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-   -   Free Trials vs. 1-3$ Trials (https://gfy.com/showthread.php?t=961565)

chronig 04-02-2010 09:00 AM

Free Trials vs. 1-3$ Trials
 
Is it worth offering free trials vs. 1-3$ ones???? My sites are the type with really high retention so Im thinking of testing out some free trials, but the fact is that Ive never even done trials before, always just a straight up first month price.

Also, with CCBill, they charge an extra excruciating 2% on 0$ trialz... :disgust

Frasier 04-02-2010 09:02 AM

You will do better with 2-3$ trials

chronig 04-02-2010 09:03 AM

Quote:

Originally Posted by Frasier (Post 17000984)
You will do better with 2-3$ trials

Thanks for the advice

Any idea why 2-3$ trials are better?

(Im not speaking from an affiliate point of view, Im talking about my own site(s) with my own promotion)

Spudman 04-02-2010 09:07 AM

i always do better with $1 - $3 trials rather than free.
Guess people don't trust free trials :)

chronig 04-02-2010 09:08 AM

Quote:

Originally Posted by Spudman (Post 17000996)
i always do better with $1 - $3 trails rather than free.
Guess people don't trust free trails :)

So its a trust issue... that makes sense! :thumbsup

andrej_NDC 04-02-2010 09:23 AM

$1 trials are the best.

Frasier 04-02-2010 09:24 AM

Quote:

Originally Posted by Spudman (Post 17000996)
i always do better with $1 - $3 trials rather than free.
Guess people don't trust free trials :)

agreed. I think surfers are vary of it being 'free' but having to give CC info.

chronig 04-02-2010 09:25 AM

Anyone with the opposite opinion having good conversions with 0$ trials?

BestXXXPorn 04-02-2010 09:28 AM

Your traffic is unique, everyone's is.

The only REAL way to see what works best is through A/B testing. Send them 50/50 to free trials and $X trials... or break it up however you want. Watch your rebills and viola! You have the correct answer. There are no shortcuts to optimizing what works best for your site...

chronig 04-02-2010 09:29 AM

Quote:

Originally Posted by andrej_NDC (Post 17001029)
$1 trials are the best.

http://i39.tinypic.com/slqz2w.gif

chronig 04-02-2010 09:30 AM

Quote:

Originally Posted by BestXXXPorn (Post 17001049)
Your traffic is unique, everyone's is.

The only REAL way to see what works best is through A/B testing. Send them 50/50 to free trials and $X trials... or break it up however you want. Watch your rebills and viola! You have the correct answer. There are no shortcuts to optimizing what works best for your site...

Great advice :thumbsup:thumbsup:thumbsup Unfortunately Im starting from scratch on this one so I have to pick a starting price point

Maybe, hopefully, after the traffic is sufficient, I can do some 50-50 experimenting :pimp

JP513 04-03-2010 08:25 AM

Quote:

Originally Posted by andrej_NDC (Post 17001029)
$1 trials are the best.

I agree--people just think theyre gonna get scammed on "free trials" and usually they are right.

BIGTYMER 05-02-2010 12:49 AM

What do you think is more profitable 1 or 3 day trials?

ruff 05-02-2010 05:56 AM

I used to do $4.95 trials for 3 days and had a pretty consistent retention of 30%. I'm thinking of doing it again so I can study it some more. I always thought a one day tour would prompt the member to immediately cancel where the 3 day tour might give them enough to want to stay. I do think that if they will pay a dollar they will pay 5 dollars for a trial though.

I have seen people charge 10$ for 10 day tours and wonder how that works for them.

LoveSandra 05-02-2010 06:24 AM

Quote:

Originally Posted by andrej_NDC (Post 17001029)
$1 trials are the best.

:2 cents::thumbsup:thumbsup:thumbsup

bignasty 05-02-2010 08:18 AM

$1-3 are better. A lot of people that see the free trials think they are going to get scammed. I've had a lot of luck with $1 myself.

fuzebox 05-02-2010 09:18 AM

Quote:

Originally Posted by andrej_NDC (Post 17001029)
$1 trials are the best.

Elaborate? I was trying $1 for a bit, now I'm wondering if $2-4.95 would attract a higher paying member? lol.


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