In this case, it will be negative ROI
2 updates a week it's around 16000$ production cost.

if you did do 2 updates a week the cost would come down per scene - you can get more from one shoot than just 1 B/G video.

$16,000 for 2 updates? Is that in US dollars or Euros? Either way we're talking anywhere from $2,000-$5,000 per scene, depending on agency, girls, production, location, etc. 16K is wrong (unless you are talking Czech Korona?)

2/ week for 4 weeks would be 16k or at least that was how I understood it.

Ahh so sorry, I thought it was two updates a week, not monthly total. :)

I think if a new program launched in 2015 could make 100 joins daily, they should consider that an outstanding success. 50 joins daily would be considered successful. 25 joins daily would be considered a great starting point and a place to grow from. And 200 joins a day would probably be the highest you could expect to get, and would be a phenomenal feat.

I think this is the most honest assessment of adult in 2015 that I am able to give.

2k a scene for 8 scenes.
Possible to do cheaper for euro content.

Yes, that true.
even all the HQ content producers always give a big discount if you buy 3 scenes with one model, as it makes all production cheaper.

I know I'll get crucified for bringing this up, but this thread is only covering one business model. With the right combination of billing, creative, and the right affiliates, you can spend that budget on lead generation rather than content and build yourself a respectable member base in a hurry.

Just sayin :)

I agree (because that's pretty much how I work things).

I wonder what $150k in ad buys would bring a new site? :)

I'm very lucky that my updates do not cost me $10k a week! But at the same time, I'm not making 10k a month neither. With my free included camshows & regular updates, yes we spend money on travel, maybe clothes, but otherwise, it's all just hard work.

For those setting up sites, needing to pay for models, I still do not understand where the large amount of money is paid out.

Lead generation in the sense of PPS or PPemail affiliates or other methods?

I guess I was referring to the high PPS affiliate model yes. That or media buying.