Adwords - when do you decide to kill a campaign?

[-SECCO-]

How far do you go before you pull the plug:

- a certain expenditure without results
- a certain ratio you don't want to fall below
- a low rate of incoming clicks

?????

Of course there are so many factors involved, but when
exactly do you decide enough is enough for a certain campaign?

[ramstein]

I decide after 24 weeks then they are out

[cutievids]

when i wake up and the morning and 90% of my campaigns went from $.08 per click, to $1.10

[adultseo]

Never ;)

[adultseo]

Originally Posted by cutievids

when i wake up and the morning and 90% of my campaigns went from $.08 per click, to $1.10

This is a major problem with advertising in Google AdWords and it's really not all about your site or services that causes minimum bid prices of up to 8 euro per click.

If you would register a new domain and start a new campaign with the exact same ad, keywords and settings then it might get aproved for years.

[suesheboy]

depends on what your goal is - branding? Links? Affiliates? Long term? Short term?

[adultseo]

If anyone is interested I've developed a site with wich AdSense arbitrage is possible again.

Avg conversion: 50/75%
Low prices in Google AdWords for the past 2 months (one minor issue wich is being solved, about trademark terms)
High PPC in Google AdSense (as it seems no penalties, PPC up to $1 per click).

[adultseo]

http://labnol.blogspot.com/2005/09/g...arbitrage.html

[adultseo]

http://www.forbes.com/home/technolog...207google.html

[Brujah]

Originally Posted by cutievids

when i wake up and the morning and 90% of my campaigns went from $.08 per click, to $1.10

I had something like this happen to me.. because all of a sudden they started putting one of my old ads on Content areas and I didn't even notice. It cost me about $900 over a few days before I caught it.

[Beejeebers]

Originally Posted by adultseo

This is a major problem with advertising in Google AdWords and it's really not all about your site or services that causes minimum bid prices of up to 8 euro per click.

If you would register a new domain and start a new campaign with the exact same ad, keywords and settings then it might get aproved for years.

True you can register a new domain and be back to normal, could be for a day could be until they catch you. But you're wrong in that it IS about your site. They don't like the site, they hit you with high min. bids. So copying your site to a new domain is not the proper solution.

[adultseo]

Originally Posted by Beejeebers

True you can register a new domain and be back to normal, could be for a day could be until they catch you. But you're wrong in that it IS about your site. They don't like the site, they hit you with high min. bids. So copying your site to a new domain is not the proper solution.

Hi!

I have spent up to $25.000 USD in one month in Google adwords and some of my partners spend over $50.000 USD per month and we all experience the same issue.

Some of the same sites are accepted and receive low prices while simular sites suddenly are banned to the max and are required to pay up to $10 per click.

We've tested this, and changing the domain can solve it. Ofcourse the quality of your site does matter a lot, if it's low quality it's pretty sure that you will be banned again. Just, they also ban the highest quality sites from time to time. So the system really doesn't work well and also affects high quality sites.

One representative may find your site looking good and of high value to users while some other representative doesn't. They tell you they only work with spiders but after one of my sites got banned again and I made clear I wanted an explaination they told me otherwise and they re-reviewed my site after wich the prices were reduced again.

So it has not all to do with the quality of your website.

Best regards,
Jan Jaap

[tabasco]

I had a site doing really well then they bumped my prices up by 10 fold. I asked for a re-review and they told me the initial review was correct and they deemed it "a poor user experience" and would not elaborate further. I've since tried everything under the sun to improve it to no avail even though I have several other sites that use exactly the same formula/template. So I guess there is a black mark against the domain now? No matter what I do it will always have the higher prices? I was considering getting a new domain but now the site is getting good traffic from Yahoo and I don't want to fuck that.

[adultseo]

So I guess there is a black mark against the domain now? No matter what I do it will always have the higher prices?

Yes, it's more easy and faster to just register a new domain. You can use Mod Rewrite proxy to serve the old site from your new domain:

Options +FollowSymlinks 
RewriteEngine On

RewriteRule ^(.*)$  http://www.domain.com/$1 [P]

[adultseo]

An other option to link 2 domains together on the same host is by using a SymLink:

cd /home/user/new_domain.com
rm -rf public_html
ln -s /home/webadmin/sourcedomain.com/public_html public_html

[Brujah]

are you doing arbitrage and that's why they're affecting your adwords costs?

[adultseo]

If you're message is meant for me, I've done a lot of arbitrage in the past untill June this year. I've started again aprox. 1 month ago with a new site wich is accepted untill now (0.03/0.05 zone) for premium keywords like "insurance" etc.

I developed a site for my partners and myself wich has support for any user. You simply provide the AdSense client ID and Channel ID to create an Tracking ID and you are able to send traffic to relevant pages with information and photos of any subject existing in Google.

But regarding the subject of sites getting banned in Google AdWords, I run a lot of other campaigns also promoting high quality service sites and once in a while a site will be banned for no reason.

Best Regards,
Jan Jaap

[adultseo]

So is there nobody interested to test their luck with the Google Arbitrage concept?

If you use my site 100% of the revenue will go to you, I just want the site to be promoted since it's actualy a quality site wich might get users to return and generate money for me.