Was offline advertising effective? - GoFuckYourself.com

slapass · 11-14-2008, 05:40 AM

I have a friend in radio and he shot me a rate list for something I am doing. I could not believe how expensive it was. There is no way to compare it to the net as in truly pushing sales the net is obviously way better for an internet site. But for an offline product do you think it works that well? They say we are too used to banner ads etc and just ignore the online stuff but don't we also do that on offline stuff? How is a newspaper ad superior to a banner ad on a website? Just got me thinking.

Jens Van Assterdam · 11-14-2008, 06:10 AM

Howard Stern did well back in the day.. so i have heard

IllTestYourGirls · 11-14-2008, 07:07 AM

How expensive was it? Most 30 second tv ads on your local stations cost $30 to $150

B2BwithJoeD · 11-14-2008, 07:43 AM

Not sure the value of focused radio ad spots depending on what you are promoting. Interactive indirect promos via entertainment shows like Stern and Playboy radio have proven successful and Sex.com has some innovative options in the works. Talk to principals of successful offline promoters at the shows: Colt.com, PrideBucks.com, Maleflixxx.com - and talk to Tom Hymes at WebAccess...Keep thinking outside the box

11-14-2008, 05:40 AM	#1
slapass Too lazy to set a custom title Join Date: Nov 2002 Location: Earth Posts: 14,622	Was offline advertising effective? I have a friend in radio and he shot me a rate list for something I am doing. I could not believe how expensive it was. There is no way to compare it to the net as in truly pushing sales the net is obviously way better for an internet site. But for an offline product do you think it works that well? They say we are too used to banner ads etc and just ignore the online stuff but don't we also do that on offline stuff? How is a newspaper ad superior to a banner ad on a website? Just got me thinking.

11-14-2008, 06:10 AM	#2
Jens Van Assterdam The Dupre Pimp Join Date: Feb 2008 Location: Koh Samui Posts: 6,677	Howard Stern did well back in the day.. so i have heard __________________ Read TOS for signature rules

11-14-2008, 07:07 AM	#3
IllTestYourGirls Ah My Balls Industry Role: Join Date: Feb 2007 Location: Under the gold leaf ICQ 388-454-421 Posts: 14,311	How expensive was it? Most 30 second tv ads on your local stations cost $30 to $150 __________________

11-14-2008, 07:43 AM	#4
B2BwithJoeD Confirmed User Industry Role: Join Date: Apr 2004 Location: PayoutMag.com Posts: 1,390	Europeans Billing Europe! Not sure the value of focused radio ad spots depending on what you are promoting. Interactive indirect promos via entertainment shows like Stern and Playboy radio have proven successful and Sex.com has some innovative options in the works. Talk to principals of successful offline promoters at the shows: Colt.com, PrideBucks.com, Maleflixxx.com - and talk to Tom Hymes at WebAccess...Keep thinking outside the box __________________ BLOG IT! How Will You Spend Your 2014 Profits? - PayoutMag.com Ask me About - Unique Processing and Marketing Solutions - Your Only Risk Is More Revenue!