My XBIZ Rant from last this month (uncensored)

[xxxjay]

First, I would like to thank Gretchan and everyone at XBiz for the wonderful publicity OCCash recieved from letting write this months rant. You guys rock!

Seeing as I am as Gretchan says "a primadona" -- here is the unedited verion that I like a little better than what was printed:

Pimpcashmoneyblingbuckspaydollars.com

Today?s rant isn?t meant to salt anyone?s game or discourage competition. It?s just practical advice. Every time I log into Statsremote, I see 10 new programs pop up. It seems every monkey with $600 for NATS and some hosting is trying to make it in the program game.

Can you see the problem yet?

Pretty soon there is going to be all programs and nobody with traffic. It will be like a giant sausage-party on the internet! First, let me clear up a few myths about program owners: We don?t all drive Bentleys, buy $10,000 watches, and live in the Hills.

Truth be told, you return on investment is much higher sending the traffic than receiving it. If you run a traffic generating source, you only have a few fixed expenses ? domains, hosting, and that?s about it ? if you are smart, you?ll profit $32.50 from a $35 join! As soon as the same $35 comes into Pimpcashmoneyblingbuckspaydollars.com ? there are a lot of people with their hands out: your hosting company, your processors, your employees, your affiliates, and your content providers all want to get paid too.

I still make more money from Jay?s XXX than OCCash?that?s a fact.

Back in 2000, it was easy to rip off surfers while paying the webmasters what they thought was fat money because the guys running paysites made fat bucks banging credit cards, spamming, and bludgeoning surfers with endless consoles. In those days, the programs shaved more than Gillette ? so, even the webmasters were getting hosed!

That?s a big problem with the history of our business: it has no history. We are about to enter our first full decade of slinging smut online and we are calling 2000 ?the good old days?. Does anyone remember prohibition? It was around longer than this not-so-noble experiment.

The days of the Wild-Wild-West are over.

The backlash of that is now half the internet won?t join a porn site because they?ve been burned. It?s such a big step between a guy roughing up the suspect to free pics on a TGP and actually putting a credit card down?why make him feel cheated after he did?

Today, much has changed.

Do you really want to move forward with Pimpcashmoneyblingbuckspaydollars? You had better have some great exclusive content or a reserve of cash that you plan on losing for at least two years offering a high PPS to stay competitive. Between Visa regulations, CANSPAM, and smarter surfers -- trying to make that $35 back on every trial join is like selling fire in hell! Even the dinosaurs offering 50$ payout for access to a bunch of feeds have seen their day. Content is king again. If you don?t have one of these two ingredients you are probably best off promoting programs that offer high quality content. Finally, you need a good face man -- preferably, someone that is established or you will have a hard time getting traffic. If you really insist on starting Pimpcashmoneyblingbuckspaydollars I?d suggest you develop your own traffic source BEFORE you even start your program.

You know what the most common question I get is?

Somerandomdudethatjuststartedaprogram: Hey man, how do I get listed on your linklist?

You just figured out how to not to.

Does this all sound like way too much of a hassle? Fear not, just ramp up your traffic and send it to me!

We?ll both be better off.

Peace,
Jay

[JFK]

I read all that

[Mefo]

Good post, I have to agree on this one

[sweetcuties]

Nice post... as I've said so many times, to many idiots in this biz think short term. They'd rather make a dollar scamming the sufer rather than making $$ the legit way, with good content and updates

[SABuffy]

Oh so true!!

[Jamie]

Bullshit aside, this is the best point

Ihahaha8217;d suggest you develop your own traffic source BEFORE you even start your program.

[Jamie]

Oh and my program launches in 3 weeks ;)

[Kimo]

i enjoyed reading this in xbiz, was one of the few things that stood out

[CuriousToyBoy]

Originally Posted by JFK

I read all that

Me to.

I have a problem with what Jay had to say though.

The "rant" makes altogether WAY too much sense to be considered a rant in the accepted use of the term.

More of a educated observation IMHO.

[Paul]

Originally Posted by Jamie

I'd suggest you develop your own traffic source BEFORE you even start your program.

In my opinion, anyone who starts a program without their own traffic sources is a retard. It just doesn't make logical sense in todays market ! Program competition is on the increase every single year and just the concept of basing your business model on the reliance of webmasters traffic is idiotic to say the least !

[Paul]

Great rant Jay !

[seeric]

i liked it. makes alot of sense. too many cookie cutters. if you are going to launch something now a days it had better be damn good and exclusive.

[Wizzo]

Very well said, it amazes me how many guys have or trying to build a program and have no idea how to get traffic to it...

[BabeHunter]

Originally Posted by xxxjay

I?d suggest you develop your own traffic source BEFORE you even start your program.

that's the most importent part, unless you have unlimited advertising budget

[gooddomains]

I can only second that

[fantabulous]

Nice

[jrap]

FYI folks,

Pimpcashmoneyblingbuckspaydollars will be opening next month. Be prepared for the highest payouts, and best converting sites in the industry!

[Theo]

Hey man, how do I get listed on your linklist?

seriously

[BuggyG]

must say.. a nice read!

[Cory W]

Truth be told, you return on investment is much higher sending the traffic than receiving it. If you run a traffic generating source, you only have a few fixed expenses hahaha8211; domains, hosting, and thathahaha8217;s about it hahaha8211; if you are smart, youhahaha8217;ll profit $32.50 from a $35 join! As soon as the same $35 comes into Pimpcashmoneyblingbuckspaydollars.com hahaha8211; there are a lot of people with their hands out: your hosting company, your processors, your employees, your affiliates, and your content providers all want to get paid too.

I still make more money from Jayhahaha8217;s XXX than OCCashhahaha8230;thathahaha8217;s a fact.

I can't believe more people don't get this.

Great point.

Nice read.

[media]

I hate how many programs are coming out all the time... I was talking about this in Vegas to a couple people. Jay, me and you could have had a great convo about this if we talked more..

I don't know what some people think when they are like "Hey, I'm making a program now!" when they have ZERO experience running a program...

Yep... thats my

[Reak AGV]

Thanks for the good read Jay, good points.

[Kevsh]

Id suggest you develop your own traffic source BEFORE you even start your program

A quote worth framing.

As for the rest: A rare, insightful post here on GFY these days and certainly welcomed. As someone who almost exclusively promotes webcam sites, I'm curious if these programs are affected the same way?

Cam programs don't have to deal with p2p, site ripping programs, content being sold on eBay, etc. but obviously the rest pretty much applies. And it seems the payouts and programs are getting better and better - is it because they are cashing in big or more desperate to get very bit of traffic?

Just curious.

[Halcyon]

Originally Posted by CuriousToyBoy

Me to.

I have a problem with what Jay had to say though.

The "rant" makes altogether WAY too much sense to be considered a rant in the accepted use of the term.

More of a educated observation IMHO.

ha ha!! I was expecting complaints about blow sticking to leftover lube on a stripper's stretched sphincter. But that was a very smart read. thanks, Jay.

[Ambergirl]

Well said.

[Rand]

Bump for a good post. One of the better ones I've read on GFY recently.

If that's how you sound uncensored then by all means keep it coming.

[JFK]

Originally Posted by Halcyon

ha ha!! I was expecting complaints about blow sticking to leftover lube on a stripper's stretched sphincter. But that was a very smart read. thanks, Jay.

Thats in Volume two

[Manowar]

great read

[wargames]

Nice i read that last month and was telling everyone how you where right on the balll with it. Good stuff Jay

[Paul]

Originally Posted by Kevsh

Cam programs don't have to deal with p2p, site ripping programs, content being sold on eBay, etc. but obviously the rest pretty much applies. And it seems the payouts and programs are getting better and better - is it because they are cashing in big or more desperate to get very bit of traffic?

Just curious.

1) Very smart people run cam programs
2) Cam programs make more per member than the average porn site
3) They pay more because they want more marketshare

Also I think for the leaders in the cam biz, their payouts are so high so that it makes it very difficult for anyone new to break into the webcam market without a warchest of money for promo. Thats my thoughts anyway

Anyone care to add anymore points ?

[CuriousToyBoy]

Originally Posted by JFK

Thats in Volume two

[12clicks]

I agree with everything Jay said.
All you guys opening new programs, forget about it. spend your money on traffic generation.
Jay's shown he'll do anything to generate more traffic:

[12clicks]

sorry Jay, I couldn't find the picture of us. I only had this one. hahahaha

[BlackCrayon]

when program say they pay out millions per month, im sure despite all the expenses, they still do well for themselves. personally i'd like to open a few paysites but only to promote myself. it gets tiring putting your trust into sponsors when they are saying 'affiliates are a dying mode'l out of one side of their mouths and 'its more profitable being an affiliate' out the other. if you want total control over your traffic, there is no choice but to have your own program. of course though, if you have no traffic and rely on getting others traffic, yeah better have a big budget and something people want.

[clickhappy]

Originally Posted by xxxjay

I still make more money from Jay?s XXX than OCCash?that?s a fact.

Yeah but Jay's XXX is all your own. OCCash you have to split with a bunch of partners.
If you owned OCCash all on your own then the profits wouldn't the profits be really high?

[pussyserver - BANNED FOR LIFE]

Well i will tell you why I have decided to eventualy launch my own program.

1, I know how to shoot content myself

2, the existing programs reuse the same niche's over and over again I feel I have some reall great ideas that I do not see explored or persued

3, I dont want to spend my time building my massive traffic network just to help a guy like the one in my sig get rich

4, The main reason i have no choice but to start my program eventualy is that my ideas and vision are worth to much to waste.


but we shall see I doubt i will be ready before 12-07 in the mean time im an affiliate TGP / blog / whatever building machine

[OY]

Very good reading Jay and a lot of truth it it as well.

I always recommend affiliates to do due diligence on the programs that they join to ensure that their hard earned traffic will go to a source (affiliate program) that

1. Has financial backing / Great tours (PPS)
2. Great tours AND retaining backends / members areas (Rev share)
3. Good affiliate managers that can help you as an affiliate using the program in the right way / optimize
4. A good mix of exclusive content as well as additional filler content that fits the niches sold to end users (retention and signup ratio)
5. Ability to allow a sale to go through to ANY surfer that WANT to sign up and not leave them on the table just because optimization of diverse payment methods has been set up.
5. Allow at a minimum cascading billing.
6. Trusted billers, be it CC processers, ACH, or alternative methods.

I have more but these are just on top of my head.

Personally I always do due diligence of all the billers I work with to ensure that my clients wont be hurt in the event of a biller breakdown. This is KEY! And by qualifying my CLIENTS as well I try to ensure that they will stick around for a long time also after they come to market using my products with my labels on them.

So, if everyone of us could follow these examples I truly believe that the entire business will be better off in the long run.

[xxxjay]

Originally Posted by clickhappy

Yeah but Jay's XXX is all your own. OCCash you have to split with a bunch of partners.
If you owned OCCash all on your own then the profits wouldn't the profits be really high?

I would have never gotten as much done so fast either. Plus, OCCash has a traffic source, a front guy, exclusive content, and someone with almost a decade of experience calling the shots.

[xxxjay]

Originally Posted by clickhappy

Yeah but Jay's XXX is all your own. OCCash you have to split with a bunch of partners.
If you owned OCCash all on your own then the profits wouldn't the profits be really high?

Dude..you really underestimate the cashcow my free stuff is.

[Paysighting]

Nice read...

[kristin]

Good post Jay ... from my experience when working with EGC ... the affiliate program makes very little because of the large overhead.

Take EGC for example, it's revshare. So 60% gone right off the bat. Now, we ate processing fees, now we are looking at 71% gone. Then they have to pay NATS, Phatservers, It'sYourPorn, PluginFeeds, contract workers and it still needs to pay the boss.

Now take a content plugin ... that's where your money is. You've had to create the exclusive content for paysites, now get a backend made and it's pure profit. You only pay for bandwidth and with the retention content customers have, it's like gold. I have personally never dealt with the traffic game like yourself other than working with the exits and such. But just from exits and stuff ... make some decent money. I guess it boils down to instant gratification as well. If I can make $35/join rather than waiting for my joins to come in, payout and then wait for the three week delay from processors to receive my money ... then sometimes it's just worth it.

The other thing is that anyone thinks they can open an affiliate program... not much maintenance or whatever they think. It's not that easy and if you are an SEO guy or pure traffic guy, then you don't always excel at affiliate programs. I've seen it happen too many times. I can tell you they aren't easy to run, they require way too much time and effort, and they don't always make you the bling that people think.

[Poppy]

Good read my bald headed friend.

[xxxjay]

Originally Posted by kristin

Good post Jay ... from my experience when working with EGC ... the affiliate program makes very little because of the large overhead.

Take EGC for example, it's revshare. So 60% gone right off the bat. Now, we ate processing fees, now we are looking at 71% gone. Then they have to pay NATS, Phatservers, It'sYourPorn, PluginFeeds, contract workers and it still needs to pay the boss.

Now take a content plugin ... that's where your money is. You've had to create the exclusive content for paysites, now get a backend made and it's pure profit. You only pay for bandwidth and with the retention content customers have, it's like gold. I have personally never dealt with the traffic game like yourself other than working with the exits and such. But just from exits and stuff ... make some decent money. I guess it boils down to instant gratification as well. If I can make $35/join rather than waiting for my joins to come in, payout and then wait for the three week delay from processors to receive my money ... then sometimes it's just worth it.

The other thing is that anyone thinks they can open an affiliate program... not much maintenance or whatever they think. It's not that easy and if you are an SEO guy or pure traffic guy, then you don't always excel at affiliate programs. I've seen it happen too many times. I can tell you they aren't easy to run, they require way too much time and effort, and they don't always make you the bling that people think.

[seeric]

the entry on your blog on the MOT is pretty live, i woulda liked to seen that. will be on my list when i am back in town.

[xxxjay]

Originally Posted by poppy

Good read my bald headed friend.

Thanks my little Mexican buddy...did we have fun in Vegas, or what?

[Screaming]

Pimpcashmoneyblingbuckspaydollars.com

Domain Status Message:

Domain is available.

[DWB]

nice post Jay.

[bigdog]

You can't blame guys for trying especially with the ratios you get with some sponsors and the oversaturation of their paysites. If you have lots of bbw traffic and can send 30 joins a day to a sponsors bbw site, why not send it to your own and keep 100%

[gregtx]

Originally Posted by bigdog

You can't blame guys for trying especially with the ratios you get with some sponsors and the oversaturation of their paysites. If you have lots of bbw traffic and can send 30 joins a day to a sponsors bbw site, why not send it to your own and keep 100%

I?d suggest you develop your own traffic source BEFORE you even start your program.

you just repeated what he already said in his blog ;)


nice blog and nice seeing/hanging with you in Vegas. always a pleasure...