$2.7 million - that's an expensive outage
 

Amazon was down for 90 minutes. Figure they make $1.8 million an hour.

That had to sting.

And when I was done with them, I did a DDOS on CCbill.

Who's next?

l33t h4x

Actual figure or your guess?

fuck amazon they call me anaconda

http://adage.com/digital/article?article_id=127593

The difficult part to calculate is whether those same buyers went elsewhere or just waited out the outage and came back later to make their purchase.

Probably a safe bet that some tried later, some gave up.

Good point. I'm guessing the majority just waited. I shop for more and more stuff online nowadays and if I can't get to a site on any given moment, I'll check back later.

yup that is exactly what I just told Dixie as we were talking about it.

yep ....

Wonder if they can get their business interruption insurance policy to pay for stuff like that.

I wonder if they get a free month of hosting when that happens. :)

lmfao pwnd :1orglaugh

Imagine what their premiums must be for a policy like Amazon's.
WG

i agree with you man!

I'd guess the actual loss is very very small. Internet shoppers have learned to have patience as opposed to instant gratification.

If a retail location has a problem that renders it closed, I'll go to another location to make my purchase. But amazon, I buy there quite often and would not bother to find another online retailer if they were down. I would assume the time taken to create a new account would be a waste of energy given amazon are normally up 24/7.

But now I start to qurstion my own assumption that the loss would be small. If regular customers like me, don't care to look elsewhere and will wait to spend money at a later date, how many possible customers like me have they lost. Its not the existing account holders, the buyers, the serious turnover they lost, its the possible new accounts they lost. The people who could spends billions in the future.

Wow downtime can be expensive.

I'd say people would have come back later. I know I would. Sites like Amazon never really lose money due to downtime, they just make a shit load more when the site comed back on for the first hour or two.

haha :thumbsup

Amazon never goes down, so i'd think most people spent 90 minutes calling tech support at their ISP, wasting their time and then purchasing later anyways....

depends, i bet a load of people would have been on google, clicked on the first result not come up with anything, go down to the second and buy from there.
theres too much emphasis on this thread in coming back. Its just too hard to calculate what the figure would be.

53.78% Will comeback if during the Weekdays

67.427% Will comeback during the Weekend

13.39% Will contact their ISP

wow they make too much ?:)

they don't make that much, the process that. the process amount and profit amount are considerably different.

Heads will so roll