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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed.

 
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Old 08-02-2007, 04:24 PM   #1
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X Sales = X Gift. Promo Basics.

Seeing another thread on here just made my eyes pop out of their sockets. Seems there are some people who don't understand the logistics of running a promo.

X sponsor says send 150 sales to receive an iphone. 150 sales on $30 per would be $4,500. Anyone with that kind of traffic and sales either already has an iphone or some other incredible phone and wouldn't need one. The rich get richer right? This is backwards thinking when running a promo. A promo is short for PROMOTION. Definition; "something devised to publicize or advertise a product, cause, institution, etc.". When a promo is run, the idea is to promote your program. Not to run a get rich quick scheme.

Promos should be the very least in sales to receive an item. Example, Sponsor pays 60% rev, with $20 per sale. So they're making $8 per sale. They do a promo with a $300 item. They'd need 38 sales to break even with spending $300 on that affiliate. Well, the sponsor SHOULD be able to take into consideration rebills and upsells. The program will also have increased traffic, a larger affiliate base, more publicity, and possibly SE higher spots. ALSO the program will have tons of affiliates not making X sales, which is all profit. So they give out the promo at say 30 sales. They need about a 27% return rate on that new traffic and they make their money back. This 27% return rate should include rebills, upsells, increased traffic, affiliates who don't make the X sales to get the gift. That's where the money comes from to pay for this new PUBLICITY.

The point of a promo is supposed to be to get your name out there. To gain affiliates and get publicity. You gain traffic and affiliates. It shouldn't be about "makes us $5k and we'll send you a free gift." Any sponsor who has an affiliate making them $4k+ per month should already be giving that affiliate an increased payout rate in the first place. It's the proper way to do business.
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Old 08-02-2007, 09:58 PM   #2
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Not even a bump by the post whores.
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Old 08-02-2007, 10:12 PM   #3
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They will just sell the iphone on Ebay
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Old 08-02-2007, 10:20 PM   #4
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There are affiliates that make less than $4k/mo?
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Old 08-02-2007, 10:22 PM   #5
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X sales - X shaves = X prize
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Old 08-02-2007, 10:37 PM   #6
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Maybe these promos are just to intice the whales of the industry. If a guy is going to get 150 sales somewhere, why not send it to the program giving out prizes. It's just a bonus.

You also have promos like $50 fridays or whatever. These apply to all sales 1 or 100 so they are targeted at everyone.
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Old 08-02-2007, 10:39 PM   #7
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just pissed you're not getting an iphone eh?
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Old 08-02-2007, 11:19 PM   #8
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They will just sell the iphone on Ebay
Yeah well, what would you do if you lived in Canada?

IPhone = IPuck
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Old 08-03-2007, 12:38 AM   #9
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Maybe these promos are just to intice the whales of the industry. If a guy is going to get 150 sales somewhere, why not send it to the program giving out prizes. It's just a bonus.

You also have promos like $50 fridays or whatever. These apply to all sales 1 or 100 so they are targeted at everyone.
Look at it this way, you have a whale sending 150+ sales to one program. Said program would most surely be giving this whale a bonus payout, say 10%+. Well, 150 sales @ $30 = $500 prize is 11%. Why would a whale making for sure money at 10%+ bonus switch to an unsure program for 11%?

You answer that you win teh prize of teh winner.
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Old 08-03-2007, 12:38 AM   #10
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Yeah well, what would you do if you lived in Canada?

IPhone = IPuck
Elaborate?
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Old 08-03-2007, 12:41 AM   #11
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just pissed you're not getting an iphone eh?
No... 678
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Old 08-03-2007, 11:15 AM   #12
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Look at it this way, you have a whale sending 150+ sales to one program. Said program would most surely be giving this whale a bonus payout, say 10%+. Well, 150 sales @ $30 = $500 prize is 11%. Why would a whale making for sure money at 10%+ bonus switch to an unsure program for 11%?

You answer that you win teh prize of teh winner.
So you think people never try new sponsors? This is the true reason behind these promos, to get the guy to give someone else a try. Maybe they end up doing 200 sign ups instead of 150. Maybe they only do 100 and switch back the next month. You kind of proved my point with your little theory.
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Old 08-03-2007, 11:23 AM   #13
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Uhmmm.... This thread made me realize that I should propably be asking for a whale payout bump with one sponsor of mine....
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Old 08-03-2007, 11:23 AM   #14
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I agree potter - Leading Edge Cash has had a $100 signup promo for about 3 years now which is attainable by almost anyone. You simply need to make 5 sales of any of our products within 60 days of joining, and you get the commissions on those sales, PLUS $100.
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Old 08-03-2007, 11:28 AM   #15
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Elaborate?
No iPhone offered in Canada. Mostly because no ATT.
Apple was dumb enough to again build in the battery, and also thought it would be a better idea to not have a SIM card like damn near every other phone on the market.
Even if it was available, like hell I am going to re-enter all my contacts info into it. Now if they used a SIM card then it would work anywhere in the world, and wouldnt piss people off by forcing a plan they most likely dont even need.
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Old 08-03-2007, 11:29 AM   #16
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What you forgot is that to alot of people its not a Promo at all, its just spam.
I would bet the majority of people on here Can not send 150 joins to one program in a month. I know I'm one of those.
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Old 08-03-2007, 12:21 PM   #17
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What you forgot is that to alot of people its not a Promo at all, its just spam.
I would bet the majority of people on here Can not send 150 joins to one program in a month. I know I'm one of those.
The majority of people on GFY could not send a sale a week.. Maybe not even a sale a month.
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Old 08-03-2007, 02:56 PM   #18
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The majority of people on GFY could not send a sale a week.. Maybe not even a sale a month.
lol, I guess your probably right.
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Old 08-03-2007, 03:03 PM   #19
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I like coffee.
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