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As always one of the most thought out replies there is... :thumbsup |
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As for Digitaldivasonline.com, as always, a work in progress. And I am starting to promote it finally. Even though the naysayers said that without scripts and other TGP shit, DDO would never make it, my CCBill conversions last year were still 1:276.5, which is awesome. One thing I was not expecting was that it would turn into a network... And that it would grow from a TGP to an index and directory. DDO will be around for the long haul. I have simply put too much work, blood sweat and tears into it to let it go... If anything, I hope to expand my network in 2010 and grow my talent with BFO... |
As the re hashed content gets boring, new content needs to be shot. You can only sell that dated shit so many times. So I think this year will be a good year for content production, but it will be less expensive to buy.
Personally, I wouldn't want to be only a content producer because that future is dim. There is still lots of money to be made shooting your own stuff, but shooting for others is losing value and more are producing it. |
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I am sure that adult production is going to be down overall in 2010 from 2009. After all, a lot of the medium sized companies with no real clue have by now gone out of business, sold out or moved on. But that doesn't necessarily mean that production will necessarily slow for every company or producer. The smaller companies and niche players will still be busy shooting for themselves, their own sites, clip stores, DVDs etc under the formulas that work for them. As well, the top porn studios and very biggest porn companies who have successful sites and/or DVD series will continue for the markets that they serve. Like Dan, said, even with the economy, societal changes and omnipresence of free porn, there are still a number of lucrative revenue streams to be exploited by re-purposing your content several different ways if you have quality content, style, personality or content that serves a niche or fetish market well.
I am fortunate that I keep pretty busy shooting the different kinds of content that I excel at, for some top programs and porn companies around the world. But there aren't a whole lot of independent producers left who can make a living at this game, that's for sure. I am continuing to shoot the hottest new American teen girls in solo, fetish, g/g and b/g and group sex action for demanding clients. I have put a lot of effort into new sources for recruiting the new faces that contribute to a lot of my business. And the occasional cool jobs like shooting adult software game apps, adult informercials, and other special projects always a neat to expand my skill sets. In 2009 I had been shooting more for myself as well. Despite the economy, I actually invested a significant amount of money and sweat equity into shooting unique new softcore and hardcore girl-girl and boy-girl content that I intend to market under my own brand in 2010 with the help of a couple of the biggest distributors and programs to release my new movies on DVDs, web sites and other markets. I feel strongly that nowadays especially that it is important to get feedback from the actual consumers who are your end users as well as the more immediate business to business target markets to make sure that you are on the right track and that you don't end up filming more boring, generic porn that just won't sell anymore. |
I speak to girls and they tell me how dead it is. The good thing for us is, girls who wouldnt have given us the time of day are now open to our shoots. Our shooting will be the same because our sites dictate that.
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Donny Long just hired me to be his production manager so 2010 should be a killer year for me. Donny told me so.
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If you make creative and entertaining content and have multiple revenue streams you will be fine. Quote:
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Looks the vast majority of people agree with me that there will be less production in 2010.
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:winkwink: |
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Will people be producing more of the same that's already out there or will they be thinking a bit more?
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Hopefully more of something different, I'm tired of seeing and promoting the same shit. I wish some of the mainstream programs would start creating REAL fetish sites.
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Really depends on what you mean by production? If its simply hours of new porn, then it will increase, however the increase will come from the amature market.
Technology will continue to decentralization porn production - when everyone owns a quality cam, then it will be used for sex :2 cents: |
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Duke |
very interesting read
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Anyone can attempt to shoot fetish, and I see more and more of them every year. You might as well lite your money on fire. I can look at most of their preview images and videos alone and within a few seconds see it is not shot by, and for, fetish folk. It is shot for profit only. Some will simply never learn that fetish people are very picky, and if you can't shoot it right. We know it. We will buy from the mom and pops over corporate almost any day of the week, and twice on Sunday. Simply because the mom and pops and smaller studios provide TRUE fetish material. Pornstars, or polished productions, are secondary concerns to fetish people. It is nice, we do not mind seeing that stuff. However, it is not a primary consideration on purchasing. Some BROgrams will simply never understand this. Which is why they fail. :2 cents: |
Very hard to say from mu point of view:(
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This system worked well for the producers and the models until very recently. As a producer by booking through the agents you were assured that the models would show up, it's almost like taking out insurance on your shoots. The models were happy because they were working every day and the agents made 10% off what their models earned and $100 booking fee per girl from the producers Now that producers don't make the same profits, if they profit at all, they don't shoot as often and would like to pay lower rates. Most models, because they aren't shooting, would be happy to take these lower rates Most agents won't let their models work for less because they think production is going to return to it's old levels soon. People would be surprised which agents actually understand things are never gone to return to the "old ways" and are willing to make deals with producers. |
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Great post EB and a thread well worth reading
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So unless you wanted to check file sharing (no full length free overload like it is today), then if you were looking for something new to jerk off to, you still had to "value" it minimally by the distributor's price (be it a clip download, VOD or subscription). Yet it's totally true that if someone jacks off, the material interests him exactly for a time period from 5 to 15 minutes and the only thing he cares about is if the girl (boy, tranny, hermaphrodite anything) and the practices involved turn him on. He could care less if someone spent 50 000 USD on production and lost half of his nose due coke abuse already or if it's a scene shot for 1500 USD. I've seen the approach of "if it cost a lot of money it has to be great" far too many times and while I believe content has its value and good and reliable content producers should get their fair share, it just shows the "golden days" attitude. Unless you're buying a celebrity sex tape, spending 50 000 USD on a movie just doesn't make sense at all and all the content in the world has only so much value as how is one able to market it. |
Logic says a lot less, we're on a verge of a big change in business model.
This being said, less but SMARTER content makes more sense (=$$$) than shitloads of nowadays dumbo-dumbo content. Personally, I think that the only content producers able to remain in business will be those that have a clue about the niches they shoot. And I'm not saying a slight clue (quite a bunch of content producers don't have it even that slight clue) but a real deep insight on it. As an example, take MOFOS. They have lots of sites, they shoot lots of content (although less than a year ago) and I can't tell the difference between every shot they do. It's all about a huge massive cock and 1 or 2 girls with awful surgeries that look like expensive whores being fucked for 40 minutes. No fantasy, no variety, no niche knowledge, no identification with the users.... just the same shoot time after time after time after time. I'm naming MOFOS, but it applies to many programs: once you see one shoot, you've seen them all |
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believe me, many programs opening fetish sites use this logic: "hey, we've a cool domain, why don't we do some fetish site? we can tell the photo/video people to shoot a girl with a cig and call it a smoking fetish site!" replace cig and smoking with any kind of fetish and you've the business master plan :thumbsup |
These days its all about getting the freshest face possible and presenting her in the most normal setting possible. At least thats how I see it. Of course the illegal tube sites dont help much.
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OK, bump for a good thread for a change :thumbsup
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IMHO, the only ones that will be able to cope the storm will be those shooting exclusive content, working close to programs (many of them will disappear as well so I would be very careful with this) and researching A LOT on niches, a thing most content shooters should have done years ago. With the current state of business, one failure could mean a lot. And believe me, being someone who has run microniche sites and programs, I can say that, at least for those programs within the same niches I run, 99% of content is off niche. Hell, let's make it 100%. Even funnier is that most programs are failing even on common mainstream niches. I'll give an example since every time I say this a few trolls say I'm keeping my mouth shut because I have no idea so I play the "mystery card". Let's take a very common niche, anal: someone that knows the niche or at least uses the brain will know that a girl getting 10 inches in her ass won't be laughing and smiling. Furthermore, most women will say no to the only idea of that 10 inches cock craving their asses. The whole anal niche has 2 main variants (and many sub-niches): the power fantasy (usually with a rape ingredient) and the homosexual fantasy. I won't extend on both variants since they're quite explanatory, just let me say this: A girl happy as fuck with a 10 inches cock in her ass won't cover any of both main variants in the niche. Wowzers. In opposition to that, there are several ways to shoot the same content and make it more appealing. And I won't enter into details on this either, those interested do your homework. Anyway, besides all of the above, those sites that keep in business will need to wise up, or die. Programs are using a 2000/2001 logic (only with some technological improvements), while the whole internet (mainstream and adult) is living in 2010. Again, just my humble opinion. |
oh and btw, I think this is the time to try the female market. Of course I wouldn't recommend this to anyone before getting your shit straight, but right now it's an untapped market with a potential to make a killing ($$$ speaking). Of course, you'll need to think out of the box and as I said in the previous post, wise up. But the first program that makes a good adult site for females will cash in like mad. The sad part is that besides knowing what to do, I foresee some big investment in this kind of site
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:winkwink: |
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anyway, I'm not talking about the regular HETERO MALE paysite, it's something more sophisticated and with many income sources :2 cents: but hey, maybe the regular paysite as we know it could work with the proper content, really don't know |
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Don't worry. I will not be holding my breath on this one. It will be a long wait. :2 cents: |
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That's why we can't sell them porn. They're too damn smart! |
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However, it remains. Hence there is no equal. |
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:1orglaugh:1orglaugh I like your thinking. But using the same logic, think about this as well: women are so damn smart they might sell sex to other women. As a matter of fact, they do it every fucking day, only that depending the angle nobody is cashing on it (at least not properly) or the ones cashing it big shouldn't take all the cake. Or at least share the wealth :winkwink: anyway, this is going way off topic and this might deserve a thread on its own, so back to the content amount question that originated the thread :thumbsup |
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Recapping, I dont make money from my parties as I only charge a small entry to cover the cost of the girls. I make the money from the film. On the other hand, if you can find some free sex parties, let me know :winkwink: |
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let's be realistic: it doesn't matter how good, sophisticated and amazing you are. Whoever didn't realize business has changed and that change isn't even finished has had a lobotomy or something. That change process as a whole can be "routed" to a desired end only if the majority of players join efforts. Since we know that won't ever happen, then the only remedy is to wait and see which one will be the new trend (this is what 99.99% of people is doing) to copy it or innovate. The post by EB hits the nail on the head, as usual.
Now, innovation doesn't mean tech innovation necessarily. See, most programs feature HD videos and use that as a marketing selling claim. That would be perfect 2 years ago, and it's useless nowadays. Even more when you see programs are losing a lot of its income thanks to tubes with crappy image. The fact is you can offer plasma video quality and it won't matter at all. People will pay for some special cellphone video rather than HD boring content. In short: WISE UP!!!!!!!!!!!!!! Play the LIVE BROADCASTING CARD. Shoot your content LIVE, after all it's the same than doing it hidden in a studio. Use interactivity. Involve your customers. Use technology wisely, not in a dumb way. Make the most out of marketing tools. And your marketing tools shouldn't be for your affiliates! Marketing tools are for your customers and prospective customers! Of course, if you think a marketing tool starts and ends with a banner or FHG, there's no point in discussing anything, you're failing from the very start. And as we're at it, the business is in a big change for affiliates. It's sad, but the affiliates model as we know it isn't dead yet, but in agony for sure. There are ways to increase signups RIGHT NOW. And I mean RIGHT NOW. No shady stuff, no xsells, nothing idiotic, just common sense. But you'll need to think out of the box and forget about what you know as "adult business". The good news is adult business is facing the challenge of turning really PRO. Thus, you'll need pros to manage your business. No more confusion between media and message is allowed. And I won't get philosophic and discuss McLuhan's media/message theories since at this point they're wrong, but knowing a little about how modern PROFESSIONAL business should be taken care of wouldn't hurt anyone. anyway, just rambling and my :2 cents: and yadda yadda yadda |
a lot of good replies in this thread.
let me add a few facts to the debate: a few days ago i offered a shoot to a young model who is represented by the same agency which Dan mentions. she was ready to shoot but the owner of the agency said they would pass..the offer was not enough money. this guy has enough money but the model could have used the income. the bad thing is that this guy controls the majority of hardcore models in LA... on another note, an amateur program i have shot exclusive for over many years informed me that there is a new era where lots of real amateurs will shoot content for very little money.. no professional equipment is really needed. think selfshot hardcore content. there will be less "pro" production, more selfshot amateur type productions also the rates for "pro" content will decrease a little, but not much as "we" as an industry compete with the escort market. If a hot girl can make more escorting, she will jump ship, many already work both markets.. |
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...forget about what you know as "adult business". The good news is adult business is facing the challenge of turning really PRO. That's it, right there, everyone here should read that at least 40 fucking times! Beat it into your brain, understand it, talk to mainstream business owners and get some advice. Amateur Night at the Apollo is over folks put your big boy pants on and learn to play the game ;) Best of luck to everyone that learns to play the new game! I'll see you on the playing field :) |
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