Question Regarding New Sponsor... - GoFuckYourself.com

GTS Mark · 04-26-2002, 02:02 AM

I have been promoting a new sponsor that offers some fantastic unique content. Conversions have been less than 1:200.... And it is a 50/50 recurring program.

BUT the sponsor in question offers a trial for $4.95 (for 3 days and after 3 days the rebill is $19.99 a month) and out of 20 trial signups I have gotten so far, a good 10 trials have cancelled within the 3 days period.

Is this a normal average for cancellations? This seems very high to me... The program as I said is very new and the members area seems quite limited to me if I was a paying customer.

I just wanted to get a general concensus from other experienced recurring webmasters if this was a normal ratio or if this was way too high...

Any opinions or suggestions on this would be appreciated.

DH

chodadog · 04-26-2002, 02:03 AM

You said it yoruself, the member's area is quite limited? That's probably why. I suggest you find another sponsor which some decent shit on offer for the members.

pornJester · 04-26-2002, 02:14 AM

that is the industry average, about half of trials will rebill, the numbers are better for more unsaturated niches

ZapMan · 04-26-2002, 02:17 AM

I had one once that did awesome on trial signups like 1:110 but I never ever ever ever had a single recur. It was not worth the hassle so I left

GTS Mark · 04-26-2002, 02:38 AM

OK thanks for your opinions guys, I appreciate it.

DH

BrettJ · 04-26-2002, 02:49 AM

On DA - last year. (when we offered a trial) 1 out of 6 trials did_not_ cancel the trial.

At that time we also had very limited content, updated once a week, no videos.

We removed the trial - and converted virtually the same.

Hope that helps.

Tipsy · 04-26-2002, 03:06 AM

Between 40-70% seems to be about average depending on the niche and content inside. You gotta remember that many signing with a trial will simply download all that they can and then cancel.

Joe-ExGreen · 04-26-2002, 07:19 AM

Try a few different programs and see what the numbers look like in comparison to each other.

04-26-2002, 02:02 AM	#1
GTS Mark Vrume Mark Industry Role: Join Date: Jan 2001 Location: Toronto, Canada Posts: 20,912	Question Regarding New Sponsor... I have been promoting a new sponsor that offers some fantastic unique content. Conversions have been less than 1:200.... And it is a 50/50 recurring program. BUT the sponsor in question offers a trial for $4.95 (for 3 days and after 3 days the rebill is $19.99 a month) and out of 20 trial signups I have gotten so far, a good 10 trials have cancelled within the 3 days period. Is this a normal average for cancellations? This seems very high to me... The program as I said is very new and the members area seems quite limited to me if I was a paying customer. I just wanted to get a general concensus from other experienced recurring webmasters if this was a normal ratio or if this was way too high... Any opinions or suggestions on this would be appreciated. DH

04-26-2002, 02:14 AM	#3
pornJester Confirmed User Join Date: Mar 2001 Location: Florida Posts: 6,138	that is the industry average, about half of trials will rebill, the numbers are better for more unsaturated niches __________________ FreshBucks \| Webmaster Vault \| GayAW Trusted Names in Adult. ICQ 9157.3698

04-26-2002, 02:17 AM	#4
ZapMan Confirmed User Join Date: Dec 2001 Location: in front of my computer Posts: 467	I had one once that did awesome on trial signups like 1:110 but I never ever ever ever had a single recur. It was not worth the hassle so I left __________________ submit your sites to http://www.zap-man.com New Clean Galleries http://www.freesexpicsforyou.com

04-26-2002, 03:06 AM	#7
Tipsy Confirmed User Join Date: Jul 2001 Location: See sig Posts: 6,989	Between 40-70% seems to be about average depending on the niche and content inside. You gotta remember that many signing with a trial will simply download all that they can and then cancel. __________________ Ignorance is never bliss. Last edited by Tipsy; 04-26-2002 at 03:13 AM..

04-26-2002, 02:03 AM	#2
chodadog Confirmed User Join Date: Apr 2002 Posts: 9,736	You said it yoruself, the member's area is quite limited? That's probably why. I suggest you find another sponsor which some decent shit on offer for the members.

04-26-2002, 02:38 AM	#5
GTS Mark Vrume Mark Industry Role: Join Date: Jan 2001 Location: Toronto, Canada Posts: 20,912	OK thanks for your opinions guys, I appreciate it. DH

04-26-2002, 02:49 AM	#6
BrettJ ol' timer Industry Role: Join Date: Jan 2001 Location: Seattle WA Posts: 4,715	On DA - last year. (when we offered a trial) 1 out of 6 trials did_not_ cancel the trial. At that time we also had very limited content, updated once a week, no videos. We removed the trial - and converted virtually the same. Hope that helps.

04-26-2002, 07:19 AM	#8
Joe-ExGreen Registered User Join Date: Dec 2001 Posts: 41	Try a few different programs and see what the numbers look like in comparison to each other.