Brad from Mojo is clever [marketing tip] - GoFuckYourself.com

DamianJ · 02-24-2010, 10:33 AM

Some people read a marketing book and think that to make an ad you list good things you do. Meh. Everyone does that. It?s dull. No standout. No differentiation. Same old bullshit. ?We are market leaders in x?. ?We have the best widgets in SoCal?. Sigh. It?s REALLY hard to come up with effective ideas for adverts. And to be honest, listing some things you do well isn?t really going to cut it with skeptical porn professionals.

Let?s look at hosting, for an example. If you are a porn hosting company what could your Unique Selling Points (USPs) possibly be?

* You are rarely down
* You have great support
* You have wicked cool data centres

Not much else really. To be honest. there isn?t anything else. It?s a hosting company. Essentially really, really dull. It?s a room for of boxes. Why should anyone really care? And most importantly, why should anyone tell anyone else about your hosting?

What you need is a story. Something someone can tell someone else quickly and easily.

So, let?s pick Brad from Mojo as an example. What could he do to make a story worth telling?

CONTINUES:

http://www.adultmarketing.co.uk/2010...ost-is-clever/

Longboat full of Vikings · 02-24-2010, 10:37 AM

Caligari · 02-24-2010, 10:44 AM

hey some good stuff in there, but i am not able to get to some articles-
http://www.adultmarketing.co.uk/cate...ult-marketing/
"How to get people to click on a banner ad"

saying precondition failed
The precondition on the request for the URL /2009/11/23/ evaluated to false.

BIGTYMER · 02-24-2010, 10:47 AM

Quote:

Originally Posted by Longboat full of Vikings

DamianJ · 02-24-2010, 10:51 AM

Quote:

Originally Posted by Caligari

hey some good stuff in there, but i am not able to get to some articles-
http://www.adultmarketing.co.uk/cate...ult-marketing/
"How to get people to click on a banner ad"

saying precondition failed
The precondition on the request for the URL /2009/11/23/ evaluated to false.

Thanks!

I'll get teh tech monkey to sort that

DamianJ · 02-24-2010, 10:52 AM

Quote:

Originally Posted by Longboat full of Vikings

www.thanksfortheinfos.info

Wizzo · 02-24-2010, 10:52 AM

Brad is smart guy for sure!

munki · 02-24-2010, 10:55 AM

Plus the shirts just rock...

seeandsee · 02-24-2010, 11:01 AM

Quote:

Originally Posted by Longboat full of Vikings

this pic is epic

96ukssob · 02-24-2010, 11:29 AM

Quote:

Originally Posted by Longboat full of Vikings

3xTom · 02-24-2010, 11:50 AM

Absolutely Love Brad ...

He helped us out several years ago and continues to just kick ass
MoJo's support continually goes above and beyond to make sure your shit just works...

Great Post DamianJ

02-24-2010, 10:33 AM	#1
DamianJ Too lazy to set a custom title Industry Role: Join Date: Jul 2006 Location: A magical land Posts: 15,808	Brad from Mojo is clever [marketing tip] Some people read a marketing book and think that to make an ad you list good things you do. Meh. Everyone does that. It?s dull. No standout. No differentiation. Same old bullshit. ?We are market leaders in x?. ?We have the best widgets in SoCal?. Sigh. It?s REALLY hard to come up with effective ideas for adverts. And to be honest, listing some things you do well isn?t really going to cut it with skeptical porn professionals. Let?s look at hosting, for an example. If you are a porn hosting company what could your Unique Selling Points (USPs) possibly be? * You are rarely down * You have great support * You have wicked cool data centres Not much else really. To be honest. there isn?t anything else. It?s a hosting company. Essentially really, really dull. It?s a room for of boxes. Why should anyone really care? And most importantly, why should anyone tell anyone else about your hosting? What you need is a story. Something someone can tell someone else quickly and easily. So, let?s pick Brad from Mojo as an example. What could he do to make a story worth telling? CONTINUES: http://www.adultmarketing.co.uk/2010...ost-is-clever/

02-24-2010, 10:44 AM	#3
Caligari Confirmed User Industry Role: Join Date: Oct 2009 Location: At The Mountains Of Madness Posts: 5,414	hey some good stuff in there, but i am not able to get to some articles- http://www.adultmarketing.co.uk/cate...ult-marketing/ "How to get people to click on a banner ad" saying precondition failed The precondition on the request for the URL /2009/11/23/ evaluated to false. __________________ ATTN Webmasters Cruel Bucks - LIVE Gonzo Does Not Pay ------------------------------------------------ Animal Rescue Click Here to Feed An Animal for Free

02-24-2010, 10:52 AM	#7
Wizzo 2011 GFY Hall of Fame! Industry Role: Join Date: Nov 2000 Location: Back in Texas! Posts: 15,224	Brad is smart guy for sure! __________________ Looking for Opportunity!

02-24-2010, 10:55 AM	#8
munki Do Fun Shit. Industry Role: Join Date: Dec 2004 Location: OC Posts: 13,393	Plus the shirts just rock... __________________ “I have the simplest tastes. I am always satisfied with the best.” -Oscar Wilde

02-24-2010, 10:37 AM	#2
Longboat full of Vikings So Fucking Banned Join Date: Nov 2004 Posts: 284

02-24-2010, 11:50 AM	#11
3xTom Confirmed User Industry Role: Join Date: Dec 2002 Posts: 1,610	Absolutely Love Brad ... He helped us out several years ago and continues to just kick ass MoJo's support continually goes above and beyond to make sure your shit just works... Great Post DamianJ