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Old 09-27-2005, 08:59 PM   #1
MrPinks
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Adwords CTR/CPC question

Just wondering if anyone knows if it is true that a higher CTR on terms within Google AdWords and actually lower your CPC?

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Old 09-27-2005, 09:07 PM   #2
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I think you missed a word or two out of your question..... but if I'm interpreting it correctly, the answer is yes it's true.
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Old 09-27-2005, 09:14 PM   #3
MrPinks
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Quote:
Originally Posted by Thumbler
I think you missed a word or two out of your question..... but if I'm interpreting it correctly, the answer is yes it's true.
Maybe I did miss the your "can"

basically does a higher CTR = a lower CPC?
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Old 09-27-2005, 09:18 PM   #4
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So 'and' becomes 'can' and my answer is still the same - yes. That's why people who know what they are doing can do very well with adwords, and people who are clueless can waste a lot of money.
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Old 09-27-2005, 09:21 PM   #5
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so how long does it take for the ctr to recalibrate the price?
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Old 09-27-2005, 09:27 PM   #6
MrPinks
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Quote:
Originally Posted by bhutocracy
so how long does it take for the ctr to recalibrate the price?
Another good question I wonder about. Anyone know?
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Old 09-27-2005, 09:27 PM   #7
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From Google themselves, your Quality Score is the key thing: The higher this score, the lower your CPC rate. Your score is affected by your CTR, analysis of search queries, ad text and keywords. Although the Quality Score is not shown, the best indicator is the Minimum Bid - the lower it is, the higher your score.

More details can be found at:
http://adwords.google.com/support/bi...er=21383&hl=en
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Old 09-27-2005, 09:28 PM   #8
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Do a google search on Perry Marshall
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Old 09-27-2005, 09:44 PM   #9
MrPinks
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Quote:
Originally Posted by Thumbler
Do a google search on Perry Marshall

What does Laverne have to do with this?

J/K
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Old 09-27-2005, 09:47 PM   #10
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I had to google that to figure out wtf you were talking about
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Old 09-27-2005, 10:37 PM   #11
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http://services.google.com/awp/en_us...310/index.html
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Old 09-27-2005, 10:42 PM   #12
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Quote:
Originally Posted by MrPinks
Another good question I wonder about. Anyone know?
Yeah.. it's retarded to have to pay 10x what you should for however long to wait (it's more than the old 1000 impressions which they were magically able to count whilst being unable to take the price down in the same amount of impressions) and see what some amorphous discounted rate is going to become that might still be shit.
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Old 09-27-2005, 10:43 PM   #13
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Didn't work for me
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