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Old 03-25-2004, 06:37 PM   #1
SteveLightspeed
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No trials and volume pricing???

We are seriously considering eliminating 3 day trials. If a surfer wants a trial, he should just take a look at all our hosted galleries at http://www.barely19.com --- they know what they will get inside the members area.

Also, now that we have 30 sites, we are experimenting with volume pricing -- with discounts given for joining more than one site, like this:

1) 19.95 one site monthly ($20.00 each)
2) 24.95 two sites monthly ($12.50 each)
3) 29.95 three sites monthly ($10.00 each)
4) 34.95 five sites monthly ($7.00 each)
5) 39.95 10 sites monthly ($4.00 each)


Please discuss, I'm interested to hear your thoughts.

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Old 03-25-2004, 06:47 PM   #2
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Nice! Biggie size your porn!
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Old 03-25-2004, 06:51 PM   #3
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just make them all $9.99 each a month.


No breaks, no cuts, just $9,99 a month.
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Old 03-25-2004, 06:51 PM   #4
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It's an interesting idea!
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Old 03-25-2004, 06:53 PM   #5
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I wouldn't eliminate a trial entirely since it does rather well on exits. Remember a surfer may have visited your site from one of your sites and has no idea about barely19. If anything, consider putting it as a last exit to entice the surfer but don't eliminate trials outright.

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Old 03-25-2004, 06:54 PM   #6
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i agree that the idea is nice but...
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Old 03-25-2004, 06:56 PM   #7
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Quote:
Originally posted by pornstar2pac
just make them all $9.99 each a month.


No breaks, no cuts, just $9,99 a month.

Notice the average price would be $10/site -- but wouldn't you rather lock in 3 sales at once if you could?
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Old 03-25-2004, 06:59 PM   #8
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Make it 29.95/month for access to ALL sites...members will stay forever
and keep the 3 day trial
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Old 03-25-2004, 06:59 PM   #9
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Notice the average price would be $10/site -- but wouldn't you rather lock in 3 sales at once if you could?
Yup, getting that commitment would be a good thing
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Old 03-25-2004, 07:01 PM   #10
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Btw, I failed to mention that they could re-select their sites after each rebill, to add even more to the retention.
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Old 03-25-2004, 07:03 PM   #11
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Originally posted by WiredGuy
I wouldn't eliminate a trial entirely since it does rather well on exits. Remember a surfer may have visited your site from one of your sites and has no idea about barely19. If anything, consider putting it as a last exit to entice the surfer but don't eliminate trials outright.

WG
Very interesting idea....especially giving the member the ability to mix different sites into the bag at rebill

However, WG's made a good point here. That join option may work best with traffic coming in via TGPs, but might not convert as well on other sources of traffic where surfers don't have the benefit of seeing the full line up via the hosted galleries.
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Old 03-25-2004, 07:06 PM   #12
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i charge 49.99 a month. No prob, they still pay and my chargebacks whent down :-)
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Old 03-25-2004, 07:06 PM   #13
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Hmmm, it is a nice thought, Charles however does know what he is talking about so I would consider his thoughts too.

You're thinking Steve, you're thinking my friend.............xo
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Old 03-25-2004, 07:06 PM   #14
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Very interesting idea....especially giving the member the ability to mix different sites into the bag at rebill

However, WG's made a good point here. That join option may work best with traffic coming in via TGPs, but might not convert as well on other sources of traffic where surfers don't have the benefit of seeing the full line up via the hosted galleries.

so we mention on the join page, "need to see more samples before deciding?" and send them over to barely19
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Old 03-25-2004, 07:16 PM   #15
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Will you be having this on the join page as well ?

1) 19.95 one site monthly ($20.00 each)
2) 24.95 two sites monthly ($12.50 each)
3) 29.95 three sites monthly ($10.00 each)
4) 34.95 five sites monthly ($7.00 each)
5) 39.95 10 sites monthly ($4.00 each)


perhaps insert "for Only" $ 12.50 each make is sound more like a bargain
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Old 03-25-2004, 07:27 PM   #16
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of course, just like Costco makes you think its a great idea to buy five gallons of vegetable oil, or 200 pounds of dogfood, or 50 rolls of toilet paper....
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Old 03-25-2004, 07:32 PM   #17
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Make it 29.95/month for access to ALL sites...members will stay forever
and keep the 3 day trial
that was my thought too
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Old 03-25-2004, 07:34 PM   #18
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that was my thought too

My problem with trials is people come back time and time again, just for the most recent updates.

I'd love to say "sorry buddy, you HAD a trial!"
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Old 03-25-2004, 07:40 PM   #19
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I think those prices are reasonable for amateur sites. On our own sites, we used to not offer trials at all. Catch em for a full month and they should stay to see the next update, am sites have a lot more personality than others.
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Old 03-25-2004, 07:42 PM   #20
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no trials on revshare programs is the best!
40 bux for 10 sites is kinda expensive for my opinion....

ohh and trials should only be on exit....if he is not interested atleast I can make $2 from him via trial.
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Old 03-25-2004, 07:46 PM   #21
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no trials on revshare programs is the best!
40 bux for 10 sites is kinda expensive for my opinion....

ohh and trials should only be on exit....if he is not interested atleast I can make $2 from him via trial.

If $40 is too expensive, that's where the other price points might pick up some extra sales, right? I think that volume pricing is something that most average consumers understand pretty well.
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Old 03-25-2004, 07:49 PM   #22
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My problem with trials is people come back time and time again, just for the most recent updates.

I'd love to say "sorry buddy, you HAD a trial!"
you can't track their CC number? IP? I know I can't even do test signups with SPP because they know my CC number.
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Old 03-25-2004, 07:51 PM   #23
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Give trial members limited access. Conversions to full will go up min. 10%.

peace
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Old 03-25-2004, 07:51 PM   #24
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you can't track their CC number? IP? I know I can't even do test signups with SPP because they know my CC number.

3rd party billers don't pass thru the cc number to anyone
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Old 03-25-2004, 07:52 PM   #25
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My problem with trials is people come back time and time again, just for the most recent updates.

I'd love to say "sorry buddy, you HAD a trial!"

See that would be ideal. Have a script or something that basically says we are glad to you as a member but our records indicate that you already took advantage of our trial membership. As per our terms we allow one trial per site per person. Or something like that. Or offer them a monthly rate at a return visitor discount or something.

The logistics of this would be tricky but could be great.

- Brent Axford
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Old 03-25-2004, 07:52 PM   #26
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Hi,

I would agree with shit canning the trials... As for the lowering of pricing.... Call it what you want... But it comes down to lowering prices... I feel that only say one thing to the consumers, Hay this is what our product is worth! If I was looking to join a paysite, I wouldn't join one offering a big discount like that. If I was going to take that step up to paying for porn, I would opt for a site that offered exclusive content and a lot of up dates. IMHO all these kind of Deals will only push the paysite end of the industry into the same boat the content providers got them selfs into by cutting prices... Is there knowone in this business that wants to make money?

Denny,

http://www.pineapplepink.com
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Old 03-25-2004, 07:53 PM   #27
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I like this idea. In the long run it would probably make your webmasters more money.

If you had a 60% trial conversion ratio, that'd be another story
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Old 03-25-2004, 07:55 PM   #28
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See that would be ideal. Have a script or something that basically says we are glad to you as a member but our records indicate that you already took advantage of our trial membership. As per our terms we allow one trial per site per person. Or something like that. Or offer them a monthly rate at a return visitor discount or something.

The logistics of this would be tricky but could be great.

- Brent Axford
It's actually ridiculously easy to do.
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Old 03-25-2004, 07:55 PM   #29
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Make it 29.95/month for access to ALL sites...members will stay forever
and keep the 3 day trial
you forgot one thing... weekly updates
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Old 03-25-2004, 07:58 PM   #30
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Give trial members limited access. Conversions to full will go up min. 10%.

peace
BAD idea. This will just piss them off and cancel right away...
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Old 03-25-2004, 07:58 PM   #31
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The idea is nice, and it may work.. I would try it on a lesser site for a short while and see if it works out though.
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Old 03-25-2004, 08:00 PM   #32
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BAD idea. This will just piss them off and cancel right away...
Na, it makes conversions go up 10% at least and saves you on bw cost of leaching trial members.
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Old 03-25-2004, 08:02 PM   #33
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Hay I know...


Make the regular subscription 3 months at 59.95 and the One month trial sub. 29.95

No that is an Idea...

denny,

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Old 03-25-2004, 08:03 PM   #34
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I wouldn't eliminate a trial entirely since it does rather well on exits. Remember a surfer may have visited your site from one of your sites and has no idea about barely19. If anything, consider putting it as a last exit to entice the surfer but don't eliminate trials outright.

WG

WG, I think you've hit the nail on the head!! Steve, I agree with Charles, keep the trials on the exits.

As for volume pricing, I think the Costco example works, give value to the masses!! Its a great way to turn a $29 sale into a $39 sale.

Steve, this is an excellent, thought provoking thread and makes people stop and think through a big issue in today's biz.

Matt
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Old 03-25-2004, 08:03 PM   #35
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3rd party billers don't pass thru the cc number to anyone
Its really not that difficult at all, you have numerous other info available to track them on. cookies, email, address, phone etc. You will find that most people surf from the same machine and are too dumb to delete their cookies ever. If they get past that you can test them on email address, address, phone etc. Obviously this can be defeated but the number of people that actually go to the effort will be very few.
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Old 03-25-2004, 08:03 PM   #36
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Make it 29.95/month for access to ALL sites...members will stay forever
and keep the 3 day trial
yep
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Old 03-25-2004, 08:07 PM   #37
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we killed trials a couple weeks ago and it was the best thing i ever did
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Old 03-25-2004, 08:09 PM   #38
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I once saw a really hot girl and I wanted to see more of her so I decided to take a trial on the site. Didn't get to see her because of that bullshit limited accesss... Just got pissed off and canceled the trial within 5min.
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Old 03-25-2004, 08:10 PM   #39
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No trials on Pineapplepink we know what our girls are worth...

Denny,


http://www.pineapplepink.com

http://www.pineapplecash.com
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Old 03-25-2004, 08:10 PM   #40
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I'm pretty sure Jettis blocks people after they buy trials. Not sure how long, 30 days, 60 days?
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Old 03-25-2004, 08:15 PM   #41
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Make it 29.95/month for access to ALL sites...members will stay forever
and keep the 3 day trial
just a clarification, the trial would be on the exit from the signup form and NOT on the actual signup page
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Old 03-25-2004, 08:15 PM   #42
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Marketed right to the surfers, I like the idea.
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Old 03-25-2004, 08:17 PM   #43
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we are actually raising our prices..not the other way
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Old 03-25-2004, 08:22 PM   #44
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Hi Angels of Porn...

Refreshing to see some still have a business sence, instead of a Santa suit....

Denny

http://www.pineapplepink.com

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Old 03-25-2004, 08:24 PM   #45
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we are actually raising our prices..not the other way
I don't see this as "lowering prices" -- we already offer 5 sites for 34.95 and 10 sites for 39.95

This would just give more options to the cost-conscious surfer

The less expensive options are effectively RAISING the prices per site
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Old 03-25-2004, 08:25 PM   #46
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I would still like to see what happens with trials on an exit from the join page, but other than that I'm very happy that we don't offer trials. The affiliates asked, we answered, and they were right.
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Old 03-25-2004, 08:28 PM   #47
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I would still like to see what happens with trials on an exit from the join page, but other than that I'm very happy that we don't offer trials. The affiliates asked, we answered, and they were right.
when we moved trials from the main join page to a popup, we saw a 40% increase in revenue overnight.
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Old 03-25-2004, 08:31 PM   #48
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when we moved trials from the main join page to a popup, we saw a 40% increase in revenue overnight.
No shit? I'm going to set it up on one of my test tours and see how it goes. Now I'm really curious.
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Old 03-25-2004, 08:40 PM   #49
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Originally posted by Sly_RJ

No shit? I'm going to set it up on one of my test tours and see how it goes. Now I'm really curious.
Just make sure not to show the trial AFTER he takes the full join, or you get some PISSED OFF surfers!
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Old 03-25-2004, 09:13 PM   #50
nastyking
 
Join Date: Nov 2002
Posts: 2,174
trials on exist
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