Sponsors - what are your untargetted ratios looking like?

[Jakez]

Untargetted as in, not targetted traffic from a search engine, etc.. if someone placed the same banner ad across multiple general porn sites linking to yours, on average, how many uniques would it take to generate a sale?

Don't bs with the under 1:1000 stuff.

[Jakez]

That bad huh?

[Wiredoctor]

Originally Posted by Jakez

That bad huh?

LOL, that was funny, I would be interested in hearing myself as I do have a bit of general traffic that is not doing much right now with the current sponsors.

[Loch]

I dont know what kind of traffic this is as i have noting to do with the sites
And im sure you will think im full of it but.....

Today
Indecent Massage 252 229 22 0 3 1:76

Yesterday
Indecent Massage 311 288 10 1 1 1:288

Goes up and down a lot though

[harvey]

I just wrote an article/tutorial on targeting at http://www.fdsign.com/evolution/tuto...ne-gun-models/ , it will be a 4 parts delivery, but each one will include 1 or more specific techniques on targeting, including this one

[LongBG]

I highly doubt any sponsor is going to come in here and tell you shit.

And, if they did it would be just that "Shit"

[RogerV]

about 1/600 right now. I expect it to get better and under 1/100 on SE traffic

[Yanks_Todd]

Well asked question and I doubt you will get much honestly. But here is what I have to contribute.

First to qualify what we are looking at, all the sites in my program are somewhat niche. They all focus on masturbation and capturing authentic orgasms. Abbywinters.com is probably the next closest site to what we do at our flagship site "yanks.com". However AW mixes a lot more lesbian scenes into their content and therefore I would assume they convert a bit better on "General" traffic.

Taking into account all traffic running through affiliate codes right now across the board our traffic converts at:

1:649

Yanks.com being 1:1050
Clubstroke.net being 1:594 (our best converting site)
And our all access pass being 1:38 which is do to very successful internal mailing of past customers off a list that spans 12 years and some kick ass affiliates who do target the traffic very well.

the closest number I can get to show what our sites across all "general" porn traffic is to look at the affiliate code that I run internally on JuicyAds.com systems filler ads in which case we convert at

1:1120

So like any other program I can show you a screen grab of a particular code that converts 1:17 on a given month or show you my best site on my best month that would sit around 1:300

But I totally back you up that if any program gets up and says that if you place a banner on the top of 50 sites across all niches you will come under 1 in 1000 they are not being honest. But I think a solid program now falls in between the 1:1000 and 1:1500 range.

Putting the work in is key I can tell you that I OWN search terms having to do with masturbation and if I send that traffic to myself I do around 1:650, if I sent it to abbywinters.com I improve slightly to 1:600 but when I sent it to say WEGs letsmasturbate.com it would convert at 1:5000 even though they claimed it was 1:275 or something ridiculous on their site.

The difference? Quality sites and a quality experience for the surfers.

[harvey]

Originally Posted by Yanks_Todd

Well asked question and I doubt you will get much honestly. But here is what I have to contribute.

First to qualify what we are looking at, all the sites in my program are somewhat niche. They all focus on masturbation and capturing authentic orgasms. Abbywinters.com is probably the next closest site to what we do at our flagship site "yanks.com". However AW mixes a lot more lesbian scenes into their content and therefore I would assume they convert a bit better on "General" traffic.

Taking into account all traffic running through affiliate codes right now across the board our traffic converts at:

1:649

Yanks.com being 1:1050
Clubstroke.net being 1:594 (our best converting site)
And our all access pass being 1:38 which is do to very successful internal mailing of past customers off a list that spans 12 years and some kick ass affiliates who do target the traffic very well.

the closest number I can get to show what our sites across all "general" porn traffic is to look at the affiliate code that I run internally on JuicyAds.com systems filler ads in which case we convert at

1:1120

So like any other program I can show you a screen grab of a particular code that converts 1:17 on a given month or show you my best site on my best month that would sit around 1:300

But I totally back you up that if any program gets up and says that if you place a banner on the top of 50 sites across all niches you will come under 1 in 1000 they are not being honest. But I think a solid program now falls in between the 1:1000 and 1:1500 range.

Putting the work in is key I can tell you that I OWN search terms having to do with masturbation and if I send that traffic to myself I do around 1:650, if I sent it to abbywinters.com I improve slightly to 1:600 but when I sent it to say WEGs letsmasturbate.com it would convert at 1:5000 even though they claimed it was 1:275 or something ridiculous on their site.

The difference? Quality sites and a quality experience for the surfers.

You have nice sites, yet you're still targeting and I think the OP means no targeting at all. I really doubt you (or any other site) can convert at that rate with 0 target nowadays

[Lightning]

Yanks Todd thanks for the post..

[Jakez]

Originally Posted by Yanks_Todd

Well asked question and I doubt you will get much honestly. But here is what I have to contribute.

First to qualify what we are looking at, all the sites in my program are somewhat niche. They all focus on masturbation and capturing authentic orgasms. Abbywinters.com is probably the next closest site to what we do at our flagship site "yanks.com". However AW mixes a lot more lesbian scenes into their content and therefore I would assume they convert a bit better on "General" traffic.

Taking into account all traffic running through affiliate codes right now across the board our traffic converts at:

1:649

Yanks.com being 1:1050
Clubstroke.net being 1:594 (our best converting site)
And our all access pass being 1:38 which is do to very successful internal mailing of past customers off a list that spans 12 years and some kick ass affiliates who do target the traffic very well.

the closest number I can get to show what our sites across all "general" porn traffic is to look at the affiliate code that I run internally on JuicyAds.com systems filler ads in which case we convert at

1:1120

So like any other program I can show you a screen grab of a particular code that converts 1:17 on a given month or show you my best site on my best month that would sit around 1:300

But I totally back you up that if any program gets up and says that if you place a banner on the top of 50 sites across all niches you will come under 1 in 1000 they are not being honest. But I think a solid program now falls in between the 1:1000 and 1:1500 range.

Putting the work in is key I can tell you that I OWN search terms having to do with masturbation and if I send that traffic to myself I do around 1:650, if I sent it to abbywinters.com I improve slightly to 1:600 but when I sent it to say WEGs letsmasturbate.com it would convert at 1:5000 even though they claimed it was 1:275 or something ridiculous on their site.

The difference? Quality sites and a quality experience for the surfers.

Thanks for the honest response.

The main reason I asked this question the way I did is this:
Let's say a sponsor is completely honest and says X site of theirs (whether niche'd or not) would average 1:4000 across most porn sites that show a variety of niches. Now if I create an appealing banner ad for this site, and then buy ad spots on websites that specifically cater to this exact niche, I should without a doubt be converting 1:4000 or better.

[Yanks_Todd]

Originally Posted by harvey

You have nice sites, yet you're still targeting and I think the OP means no targeting at all. I really doubt you (or any other site) can convert at that rate with 0 target nowadays

Thanks for the compliment. Yeah its hard to actually isolate non targeted traffic. The run of the network ads on Juicy links is probably the only example I have, and even with that I am very selective when it comes to banners and which tour I sent the surfer to.

That is why I have placed a huge emphasis on hand picking affiliates. I know what will work and what wont and on what sites. So I very rarely approve affiliates who plan to just shoot traffic at my sites. It burns my BW and they aren't happy with the results.

The reason I responded to this thread however is to show that there are good sponsors out there and good sites, so there is money to be made. We all just need to start evaluating the REAL state of the industry and how to work together for the long run.

[Yanks_Todd]

Originally Posted by Jakez

Thanks for the honest response.

The main reason I asked this question the way I did is this:
Let's say a sponsor is completely honest and says X site of theirs (whether niche'd or not) would average 1:4000 across most porn sites that show a variety of niches. Now if I create an appealing banner ad for this site, and then buy ad spots on websites that specifically cater to this exact niche, I should without a doubt be converting 1:4000 or better.

True, now the problem is if you look at ad spot prices. They are way to high for most affiliates to buy. I buy adspots and can make a return, because I get 100% revshare, an email of a qualified customer and the opportunity to cross sell them (IN MY MEMBERS AREA, NOT OFF THE JOIN). Most affiliates can't go out and buy an ad and use that to push traffic to Yanks.com on a revshare basis, even with solid retention.

This is where the industry needs to correct. Adspot prices need to go down which will make alot of high volume sites, i.e. tube sites less profitable, then money can be made from the synergy of high quality sites (good sponsors) and high quality traffic (good affiliates)

What is happening in the online adult entertainment industry now is simply a normal biz cycle and evolution made more pronounced by a worldwide recession and the introduction of a new technology in tubesites which are ultimately unsustainable at the status quo

[Jakez]

All these sponsors on here and no one wants to throw their stuff into the mix?

I guess they only want to post their nice targeted traffic ratios when needed, which is understandable. Afterall if you don't know your traffic and aren't targeting something I guess you're just wasting your time, especially today..

The real theme I was trying to get at with this thread is "what is the worst possible ratio someone could get promoting your content on their site?", which would probably get even less replies lol.

[NickB.]

We create special landing pages, custom for this kind of traffic

Testing and working to maximize sales

[Jakez]

Originally Posted by NickB. - Triplexcash

We create special landing pages, custom for this kind of traffic

Testing and working to maximize sales

So do you have some ratios for these special landing pages made for general traffic?

[NickB.]

Originally Posted by Jakez

So do you have some ratios for these special landing pages made for general traffic?

depends on the sites, traffic etc etc

hard to promise ratio's with 0 info on traffic sources

[Yanks_Todd]

Originally Posted by NickB. - Triplexcash

depends on the sites, traffic etc etc

hard to promise ratio's with 0 info on traffic sources

I think the traffic source was totally general. Think of a top banner on the top 50 adult sites based on traffic rankings. Some bondage, tube, tgp, etc. Just general.

Props for being involved on this question. I am curious if anybody else will.