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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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#1 |
HAL 9000
Industry Role:
Join Date: May 2001
Posts: 34,515
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Yahoo introduces DomainKeys
DomainKeys: Proving and Protecting Email Sender Identity
Email spoofing - the forging of another person's or company's email address to get users to trust and open a message - is one of the biggest challenges facing both the Internet community and anti-spam technologists today. Without sender authentication, verification, and traceability, email providers can never know for certain if a message is legitimate or forged and will therefore have to continually make educated guesses on behalf of their users on what to deliver, what to block, and what to quarantine, in the pursuit of the best possible user experience. DomainKeys is a technology proposal that can bring black and white back to this decision process by giving email providers a mechanism for verifying both the domain of each email sender and the integrity of the messages sent (i.e,. that they were not altered during transit). And, once the domain can be verified, it can be compared to the domain used by the sender in the From: field of the message to detect forgeries. If it's a forgery, then it's spam or fraud, and it can be dropped without impact to the user. If it's not a forgery, then the domain is known, and a persistent reputation profile can be established for that sending domain that can be tied into anti-spam policy systems, shared between service providers, and even exposed to the user. http://antispam.yahoo.com/domainkeys |
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#2 |
HAL 9000
Industry Role:
Join Date: May 2001
Posts: 34,515
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which btw looks so complicated
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#3 |
Will code for food...
Join Date: Apr 2001
Location: Buckeye, AZ
Posts: 8,496
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This can work, as soon as it is accepted as a standard. They should have done it a while ago.
Its not too complicated either. It makes it possible to verify that the email came from the sender domain. This way, emails with forged headers will be dropped immediately. Also it makes it easy to keep track of spam complaints on a per domain basis, and ban the domains that have a high spam ratio. Spammers won't get around this, or it will be very costly to send spam because you have to keep registering so many domains.
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#4 |
Confirmed User
Join Date: Oct 2002
Location: Never visits the same thread twice
Posts: 4,099
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hmm interesting..cant wait to see it in action
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#5 | |
So Fucking Banned
Join Date: Apr 2003
Location: malta
Posts: 12,745
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Quote:
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#6 | |
Will code for food...
Join Date: Apr 2001
Location: Buckeye, AZ
Posts: 8,496
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Quote:
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#7 |
Drunk and Unruly
Join Date: Jan 2002
Location: Hollywood
Posts: 22,712
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It's a good move. If they can make it work things would be more profitable for everyone since people wouldn't be scared to open the inbox. Opt in mail conversions would increase exponentially.
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I've trusted my sites to them for over a decade... Webair, bitches. |
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