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Old 04-02-2010, 09:00 AM   #1
chronig
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Free Trials vs. 1-3$ Trials

Is it worth offering free trials vs. 1-3$ ones???? My sites are the type with really high retention so Im thinking of testing out some free trials, but the fact is that Ive never even done trials before, always just a straight up first month price.

Also, with CCBill, they charge an extra excruciating 2% on 0$ trialz...
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Old 04-02-2010, 09:02 AM   #2
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You will do better with 2-3$ trials
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Old 04-02-2010, 09:03 AM   #3
chronig
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You will do better with 2-3$ trials
Thanks for the advice

Any idea why 2-3$ trials are better?

(Im not speaking from an affiliate point of view, Im talking about my own site(s) with my own promotion)
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Old 04-02-2010, 09:07 AM   #4
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i always do better with $1 - $3 trials rather than free.
Guess people don't trust free trials
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Last edited by Spudman; 04-02-2010 at 09:08 AM.. Reason: bad spelling
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Old 04-02-2010, 09:08 AM   #5
chronig
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i always do better with $1 - $3 trails rather than free.
Guess people don't trust free trails
So its a trust issue... that makes sense!
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Old 04-02-2010, 09:23 AM   #6
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$1 trials are the best.
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Old 04-02-2010, 09:24 AM   #7
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i always do better with $1 - $3 trials rather than free.
Guess people don't trust free trials
agreed. I think surfers are vary of it being 'free' but having to give CC info.
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Old 04-02-2010, 09:25 AM   #8
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Anyone with the opposite opinion having good conversions with 0$ trials?
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Old 04-02-2010, 09:28 AM   #9
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Your traffic is unique, everyone's is.

The only REAL way to see what works best is through A/B testing. Send them 50/50 to free trials and $X trials... or break it up however you want. Watch your rebills and viola! You have the correct answer. There are no shortcuts to optimizing what works best for your site...
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Old 04-02-2010, 09:29 AM   #10
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$1 trials are the best.
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Old 04-02-2010, 09:30 AM   #11
chronig
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Originally Posted by BestXXXPorn View Post
Your traffic is unique, everyone's is.

The only REAL way to see what works best is through A/B testing. Send them 50/50 to free trials and $X trials... or break it up however you want. Watch your rebills and viola! You have the correct answer. There are no shortcuts to optimizing what works best for your site...
Great advice Unfortunately Im starting from scratch on this one so I have to pick a starting price point

Maybe, hopefully, after the traffic is sufficient, I can do some 50-50 experimenting
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Old 04-03-2010, 08:25 AM   #12
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$1 trials are the best.
I agree--people just think theyre gonna get scammed on "free trials" and usually they are right.
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Old 05-02-2010, 12:49 AM   #13
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What do you think is more profitable 1 or 3 day trials?
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Old 05-02-2010, 05:56 AM   #14
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I used to do $4.95 trials for 3 days and had a pretty consistent retention of 30%. I'm thinking of doing it again so I can study it some more. I always thought a one day tour would prompt the member to immediately cancel where the 3 day tour might give them enough to want to stay. I do think that if they will pay a dollar they will pay 5 dollars for a trial though.

I have seen people charge 10$ for 10 day tours and wonder how that works for them.
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Old 05-02-2010, 06:24 AM   #15
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$1 trials are the best.
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Old 05-02-2010, 08:18 AM   #16
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$1-3 are better. A lot of people that see the free trials think they are going to get scammed. I've had a lot of luck with $1 myself.
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Old 05-02-2010, 09:18 AM   #17
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Quote:
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$1 trials are the best.
Elaborate? I was trying $1 for a bit, now I'm wondering if $2-4.95 would attract a higher paying member? lol.
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