Libertine

Integrated content and advertising management software.

It does most of the same stuff as most existing content management systems, though with less irrelevant bloat. That's not the interesting part, though.

The interesting part is that it's capable of managing extremely large networks of sites, and (here comes the good stuff) learning from surfer behavior.

Essentially, it will keep track of everything. It will track what content and ads surfers originating from specific countries, traffic sources and search terms click on which pages with what types of content and keywords.

Based on this, it will perform statistical analysis to determine which related content to show, and which ads are most likely to result in the highest earnings. Moreover, it will actually automatically perform small-scale experiments (within limitations you set) to see which types of content result in the highest earnings, which ads go best with which content, which design elements do best and worst on which sites, etc. You will need to provide the software with advertising campaigns to choose from, and you'll have to provide it with the earnings per campaign - obviously.

Of course, this software would not be suitable for small projects. One or multiple servers would need to be dedicated solely to data analysis.

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klaze

A lot.. naw.. maybe Enough.. maybe less.. maybe more.. depends..

fatfoo

"learning from surfer behavior"

pretty good

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