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Old 06-06-2008, 01:43 PM   #1
baddog
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$2.7 million - that's an expensive outage

Amazon was down for 90 minutes. Figure they make $1.8 million an hour.

That had to sting.
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Old 06-06-2008, 01:53 PM   #2
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And when I was done with them, I did a DDOS on CCbill.

Who's next?
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Old 06-06-2008, 02:03 PM   #3
germ
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And when I was done with them, I did a DDOS on CCbill.

Who's next?
l33t h4x
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Old 06-06-2008, 02:05 PM   #4
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Old 06-06-2008, 02:07 PM   #5
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Actual figure or your guess?
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Old 06-06-2008, 02:08 PM   #6
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fuck amazon they call me anaconda
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Old 06-06-2008, 02:12 PM   #7
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Actual figure or your guess?

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It's hard to know exactly how many dollars a minute Amazon loses in sales for every moment its site is down, but simple math pegs it at about $1.8 million an hour, based on an Ad Age estimate that it will snare just shy of $4 billion in revenue during the 91 days of the second quarter. Of course, traffic tends to be lighter on weekends, heavier toward the beginning of the week. And it's not like everyone who can't get on Amazon immediately won't come back and buy their books or Kindle later
http://adage.com/digital/article?article_id=127593
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Old 06-06-2008, 02:16 PM   #8
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.
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Old 06-06-2008, 02:35 PM   #9
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.
Probably a safe bet that some tried later, some gave up.
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Old 06-06-2008, 03:27 PM   #10
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.
Good point. I'm guessing the majority just waited. I shop for more and more stuff online nowadays and if I can't get to a site on any given moment, I'll check back later.
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Old 06-06-2008, 03:31 PM   #11
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.
yup that is exactly what I just told Dixie as we were talking about it.
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Old 06-06-2008, 07:12 PM   #12
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yep ....
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Old 06-06-2008, 07:19 PM   #13
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Wonder if they can get their business interruption insurance policy to pay for stuff like that.
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Old 06-06-2008, 09:28 PM   #14
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I wonder if they get a free month of hosting when that happens.
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Old 06-06-2008, 10:31 PM   #15
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And when I was done with them, I did a DDOS on CCbill.

Who's next?
lmfao pwnd
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Old 06-06-2008, 11:03 PM   #16
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Wonder if they can get their business interruption insurance policy to pay for stuff like that.
Imagine what their premiums must be for a policy like Amazon's.
WG
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Old 06-06-2008, 11:09 PM   #17
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i agree with you man!
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Old 06-06-2008, 11:30 PM   #18
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I'd guess the actual loss is very very small. Internet shoppers have learned to have patience as opposed to instant gratification.

If a retail location has a problem that renders it closed, I'll go to another location to make my purchase. But amazon, I buy there quite often and would not bother to find another online retailer if they were down. I would assume the time taken to create a new account would be a waste of energy given amazon are normally up 24/7.

But now I start to qurstion my own assumption that the loss would be small. If regular customers like me, don't care to look elsewhere and will wait to spend money at a later date, how many possible customers like me have they lost. Its not the existing account holders, the buyers, the serious turnover they lost, its the possible new accounts they lost. The people who could spends billions in the future.

Wow downtime can be expensive.
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Old 06-07-2008, 04:41 AM   #19
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The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.
I'd say people would have come back later. I know I would. Sites like Amazon never really lose money due to downtime, they just make a shit load more when the site comed back on for the first hour or two.
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Old 06-07-2008, 07:15 AM   #20
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I wonder if they get a free month of hosting when that happens.
haha
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Old 06-07-2008, 08:04 AM   #21
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Amazon never goes down, so i'd think most people spent 90 minutes calling tech support at their ISP, wasting their time and then purchasing later anyways....
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Old 06-07-2008, 08:48 AM   #22
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depends, i bet a load of people would have been on google, clicked on the first result not come up with anything, go down to the second and buy from there.
theres too much emphasis on this thread in coming back. Its just too hard to calculate what the figure would be.
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Old 06-07-2008, 12:44 PM   #23
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depends, i bet a load of people would have been on google, clicked on the first result not come up with anything, go down to the second and buy from there.
theres too much emphasis on this thread in coming back. Its just too hard to calculate what the figure would be.
53.78% Will comeback if during the Weekdays

67.427% Will comeback during the Weekend

13.39% Will contact their ISP
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Old 06-07-2008, 01:11 PM   #24
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wow they make too much ?
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Old 06-07-2008, 01:15 PM   #25
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they don't make that much, the process that. the process amount and profit amount are considerably different.
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Old 06-07-2008, 01:51 PM   #26
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Heads will so roll
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