psyko514 · 04-22-2003, 01:39 AM

Quote:

Originally posted by Validus
In a test, I conducted back when I was in school (over about a 6 month period) I found out that the regular blue text links get clicked 20% more then any other link colour. I concluded therefore that blue one white background is the most clicked option.

Another test I did was to add 2 flash banners on a store front to replace the gif banners, sales dropped 15% over 3 months after that, when we put up the gif banners sales climbed again 14%. I am not sure why 2 flash banners of the same size as the gif banner would do such a thing? but I am certain it made the change.

We were just playing but hey, who knows, I passed the class with 98%.

Personally, I hate clicking on flash banners as I don't know where I'm going to be taken.

Validus · 04-22-2003, 01:54 AM

Quote:

Originally posted by psyko514

Personally, I hate clicking on flash banners as I don't know where I'm going to be taken.

agreed, and when I get some popup to install a plugin.. I usually close that window...

the_lemur · 04-22-2003, 01:57 AM

I think blue is the most clicked because it's the browser default. Browsers associate the bright blue color->links.

Validus · 04-22-2003, 02:08 AM

Quote:

Originally posted by the_lemur
I think blue is the most clicked because it's the browser default. Browsers associate the bright blue color->links.

Yea.. haha like I said. by 20% in my case...

flashfreak · 04-22-2003, 02:08 AM

Quote:

Originally posted by psyko514

Personally, I hate clicking on flash banners as I don't know where I'm going to be taken.

agreed... once I clicked a flash banner and it took me in jail...

the_lemur · 04-22-2003, 02:12 AM

Quote:

Originally posted by Validus

Yea.. haha like I said. by 20% in my case...

heh, woops. Sleep deprevation makes me repeat what others have already said

04-21-2003, 11:42 PM	#1
webslave Confirmed User Join Date: Apr 2003 Posts: 110	Does color and font matter? has anyone found a color/font that works best or worst? I found green links on black to be the WORST color for my traffic. DO your ratios change with the link/background colors as much as mine did? ok....so i was bored... __________________ what the fuck is the problem?

04-21-2003, 11:49 PM	#2
AlienQ - BANNED FOR LIFE best designer on GFY Join Date: Mar 2003 Location: IALIEN.COM - High Definition Video and Photographic Productions -ICQ 78943384 Posts: 30,307	I would say your on to somthing. Color is single handedly the most emotional provoking nervous stimuli next to symetry. __________________ NAKED HOSTING FTW!11 I'm On The INSANE PLAN $9.95/mo! \| The Alien Blog Adult News Worth Reading Updated Daily \| Content For Sale! 641 PICS 216 MINUTES OF VIDEO $350.00 \|ICQ: 78943384 \|

04-21-2003, 11:49 PM	#3
blunt Registered User Join Date: Aug 2001 Posts: 96	RED is the most clickable color!

04-22-2003, 01:20 AM	#4
Validus Confirmed User Industry Role: Join Date: Jul 2001 Location: Calgary, Canada Posts: 4,012	In a test, I conducted back when I was in school (over about a 6 month period) I found out that the regular blue text links get clicked 20% more then any other link colour. I concluded therefore that blue one white background is the most clicked option. Another test I did was to add 2 flash banners on a store front to replace the gif banners, sales dropped 15% over 3 months after that, when we put up the gif banners sales climbed again 14%. I am not sure why 2 flash banners of the same size as the gif banner would do such a thing? but I am certain it made the change. We were just playing but hey, who knows, I passed the class with 98%.

04-22-2003, 01:30 AM	#7
Validus Confirmed User Industry Role: Join Date: Jul 2001 Location: Calgary, Canada Posts: 4,012	http://www.usask.ca/education/course...dsgn/murch.htm some good info... basics.. but.. good!

04-22-2003, 01:57 AM	#11
the_lemur Registered User Join Date: Apr 2003 Location: Blacksburg, VA Posts: 73	I think blue is the most clicked because it's the browser default. Browsers associate the bright blue color->links.