Do you sign up for a program because of their pics of Dollars and nice Cars? - GoFuckYourself.com

pure energy · 08-10-2004, 11:31 PM

I've always wondered why people who design sponsor sites don't focus on CONVERSION, RELIABILITY, and TECHNOLOGY in pushing the core essence of a sponsor program.

Indeed, a thinking person wouldn't normally be sold by the images of dollar bills, champagne, and Ferraris for a NEWLY LAUNCHED program.

Perhaps, they would be wowed by statistical reports, audits, server logs, layout analysis, niche breakdown, as well as the sponsor site's understanding of how porn marketing works online.

In essence, why not focus on SELLING CREDIBILITY?

=^..^= · 08-10-2004, 11:34 PM

i think that's more important - reliablilty and conversion

i dont click banners with bag wads of cash and get rich quick slogans

but i guess the banners are aimed at newbies

JulianSosa · 08-10-2004, 11:35 PM

I only sign up for ones that have the bling.

tyler86ed · 08-10-2004, 11:36 PM

They are selling you the lifes style and what you "could" have if you sign up...

pure energy · 08-10-2004, 11:38 PM

Quote:

Originally posted by =^..^=
i think that's more important - reliablilty and conversion

i dont click banners with bag wads of cash and get rich quick slogans

but i guess the banners are aimed at newbies

Exactly.

Building credibility probably should focus more on BRANDING. As well as 'objective' sponsorships--ie., sponsored 'taste tests' of traffic results from well-known sites in the industry so ANYBODY can have an objective metric.

This USED to be done by thestatistician but I don't see many people impressed by them as much after they start becoming just another sponsor ad-driven site.

Steen2 · 08-10-2004, 11:38 PM

Quote:

Originally posted by tyler86ed
They are selling you the lifes style and what you "could" have if you sign up...

^^^

pure energy · 08-10-2004, 11:38 PM

Quote:

Originally posted by tyler86ed
They are selling you the lifes style and what you "could" have if you sign up...

Exactly. Which is why it makes them all look the same. I have yet to see a "scientific" or "objective" style advertising campaign for a program.

=^..^= · 08-10-2004, 11:39 PM

Quote:

Originally posted by tyler86ed
They are selling you the lifes style and what you "could" have if you sign up...

they are selling the lifestyle THEY will have if you sign up

JulianSosa · 08-10-2004, 11:40 PM

Quote:

Originally posted by =^..^=
they are selling the lifestyle THEY will have if you sign up

HAHAH nice

SykkBoy · 08-10-2004, 11:45 PM

it's all about psychology...

really, if a site were just a big text filled site with stats, etc. it wouldn't have the same psychological effect...

didn't any of you guys take a psych course in college? IMHO, it should be mandatory for any sort of advertising or marketing major...

TheMob · 08-11-2004, 12:01 AM

Quote:

Originally posted by tyler86ed
They are selling you the lifes style and what you "could" have if you sign up...

no shit, sherlock? are you sure?

pure energy · 08-11-2004, 12:07 AM

Quote:

Originally posted by SykkBoy2
it's all about psychology...

really, if a site were just a big text filled site with stats, etc. it wouldn't have the same psychological effect...

didn't any of you guys take a psych course in college? IMHO, it should be mandatory for any sort of advertising or marketing major...

Sure, sure. But this isn't a lifestyle product you're selling like a Calvin Klein OBSESSION ad or a new Mercedes Benz ad. You are selling a financial/investment product. Basically it should answer the question "Is this program worth my time and effort"

wdsguy · 08-11-2004, 01:49 AM

yes cuz i'm a retard like that

pimplink · 08-11-2004, 01:49 AM

Very good thread. I kinda wonder as well sinc ethat seems to be the 'standard'

Jakke PNG · 08-11-2004, 01:51 AM

Quote:

Originally posted by pure energy
Sure, sure. But this isn't a lifestyle product you're selling like a Calvin Klein OBSESSION ad or a new Mercedes Benz ad. You are selling a financial/investment product. Basically it should answer the question "Is this program worth my time and effort"

I'd rather sign up to a sponsor site where I can see some effort (money) is used for the design. If they can't afford a design on the affiliate site, can they afford my payouts?

Bling bling or kangaroos, I don't give a fuck as long as it looks good. Money + cars are always stuff people (men) want.

xclusive · 08-11-2004, 01:51 AM

I only sign up after checking out the program doesn't matter if they have a good banner or not it's all about the content...

SykkBoy · 08-11-2004, 01:56 AM

Quote:

Originally posted by pure energy
Sure, sure. But this isn't a lifestyle product you're selling like a Calvin Klein OBSESSION ad or a new Mercedes Benz ad. You are selling a financial/investment product. Basically it should answer the question "Is this program worth my time and effort"

no, but be honest, how many webmasters would sign up to a site with a stock ticker and a guy in a blue suit?

an affiliate program is about hype, you need enough bright, shiny objects to attract affilate attention...

goodness knows when I'm looking for a new program, bright, shiny objects tend to do it ;-)

I remember when I was with Signup4Cash and we rolled out the "generic" style design, webmasters were confused and wondered where the pics of the cars, girls and money piles were....

Roald · 08-11-2004, 01:56 AM

Who cares if they use cars/cash/champaign in their design. If it looks good and proffesional why cry about it?
Its about the sites they offer, those need to be good and to the point, I don't care about the sponsor page as long as it looks good and give sme the feeling they are reliable.

patch · 08-11-2004, 02:13 AM

If the design targeted at the webmaster looks fresh and appealing, it?s a good sign that they have the insight and skills to judge an audience and target them efficiently.

Can they do that towards webmasters, they can probably do it towards surfers too.

So an eye-catching bling-bling design does serve some purpose?.

pimplink · 08-11-2004, 02:15 AM

They should focus on the quality of their content.

jojojo · 08-11-2004, 02:22 AM

Quote:

If the design targeted at the webmaster looks fresh and appealing, it?s a good sign that they have the insight and skills to judge an audience and target them efficiently.

well said I agree

08-10-2004, 11:31 PM	#1
pure energy Confirmed User Join Date: Apr 2004 Posts: 4,274	Do you sign up for a program because of their pics of Dollars and nice Cars? I've always wondered why people who design sponsor sites don't focus on CONVERSION, RELIABILITY, and TECHNOLOGY in pushing the core essence of a sponsor program. Indeed, a thinking person wouldn't normally be sold by the images of dollar bills, champagne, and Ferraris for a NEWLY LAUNCHED program. Perhaps, they would be wowed by statistical reports, audits, server logs, layout analysis, niche breakdown, as well as the sponsor site's understanding of how porn marketing works online. In essence, why not focus on SELLING CREDIBILITY? __________________ Click Here to get $42 a sale AND Get FREE MGP Coaching from WebmasterLabor.Com Sign up above then EMAIL info (( at )) webmasterlabor DOT com for your free 1 to 1 MGP coaching

08-10-2004, 11:34 PM	#2
=^..^= Confirmed User Join Date: Jan 2002 Location: ICQ 380-366 Posts: 6,935	i think that's more important - reliablilty and conversion i dont click banners with bag wads of cash and get rich quick slogans but i guess the banners are aimed at newbies __________________ #RememberYourRoots #AaronMForGFYHOF

08-10-2004, 11:36 PM	#4
tyler86ed Confirmed User Join Date: Jan 2004 Location: California Posts: 543	They are selling you the lifes style and what you "could" have if you sign up... __________________ Check out all our new fresh FETISH sites, Tons of hosted galleries and fresh new content.

08-10-2004, 11:45 PM	#10
SykkBoy Jesus loves bacon Industry Role: Join Date: Feb 2001 Location: Sin City, Motherfucker Posts: 19,969	it's all about psychology... really, if a site were just a big text filled site with stats, etc. it wouldn't have the same psychological effect... didn't any of you guys take a psych course in college? IMHO, it should be mandatory for any sort of advertising or marketing major... __________________ Support my new movie “The Second Coming”

08-11-2004, 01:49 AM	#14
pimplink Confirmed User Join Date: Jun 2001 Location: Closer than you think Posts: 9,535	Very good thread. I kinda wonder as well sinc ethat seems to be the 'standard' __________________ Need Mainstream Content and SEO? SEO * Website Copy * Blogs Blogging - PR Work - Forum Marketing - Social Marketing - Link building - Articles 100% Guaranteed Content!

08-10-2004, 11:35 PM	#3
JulianSosa Confirmed User Join Date: Aug 2003 Posts: 3,042	I only sign up for ones that have the bling.

08-11-2004, 01:49 AM	#13
wdsguy Ryde or Die Industry Role: Join Date: Dec 2002 Location: California-Shanghai Posts: 19,568	yes cuz i'm a retard like that

08-11-2004, 01:51 AM	#16
xclusive Too lazy to set a custom title Join Date: Apr 2004 Location: Buffalo, NY Posts: 35,218	I only sign up after checking out the program doesn't matter if they have a good banner or not it's all about the content... __________________ I support MediumPimpin.com / Shemp's Outlawtgp.com /

08-11-2004, 01:56 AM	#18
Roald SecretFriends.com Industry Role: Join Date: May 2001 Location: IMC Headquarters Posts: 27,888	Who cares if they use cars/cash/champaign in their design. If it looks good and proffesional why cry about it? Its about the sites they offer, those need to be good and to the point, I don't care about the sponsor page as long as it looks good and give sme the feeling they are reliable. __________________ WE ARE BUYING PAY SITES! CONTACT ME ClubSweethearts \| ManUpFilms \| SinfulXXX \| HOT * AdultPrime * HOT Paying webmasters since 1996! Contact: r.riepen @ sansylgroup.com \| telegram: roaldr

08-11-2004, 02:13 AM	#19
patch Registered User Join Date: Jul 2002 Location: Here now, ok? Posts: 19	If the design targeted at the webmaster looks fresh and appealing, it?s a good sign that they have the insight and skills to judge an audience and target them efficiently. Can they do that towards webmasters, they can probably do it towards surfers too. So an eye-catching bling-bling design does serve some purpose?. __________________ Tired of spammers? Click here... Works for me!

08-11-2004, 02:15 AM	#20
pimplink Confirmed User Join Date: Jun 2001 Location: Closer than you think Posts: 9,535	They should focus on the quality of their content. __________________ Need Mainstream Content and SEO? SEO * Website Copy * Blogs Blogging - PR Work - Forum Marketing - Social Marketing - Link building - Articles 100% Guaranteed Content!