Selling footage for a TV commercial??? - GoFuckYourself.com

The Dawg · 03-07-2006, 08:44 AM

How can I find out the going rate for selling a company footage for a TV commercial?

I have no idea what range I should be going for.

rowan · 03-07-2006, 08:59 AM

Do you mean you want to approach companies with generic footage, or a specific company has said they want to use your footage?

Either way, googling for forums on rights managed stock footage might help give you some ideas...

3M TA3 · 03-07-2006, 09:06 AM

it's a matter of custom content or stock footage.

and those prices depend on the client's budget. the bigger they are, they more they pay.

period...

jimb · 03-07-2006, 09:10 AM

it also depends on what they are going to be using it for. If you are using it for Basic Local Cable your looking at very little. I have been paid by some local people to shoot commercials in the past (under $500.00 most of them).

Jim

3M TA3 · 03-07-2006, 09:12 AM

Quote:

Originally Posted by jimb

it also depends on what they are going to be using it for. If you are using it for Basic Local Cable your looking at very little. I have been paid by some local people to shoot commercials in the past (under $500.00 most of them).

Jim

Exactly, and if that same footage was used during the super bowl it would have cost a considerable amount of money more.

The Dawg · 03-07-2006, 09:18 AM

Thanks. The company approached me to use custom content for their commercial. I kind of figured that it would be around $500 for a few seconds.

I will do some googling now too.

03-07-2006, 08:44 AM	#1
The Dawg Confirmed User Join Date: Apr 2002 Location: State Of Bliss Posts: 2,438	Selling footage for a TV commercial??? How can I find out the going rate for selling a company footage for a TV commercial? I have no idea what range I should be going for.

03-07-2006, 09:06 AM	#3
3M TA3 Confirmed User Join Date: Aug 2005 Location: So Cal Posts: 2,972	it's a matter of custom content or stock footage. and those prices depend on the client's budget. the bigger they are, they more they pay. period... __________________ Dedicated and colo hosting: ICQ 291313057 "A problem cannot be solved from the same consciousness that created it. We must learn to see the world anew." - Albert Einstein

03-07-2006, 08:59 AM	#2
rowan Too lazy to set a custom title Join Date: Mar 2002 Location: Australia Posts: 17,393	Do you mean you want to approach companies with generic footage, or a specific company has said they want to use your footage? Either way, googling for forums on rights managed stock footage might help give you some ideas...

03-07-2006, 09:10 AM	#4
jimb Confirmed User Join Date: Feb 2005 Location: Costa Rica Posts: 2,514	it also depends on what they are going to be using it for. If you are using it for Basic Local Cable your looking at very little. I have been paid by some local people to shoot commercials in the past (under $500.00 most of them). Jim

03-07-2006, 09:18 AM	#6
The Dawg Confirmed User Join Date: Apr 2002 Location: State Of Bliss Posts: 2,438	Thanks. The company approached me to use custom content for their commercial. I kind of figured that it would be around $500 for a few seconds. I will do some googling now too.