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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed.

 
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Old 06-27-2004, 09:08 PM   #1
bawdy
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does position in PPC results page affect quality?

Do you think the quality of PPC traffic is affect by the position on the SERP?
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Old 06-27-2004, 09:09 PM   #2
pornstar2pac
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one who spends the most wins. welcome to buisness 101
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Old 06-27-2004, 09:11 PM   #3
cluck
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From my experience, lower spots get a better conversion ratio. This doesn't necessarily mean you'll have a better bottom line doing nothing but low priced spots.
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Old 06-27-2004, 09:11 PM   #4
EviLGuY
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I find I get better value per click not being number 1. Number 2-4 is where I try and land.
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Old 06-27-2004, 09:13 PM   #5
bawdy
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Quote:
Originally posted by pornstar2pac
one who spends the most wins. welcome to buisness 101
wrong... you might get the most sales but the cost of the sale might be more than the revenue generated from that sale
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Old 06-27-2004, 09:18 PM   #6
jawanda
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Quote:
Originally posted by EviLGuY
I find I get better value per click not being number 1. Number 2-4 is where I try and land.
Yep, this has been my experience to.

Seems that people who click on banners in the slightly lower spots have a better idea of what they are looking for ... rather than just impulse clicking.

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Old 06-27-2004, 09:18 PM   #7
FlyingIguana
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there's no money in ppc, stick to buying tgp spots on the hun
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Old 06-27-2004, 09:18 PM   #8
KidCock
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You will get less traffic in lower spots, but I agree with above that conversions will be better.

Basically, the surfer is looking for something in particular usually...if he gets to your site it probably means those above didn't satisfy him and he's still looking. Giving him better chance to convert then just someone who clicks on you if you're #1 (but doesn't click on the rest...he's not really searching to buy).
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Old 06-27-2004, 09:20 PM   #9
Tuga
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From my experience.... I still dont know what's best
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