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Old 08-19-2004, 06:20 PM   #1
Varius
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Name this position

Heh no it's not sexual you pervs

Do you have a better official job title for these positions??

Placement Marketing Coordinator
- responsible of all submission and search engine placement of sites

Placement Agent
- does submissions under Placement Marketing Coordinator

Offline Marketing Coordinator
- responsible of all paid offline campaigns in the company

Online Marketing Coordinator
- responsible of all paid online campaigns in the company

Affiliate Marketing Coordinator
- responsible of getting new affiliates and making the current affiliates happy

Marketing Manager (or Director)
- Manages above positions and handles all telephone deals, large deals, etc...reports directly to President.

Thanks!
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Old 08-19-2004, 06:23 PM   #2
Platinumpimp
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sounds about right
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Old 08-19-2004, 06:23 PM   #3
European Lee
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Quote:
Placement Marketing Coordinator
- responsible of all submission and search engine placement of sites

Placement Agent
- does submissions under Placement Marketing Coordinator

Offline Marketing Coordinator
- responsible of all paid offline campaigns in the company

Online Marketing Coordinator
- responsible of all paid online campaigns in the company

Affiliate Marketing Coordinator
- responsible of getting new affiliates and making the current affiliates happy
They should all fall under marketing exec

Quote:
Marketing Manager (or Director)
- Manages above positions and handles all telephone deals, large deals, etc...reports directly to President.
Again at a push that could also fall under the same title as above.

A title for all the jobs as one would be marketing director however that then alludes to the person being on the board of directors for the company so i would call them a marketing manager or executive

Regards,

Lee
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Old 08-19-2004, 06:25 PM   #4
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Originally posted by European Lee
They should all fall under marketing exec
They have very different responsibilities though, so we can't give them all the same name.

Unless you mean just change the Coordinator part for the word exec ?
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Old 08-19-2004, 06:27 PM   #5
European Lee
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Originally posted by Varius
They have very different responsibilities though
No they dont, its all 'marketing' no matter how you candy coat it

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Lee
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Old 08-19-2004, 06:27 PM   #6
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Those are SIX positions?!!!!!!

Clearly I need to have a chat with certain people immediately.
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Old 08-19-2004, 06:28 PM   #7
European Lee
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Originally posted by Aly-Python
Those are SIX positions?!!!!!!

Clearly I need to have a chat with certain people immediately.
Haha exactly my point Aly

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Lee
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Old 08-19-2004, 06:29 PM   #8
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Originally posted by European Lee
No they dont, its all 'marketing' no matter how you candy coat it

Regards,

Lee
Ok let me rephrase, we will be hiring a different person and be assigning them different responsibilities for each position. better now ?
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Old 08-19-2004, 06:30 PM   #9
Varius
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Those are SIX positions?!!!!!!

Clearly I need to have a chat with certain people immediately.
Hehe well for our marketing department, the only person who will need knowledge of all areas is the Marketing Manager. For everyone else we want specialists
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Old 08-19-2004, 06:30 PM   #10
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Ok let me rephrase, we will be hiring a different person and be assigning them different responsibilities for each position. better now ?
You are missing my point though.

Why hire 6 people each with their own job title for those roles when almost every other company in the world only hires 1?

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Lee
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Old 08-19-2004, 06:32 PM   #11
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Originally posted by Varius
Hehe well for our marketing department, the only person who will need knowledge of all areas is the Marketing Manager. For everyone else we want specialists
In marketing you have to be good at a heap of things not just one otherwise you wont make any money

I mean, search engine submission specialis.. even a noob can submit to the SE's its not exactly rocket science.



Regards,

Lee
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Old 08-19-2004, 06:39 PM   #12
Aly-Python
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Quote:
Originally posted by European Lee
In marketing you have to be good at a heap of things not just one otherwise you wont make any money

I mean, search engine submission specialis.. even a noob can submit to the SE's its not exactly rocket science.



Regards,

Lee
I dunno, Darling... He might be on to something... LOL.
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Old 08-19-2004, 06:40 PM   #13
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I dunno, Darling... He might be on to something... LOL.
Im just trying to make sure David gets his moneys worth out of you hon ;)

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Old 08-19-2004, 06:43 PM   #14
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Quote:
Originally posted by European Lee
In marketing you have to be good at a heap of things not just one otherwise you wont make any money

I mean, search engine submission specialis.. even a noob can submit to the SE's its not exactly rocket science.



Regards,

Lee
Well, for example, people who work in online marketing and offline marketing - it's two different worlds. One person dealing with tv networks and such isn't the same as someone else dealing with some sales reps for websites....

We've had marketing people in the past to cover all aspects, but they got overwhelmed with too much work. We find if we're going to hire more of them anyways, why not hire people who have lots of experience in one area instead of little experience in all areas.

Besides, we're not saying they person we hire for one position shouldn't know anything about the others....if he does its only to his benefit
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