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100 great success Tips:thumbsup
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One thing I've always admired about your company Shap is you take one project at a time and do it right, to perfection.
We recently put a halt on some of our newer projects to really focus on our program, sites, etc. We released the mobile, added a lot more content, looked at new tours, did a lot of testing, optimizing, and monetizing. As as many have said, cutting expenses is the way go to as well. Do you really need to spend $30k on a dinner that will probably not get you the ROI expected or is it worth $10k to show appreciation to your current WMs who actually send you traffic? |
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How many TGPs/MGPs changed over years in terms of design? And then most had their traffic being handled by a third party after awhile. One has to be willing to change with the times and put in the effort, yes it's not as easy as 1999, but what is? |
Very well said and well put. Thanks!
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Thanks Shap... you reminded me of a few things. Funny how after all these years you can let the little things slip.
marc |
put an offer in every payment you send out
print it on the cheque stub portion i have done this in my business and it really pays off not only will you get sales from your affiliates/suppliers but from their banks and accountants too. |
Nice tips man!
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And thx for being patient with us..being new and all :) Shap - damn good advice, thx so much! |
bump for a thread with really good ideas
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It's funny how Steve Lightspeed never returned to this thread. I like how he got busted on gfy for his top affiliate making only $400 a month he manually changed it to show $20k+. Then also came in posting he had his best day ever. :1orglaugh:1orglaugh:1orglaugh He wrote Greed Kills. He should remember that ego kills too :1orglaugh:1orglaugh:1orglaugh Steve's has had great success, he is no doubt a smart man. It's a shame he's turned into one of the crybabies that cries for things to go back to 2001. 2001 is gone. I'm sure Palm wished it was 2001 again lol. I'm sure Dell wishes it was 2001 again. Probably worldcom, lehman brothers, gm also wish it was 2001. It ain't. It's 2009. Get used to it. WHOOOOOOOOO WOOOOOOOOOOOOOOOOO |
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And I'm not crying for the past either. I'm working on a new idea that will fuck up illegal tubes and put the honest people in this business back on top. "Adapt and Kill" :321GFY |
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2. good luck with that, your lawyers were the ones who said it was ok to trademark a name without doing a search thru id records of produced porn for prior uses of that name. i am not to confident that anything the come up with be anything but a massive waste of time but maybe you got lucky this time. like i said before when you mentioned i am going to be the first person to predict this will fail. |
good point - should be done on a regular basis :)
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Do you or do you know of someone in the business that will look at a site(s) and make recommendations to improve them?
My wife and I have been on over 15 years now as amaeturs! A lot of people love us and we are also hated because of the fetish content we include. Used to be a big producer but has fallen off. We love the business and being in it literally. Just need ideas I guess. |
shap keep the ideas comming
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Hey Steve. I replied to your comments but obviously haven't heard a reply from you. I'm just curious why you felt it necessary to come to this thread and make comments that were in many ways irrelevant to what I was saying? This thread was about helping people improve their business and not in any way about being greed or screwing the surfer.
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Damn Shap you're getting old when you start handing out wisdom 8P.... long time no see my friend glad to see you make it happen....
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your is the positive steves is the negative i much prefer your keep posting the ideas if you got them. i am taking notes. here is one from my experience every business is divided into five catagories lead generation conversion money per order customer life/retention productivity (time per dollar earned) instead of focusing on one, cycle thru them when doing improvements. Counter pressures to each optimization always happen and when you optimize one complete first you sacrifice what could be significantly greater improvement in another section. secondly your first improvement is usually the most significant, going from nothing to something usually results in the best results, with each future improvement being only minor comparitively. cycling maximizes growth. third these 5 catagories multiply in effectiveness, try and double your business by doubling your leads is very hard. doubling your business by increasing your leads by 15% your conversion by 15% your money per order by 15% your retention by 15% and your productivity by 15% is very easy. (1.15^5). |
"THIS AIN'T GRADE SCHOOL, MOTHERFUCKERS."
Quote of the decade ~The Fred~ 2004 |
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:2 cents: |
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most of the 163 unique techniques we developed are grouped together into these cycles. i am not as stupid as you keep claiming i am. |
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I mean really? In another post I saw him blathering on and on about branding watermarks on bugs asses or somesuch :1orglaugh |
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I don't know much about the rest of his post.. but this part sounded really fucking dead on, to me.. "try and double your business by doubling your leads is very hard. doubling your business by increasing your leads by 15% your conversion by 15% your money per order by 15% your retention by 15% and your productivity" |
wow Shap, another awesome thread with great advice you've started here :thumbsup you're impressing the pants off me these days :winkwink:
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Great thread (and sig) Shap. Now I'm gonna be up all night checking all my domains.
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Great Read, we have been increasing sales monthly by doing exactly that.
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Shap,
I rarely get on GFY these days, and when I do it is usually to chuckle at the usual ridiculous posts and infighting between regulars. Your thread is a welcome diversion. Although I rarely do any work in adult these days I have been shooting girls since 1992. I stopped working in adult because I hated dealing with all the short sightedness of my clients and the lack of caring that was almost universal with regards to the quality of the product. That and the turn and burn approach everyone seems to have with regard to their customers. I can see that your philosophy is different. It is refreshing to see that you are not only interested in providing a quality product, but also that you are not willing to bait and switch your customers to shave a little extra $$. I work with a lot of creative entertainment people. People who are very successful household names. I find that universally they are more interested in making something that people will love and take something away from than something that just makes money. They really care about their customers and because of that the customers keep coming back. The adult industry will always have the "quick buck at any cost" mentality, but it is nice to see that not everyone is playing that game. :2 cents: |
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steves slash and burn example is a classic example of that Quote:
when you rotate thru the different sections doing one small optimization and then going to the next section you avoid putting blinders on your business optimization. |
well said......Its money to be made and if all the sites shut down maybe we will still be around when things pick up and make all the money lol
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