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Old 05-22-2009, 01:27 PM   #1
wtfent
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What do you guys think of these membership prices I'm going to test out?

I have been playing around with lots of numbers testing things out and this is what I came up with on what would get us the most signs ups while being the most fair.

Not for sure going to test these out but wanted to get some feedback first if I did.

* $19.95 Monthly access
* $39.95 1 Month access - Non recurring
* $99.95 1 Year access - Non recurring


All affiliates would still get $25 per sale or 50/50 for all options
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Old 05-22-2009, 01:35 PM   #2
CIVMatt
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It's all about testing and trail and error

Personally I'd do

19.95
24.99
149.95
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Old 05-22-2009, 01:39 PM   #3
alias
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* $19.95 Monthly access
* $39.95 1 Month access - Non recurring
* $99.95 1 Year access - Non recurring

Too inconsistent, why 40 instead of 20 if I just want 1 month?
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Old 05-22-2009, 01:41 PM   #4
lavitra
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$0.00 1 Year access - Non recurring

sounds more realistic thanks to pornbb
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Old 05-22-2009, 01:50 PM   #5
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change all the .95 to something odd..

Peoples eyes are well trained when looking over their CC statements, there is no tax on a membership so it will show as xx.95 and it sounds silly bit it stands out so does xx.99

When you buy something at walmert for 19.95 it will show up as 21.74 or whatever, when looking at a statemtn all the x.99 etc stand out and might get that extra second of attention and then the mind can go all kinds of directions. (oh I have to cancel that or worse CB) or the partner starts asking q's. So I say, let it blend with the rest.

We use xx.87 and have for years.

Just my thoughts.
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Old 05-22-2009, 01:59 PM   #6
lazycash
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Quote:
Originally Posted by CIVMatt View Post
It's all about testing and trail and error

Personally I'd do

19.95
24.99
149.95

I like those much better.
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Old 05-22-2009, 02:09 PM   #7
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I like making the non-recurring nice and high, making it worthwhile regardless of which the surfer picks.

Quote:
Originally Posted by CIVMatt View Post
Personally I'd do

19.95
24.99
At only $5 more than the recurring, he would be losing money on that membership.
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Old 05-22-2009, 03:08 PM   #8
wtfent
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I think I'm going with these.

* $19.95 Monthly access
* $34.95 1 Month access - Non recurring
* $129.95 1 Year access - Non recurring
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Old 05-22-2009, 03:21 PM   #9
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Looks decent.
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Old 05-22-2009, 04:13 PM   #10
dirkpeddler
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* $19.95 Monthly access
* $39.95 1 Month access - Non recurring
* $99.95 1 Year access - Non recurring

Too inconsistent, why 40 instead of 20 if I just want 1 month?
I think it really pisses the surfer off when they see that they pay double for the same month's access. They'll select the 19.95 membership and cancel within that month if they want to, nothing you can do about it.
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Old 05-22-2009, 04:19 PM   #11
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:stoned

Quote:
Originally Posted by dirkpeddler View Post
I think it really pisses the surfer off when they see that they pay double for the same month's access. They'll select the 19.95 membership and cancel within that month if they want to, nothing you can do about it.
No doubt, but the program owner has to keep affiliates happy so therein lies the other side of the story, the $34.95 per one month. The surfer will do as he/she sees fit.
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Old 05-22-2009, 04:27 PM   #12
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I think it really pisses the surfer off when they see that they pay double for the same month's access. They'll select the 19.95 membership and cancel within that month if they want to, nothing you can do about it.
yup I agree

never go over $5-10 more for the non recurring price and you'll do great. I also loved the advice of stay away from prices ending in .95! Thanks for that tip Dutchy!


don't limit yourself to
$19.95, 24.95.. just cause it's the normal for paysites.. Try 21.76 and 26.97.


There is no right or wrong answer here. Sometimes trial and error is the best way to set your prices. Look at what other sites in your niche are charging and how much content you have in your members and take in if you have extra features that justify the $xx price

Last edited by SBJ; 05-22-2009 at 04:28 PM..
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Old 05-22-2009, 04:32 PM   #13
Yen_HerbalRevenue
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Originally Posted by Sebastian Sands View Post
change all the .95 to something odd..

Peoples eyes are well trained when looking over their CC statements, there is no tax on a membership so it will show as xx.95 and it sounds silly bit it stands out so does xx.99

When you buy something at walmert for 19.95 it will show up as 21.74 or whatever, when looking at a statemtn all the x.99 etc stand out and might get that extra second of attention and then the mind can go all kinds of directions. (oh I have to cancel that or worse CB) or the partner starts asking q's. So I say, let it blend with the rest.

We use xx.87 and have for years.

Just my thoughts.
That is such a great point... I never really thought about that before.
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Old 05-22-2009, 04:46 PM   #14
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Great tip, Sebastian! I hadn't thought of it that way before!
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Old 05-22-2009, 04:57 PM   #15
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never go over $5-10 more for the non recurring price and you'll do great. I also loved the advice of stay away from prices ending in .95! Thanks for that tip Dutchy!
At only $5 more for non recurring you are losing money on those memberships, better off not having them at all.
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Old 05-22-2009, 04:57 PM   #16
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Quote:
Originally Posted by Sebastian Sands View Post
change all the .95 to something odd..

Peoples eyes are well trained when looking over their CC statements, there is no tax on a membership so it will show as xx.95 and it sounds silly bit it stands out so does xx.99

When you buy something at walmert for 19.95 it will show up as 21.74 or whatever, when looking at a statemtn all the x.99 etc stand out and might get that extra second of attention and then the mind can go all kinds of directions. (oh I have to cancel that or worse CB) or the partner starts asking q's. So I say, let it blend with the rest.

We use xx.87 and have for years.

Just my thoughts.
that's a great tip
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Old 05-22-2009, 05:16 PM   #17
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Quote:
Originally Posted by Sebastian Sands View Post
change all the .95 to something odd..

Peoples eyes are well trained when looking over their CC statements, there is no tax on a membership so it will show as xx.95 and it sounds silly bit it stands out so does xx.99

When you buy something at walmert for 19.95 it will show up as 21.74 or whatever, when looking at a statemtn all the x.99 etc stand out and might get that extra second of attention and then the mind can go all kinds of directions. (oh I have to cancel that or worse CB) or the partner starts asking q's. So I say, let it blend with the rest.

We use xx.87 and have for years.

Just my thoughts.
Also, when they see xx.95 or xx.99 they mentally round the number up.
Making the price end in 60's, 70's or 80's and they don't round it as readily.


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Old 05-22-2009, 05:41 PM   #18
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I haven't checked recently, but my one-year recurring has been capped at $99.95 for years and years because CCBill/Epoch wouldn't allow anything over $100. Has that changed, does anyone know?
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Old 05-22-2009, 05:46 PM   #19
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I haven't checked recently, but my one-year recurring has been capped at $99.95 for years and years because CCBill/Epoch wouldn't allow anything over $100. Has that changed, does anyone know?
if you are consistently doing good numbers and low chargebacks i'm sure they can help you with that
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Old 05-22-2009, 06:09 PM   #20
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At only $5 more for non recurring you are losing money on those memberships, better off not having them at all.
you are wrong but I'm not going to argue with you about it. The only thing I'll say is sales are up since adding the $5-10 non recurring option and rebills are not effected. The ones that will pay extra are the ones that would cancel right away anyways..

There is a lot more I could say on this cause I've been doing this for years and have thought it through and adjust it but hey it's the internet and we all have opinions and you can have yours.
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