New recurring payout program model?
 

We've been talking about creating a new revshare program model called "Pro Affiliate"

It would pay 80% on signups and recurring.

But here's the catch: The rebills would be paid in proportion to new joins during that period. In other words, if you sent 30 sales one month, and got 15 rebills from those the next month, you would need to have at least 15 new sales to be paid on them all.

If you only have 10 sales, you get paid for up to 10 rebills. If you have no sales, you get no rebills.

Basically, I want to reward loyalty and penalize disloyalty. When the traffic stops, so do the checks.


Please discuss!

Steve Lightspeed

i'm not feeling it

Let me go to the beach and think about that for a while !

wow you give me an extra $3 if i stay with you forever. no thanks. i would take a 60% to promote how i want over an 80% that limits me.

interesting concept Steve :) Loyalty marketing is something difficult to successfully achieve in our industry and something I know we try do ourselves here. I'm looking forward to hearing about the results.

~Alli

too complicated.

If someone is sending 30 signups every period for a while, isnt he more likely gonna have more than 30 rebills per period? So he keeps the traffic the same, but he is still not getting paid on all rebills?

What she said ^

Kedwl idea though.

SixNine

yeah i know, so when you have 300 rebills and you're still only sending 40 sales a month you only get paid for 40.

gee where do i signup for this one

:1orglaugh

If it aint broke, don't fix it.

I don't necessarily agree with the quoted reply, but I think that sort of initial reaction will be a challenge to overcome, marketing-wise, when implementing such a system.

Interesting idea, though, for sure.

- Q.

I like this idea. I know it will make me alot more money.

Cameron

Hmmmm interesting concept.

I like the loyalty part.

DH

Your ideas are in the right place, but I believe the traditional setup is better for the webmaster majority who push multiple programs.

I'm sure a few of your long term loyal webmasters who push your program "hard" wouldn't mind taking you up on that offer.

The idea has merit, but like some of the folks are saying, there's not quite enough reward, plus even the best programs will get tired out ... and for tgp type sites, your return users will get tired of seeing the same ads/girls/sites on there, so even if they continue to push you at the same level, joins will inevitably drop.

Perhaps a higher per join payout is the ticket here? if someone only promotes you for a month, they still got the $ to lure them there, but they don't get checks if they stop promoting your sites. In the end, you more than make up for it in rebills.

^

i wouldn't join something like that. :2 cents:

Pretending that the joins are full month joins only, ie both joins and rebills are for the same amount. Isn't this just like paying around 160% for the join?

or, for a $20 join, paying a little over $35 per sale?

LightSpeed - That will scare off webmasters.

Asking for webmaster loyalty is done only one way.
Money, a clause that ask's for strings probably would not fly to well. Especially when many other programs are pushing 50/50 to 65/35 for life of the members.

People like checks comming in the mail months after the effort of promoting a sponsor.

K-moan you know this man...

I'm not feeling it aswell.

If i send you 50 sales the first perriod and then i deside to stop the traffic i wont get paid for all those rebills.

You kinda force people to send the traffic to get paid for the rebills.

Steve, in all due respect you are talking smoke and mirrors. My RPM technology will show people how much money they make per thousand impressions of an ad so they won't have to interpret this shit anymore. Please don't add another layer to the complexity of choosing which program to go with. Or do, it'll make my job easier with the big launch of Dollars.com.

Well, I'm just fishing here.

Tell me then, what does it take to earn webmaster loyalty?

Is there such thing?

What if a program started at 60%, and bumped 1% for every month that there are new sales (up to 80%), but dropped 1% every month that there are no sales (to say to 40%) ???

Sounds like a good idea to me. You might want to bump them only if they send X sales a month though, or else you might have a bunch of people starting to send you a few joins a month and only start sending real traffic once they feel they are high enough in terms of the %-age.

what about a 1% bump for every new sale + rebill each month.

like starting at 60% up to 80%

20 sales or rebills per month and the affiliate is getting paid 80%

in the 2th month the rebills from the last month wont counted as 1% + anymore only the new sales + rebills.

just a idea to play with

If your program sells and recurs well, why should you need to twist peoples' arms to sell it?

If you think you will benefit from a loyalty program, find a carrot rather thana stick.

i would do it if a) i has some trust for the company i was dealing with b) i could get my content needs looked after for the long term to help with promotion(tawnee stone sells tawnee stone memberships better than some skank teen from some content provider) c) company was stable and moving forward

loyalty works two ways imo. i think it would work but it wouldn't be for everyone. heck it prolly won't be for the majority.

also, whats hot today, may not be hot tomorrow. thats in regards to what sites to promote. if you moved your traffic elsewhere after a few months those recurring cheques would dry up. which would suck because its nice to have extra cheques coming in from sponsors you don't pump much traffic to anymore.

this idea is better

you are smoking crack...this isn't highschool....pay me what you owe me or i wont send you traffic...ill send you as much traffic as i want because of your ratios....

if you want loyal webmasters than give good content, a few tours per website, lots of new websites, new ideas, good ratios (which I didn't get sending lots of traffic to lsg this month).

yeah I think this is a better idea. I think webmaster loyalty is grossly only to money. You treat your webmasters well, just like a lot of us, and ultimately we experience what could be the "most" loyal webmasters there are. It doesn't matter what business you're in tho - you alway have to remind those promoting your product that you're still there and still love each and every one of them. If a grocery store doesn't hear from their coke rep for 6 months, you're god damned right they'll sell more pepsi, even if their margin on pepsi is smaller than on coke. People will gravitate toward those whom they think are appreciative of their hard work.

but actually i don't like how the % can go below the initial % over time

The whole idea with revshare is, is that you can sit back and relax for a few months and still get paid. We all know it's not possible to stay at a certain level of sales each month (holidays, vacations, weather, whatever), and this is where revshare jumps in.

With your business plan i'd get paid less just because it's beautiful weather outside or people decided to go on a holiday.

Not really my thing, no.. :2 cents:

Lol, good advice... I don't think anyone can argue that I've worn out the "bribery" method of getting webmaster loyalty!


Steve Lightspeed

"Yes, Yes this is HORRIBLE idea"

Say I sent enough sales consistently to bump me up to 65% and then my sales started to tinker away for whatever reasons and I got down to 45%.

Why on Earth would I ever send you another click after you decided to "punish" me because I wasn't sending you "enough" sales?

You've got the right idea wanting to reward loyalty, but you'll kill yourself by penalizing what you call "disloyalty"

If I send you 10 joins and never send you another click I should get paid my fair share of whatever those 10 joins bill, for the life of the member.

You're already at a disadvantage competing with per signup programs because most webmasters chase the quick buck, trying to "force" the webmaster to send more traffic is going to make it that much easier for the per signup programs to steal your webmasters.

Bonuses for volume and consistency are great ideas, but any program that wants to lower my payouts because I choose to do something else with my traffic will never get a click from me.

:2 cents:

Another thing, with all the conspiracy theorists out here on the boards, they'll be screaming that you're shaving them just so you don't have to pay the bonus or so you can lower their payouts.

This concept is just asking for trouble.

He got a point.

If I am one month in holidays I get penalized with this payout sheme. It has nothing to do with loyality. (Or do I have to make a holiday request to you to keep the payout :winkwink: )

IMO, getting affiliates period can be difficult enough. Punishing the affiliate will just send them elsewhere. There are still many, many options for affiliates.

Steve, if you don't want your affiliates, kindly send them my way. :)

Wow, what a stupid Idea:warning