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Old 05-24-2004, 08:05 PM   #1
JakeR
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would you rent a dvd from mcdonalds?

http://www.cnn.com/2004/TECH/ptech/0...eut/index.html

DENVER, Colorado (Reuters) -- How about a movie on DVD to go with your Big Mac and fries?

McDonald's Corp. said Monday it would install experimental DVD rental machines in more than 100 Denver-area outlets in the next month.

The automatic kiosks will feature the most popular 30 to 40 DVD titles, which will rent for $1 per night without any membership or late fees, the company said.

Under the program, movies can be returned to any McDonald's outlet featuring the Redbox kiosks, which are owned and operated by privately held DVDPlay. If the total charges on a rental reach $25, the DVD belongs to the customer and does not have to be returned, McDonald's said.

If McDonald's rolls out the test program nationwide, it would become the first fast food chain to offer DVDs and increase the competition for existing video rental operators such as Dallas-based Blockbuster Inc.

McDonald's said its test program coincides with growing demand for DVDs, with industry observers estimating the share of DVD-ready households in the United States will reach 80 percent within three years.

"When fully implemented, Redbox DVD rental machines will be available in over 100 McDonald's restaurants once again providing ultimate convenience and giving our customers another reason to visit us," Bernie Schaefer, vice president and general manager of the food outlet's Rocky Mountain region, said in a statement.

So far, 24 Denver-area McDonald's restaurants have installed the ATM-sized DVD rental machines and another 80 will be installed by the end of June, the company said.

The Rebox DVD rental machines hold between 100 and 350 DVDs and can be operated with either a credit or debit card.
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Old 05-24-2004, 08:06 PM   #2
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Never, mcdonalds are shit !
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Old 05-24-2004, 08:06 PM   #3
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No because I never go to McDonalds. I have not eatten fast food in years. Oh, and Netflix is easier.
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Old 05-24-2004, 08:07 PM   #4
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You'd have to go to mcdonalds first to be able to rent a dvd there.
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Old 05-24-2004, 08:10 PM   #5
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Mmm greasy DVDs
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Old 05-24-2004, 08:14 PM   #6
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Hmm its cheap, but its gotta take credit cards. I can see a whole new credit card fraud happening.
Hell, if I could a wallet on the street next to a Mcdonalds *I* would probably rent a shitload of DVDs and just not return them. Not like theres a person to finger you or any paper trail.
People are at Mcdonalds for food, not entertainment. I predict it will ultimately fail.
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Old 05-24-2004, 08:15 PM   #7
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The automatic kiosks will feature the most popular 30 to 40 DVD titles, which will rent for $1 per night without any membership or late fees, the company said.
How can there be a charge of 25 $ if there is no late fees ...

oh and pizza hut is already offering free dvds with 2 medium pizza here in canada :P
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Old 05-24-2004, 08:15 PM   #8
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i would steal a DVD from mcdonalds
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Old 05-24-2004, 08:16 PM   #9
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Originally posted by StRoGE

People are at Mcdonalds for food, not entertainment. I predict it will ultimately fail.
Are you kidding? The fat trash that takes their colesterol cloged familes to McD's like 5 times a week will eat this shit up. Run their cards up and toss themselves into further credit debt.
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Old 05-24-2004, 08:18 PM   #10
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Originally posted by StRoGE
Hmm its cheap, but its gotta take credit cards. I can see a whole new credit card fraud happening.
Hell, if I could a wallet on the street next to a Mcdonalds *I* would probably rent a shitload of DVDs and just not return them. Not like theres a person to finger you or any paper trail.
People are at Mcdonalds for food, not entertainment. I predict it will ultimately fail.
I predict the exact opposite, I think this is a brilliant idea. People will see a DVD they want to watch, swipe their card and walk off. I bet McDonalds ends up making $25 on a lot of DVDs the people could have bought for $17.99 because it will be so convenient to not bother returning the movie.

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Old 05-24-2004, 08:20 PM   #11
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Some guys tried this in my area years ago with videos. Kids would steal credit cards, rent videos and keep them.
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Old 05-24-2004, 08:20 PM   #12
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Not if the DVDs are as crappy as the food!
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Old 05-24-2004, 08:21 PM   #13
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Just saw all this on the news tonight. Heck yeah I would! I think it's convenient (since I eat at McD's often). I'd love to be able to get my chicken nuggets and a movie in one stop
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Old 05-24-2004, 08:21 PM   #14
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McDonalds trying to squeeze out another nickle....

Bean counters at work ;-)
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Old 05-24-2004, 08:22 PM   #15
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great, something else for their dumb workers to worry about. its hard enough for them to get a coke with no ice right.
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Old 05-24-2004, 08:27 PM   #16
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I think they should just focus on their service.
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Old 05-24-2004, 08:29 PM   #17
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dont eat mcdonalds
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Old 05-24-2004, 09:09 PM   #18
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I don't go to McDonalds
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Old 05-24-2004, 09:15 PM   #19
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Quote:
Originally posted by Doctor Dre
How can there be a charge of 25 $ if there is no late fees ...

oh and pizza hut is already offering free dvds with 2 medium pizza here in canada :P
it's $1 a night for the movie.

if you keep it for 4 nights, it's $4. if you keep it for 25 nights, it'll cost you $25 and the DVD automatically becomes yours.

i think it's a great idea, because it'll also increase their return business. people will buy a trio, rent a movie, return it 2 days later and buy another trio.
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Old 05-24-2004, 09:25 PM   #20
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Very interesting. I don't eat at McDonald's...but a lot of companies are getting ready to start cashing on people any way they can.
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Old 05-24-2004, 09:26 PM   #21
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Quote:
Originally posted by JakeR
http://www.cnn.com/2004/TECH/ptech/0...eut/index.html

DENVER, Colorado (Reuters) -- How about a movie on DVD to go with your Big Mac and fries?

McDonald's Corp. said Monday it would install experimental DVD rental machines in more than 100 Denver-area outlets in the next month.

The automatic kiosks will feature the most popular 30 to 40 DVD titles, which will rent for $1 per night without any membership or late fees, the company said.

Under the program, movies can be returned to any McDonald's outlet featuring the Redbox kiosks, which are owned and operated by privately held DVDPlay. If the total charges on a rental reach $25, the DVD belongs to the customer and does not have to be returned, McDonald's said.

If McDonald's rolls out the test program nationwide, it would become the first fast food chain to offer DVDs and increase the competition for existing video rental operators such as Dallas-based Blockbuster Inc.

McDonald's said its test program coincides with growing demand for DVDs, with industry observers estimating the share of DVD-ready households in the United States will reach 80 percent within three years.

"When fully implemented, Redbox DVD rental machines will be available in over 100 McDonald's restaurants once again providing ultimate convenience and giving our customers another reason to visit us," Bernie Schaefer, vice president and general manager of the food outlet's Rocky Mountain region, said in a statement.

So far, 24 Denver-area McDonald's restaurants have installed the ATM-sized DVD rental machines and another 80 will be installed by the end of June, the company said.

The Rebox DVD rental machines hold between 100 and 350 DVDs and can be operated with either a credit or debit card.
Interesting idea.. I dont see myself going to McD's to rent movies though.
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Old 05-24-2004, 10:12 PM   #22
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it'll probably work cause we dont want it to.
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Old 05-24-2004, 10:24 PM   #23
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Now that's an idea!
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Old 05-24-2004, 10:40 PM   #24
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Only if there's some fries to go with it!
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Old 05-24-2004, 10:48 PM   #25
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Old 05-24-2004, 10:54 PM   #26
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McDVDS!
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Old 05-24-2004, 10:55 PM   #27
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That's Mcblow or what ?

Ona serious note.
I love MC, i have blacklisted myself hehehehe
I like da shit TOO MUCH
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Old 05-24-2004, 11:55 PM   #28
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Now thats something I might pay extra for at Mcdonalds....
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Old 05-25-2004, 01:00 AM   #29
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Only if there's some fries to go with it!

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Old 05-25-2004, 01:01 AM   #30
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no hha
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Old 05-25-2004, 02:13 AM   #31
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Old 05-25-2004, 02:58 AM   #32
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Definitely NO. Maybe BigMac will be worst with DVD. I cant eat plastic
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Old 05-25-2004, 03:03 AM   #33
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Why pay Mcdonalds for DVDs? Hey, why pay at all?
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Old 05-25-2004, 03:32 AM   #34
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i would never buy anything from McDonald's that required me to go back. Good marketing idea though.
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Old 05-25-2004, 05:11 AM   #35
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Mmmm McDonalds
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Old 05-25-2004, 05:12 AM   #36
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Old 05-25-2004, 06:36 AM   #37
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I love how this is "news" on CNN.
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Old 05-25-2004, 06:51 AM   #38
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From a fast food joint.... hell no!
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Old 05-25-2004, 06:57 AM   #39
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nope. never, who knows who jizzed on the dvd
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Old 05-25-2004, 08:11 AM   #40
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Originally posted by count blingula
i would steal a DVD from mcdonalds
word.
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Old 05-25-2004, 10:09 AM   #41
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It's a great Idea. People really trust MD and, at least here in Argentina relates its brand to light entertainment. Why not renting from them some best seller movies?
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Old 05-25-2004, 10:39 AM   #42
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No way I never eat in there
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Old 05-25-2004, 10:45 AM   #43
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Quote:
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How can there be a charge of 25 $ if there is no late fees ...

oh and pizza hut is already offering free dvds with 2 medium pizza here in canada :P
Well for each day $1/day!

jDoG
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