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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed.

 
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Old 09-01-2003, 10:22 AM   #1
adrenalinedef
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trial signups vs monthly signups

Is there any benefit in offering a 3 day trial over just offering a monthly membership, if so what?
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Old 09-01-2003, 10:26 AM   #2
directfiesta
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Cheap people will take the trial, and a few will rebill.

Do not use the very low trial. I use 8.85 for 3 days ( 3.00 a day ) then 19.99 a month. Otherwise, people will not signup for the month .
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Old 09-01-2003, 10:35 AM   #3
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Quote:
Originally posted by adrenalinedef
Is there any benefit in offering a 3 day trial over just offering a monthly membership, if so what?
Of course, you'll get better conversions with cheap 3 day trials. Better conversions doesnt necessarily mean more money though.
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Old 09-01-2003, 10:52 AM   #4
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i hate using trials. i rather get them to pay alot more since i do revshare.
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Old 09-01-2003, 10:57 AM   #5
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Why not try both?
Have your normal sign up page offer monthly recurring and non recurring -
If the surfer is looking to pay less - He will close the window - Then pop another window offering a 3 day trial -
Best of both and really works very well.
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Old 09-01-2003, 10:57 AM   #6
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trials are so......2001
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Old 09-01-2003, 11:36 AM   #7
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Quote:
Originally posted by easyfun
Why not try both?
Have your normal sign up page offer monthly recurring and non recurring -
If the surfer is looking to pay less - He will close the window - Then pop another window offering a 3 day trial -
Best of both and really works very well.
Good advice.
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Old 09-01-2003, 11:40 AM   #8
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Quote:
Originally posted by easyfun
Why not try both?
Have your normal sign up page offer monthly recurring and non recurring -
If the surfer is looking to pay less - He will close the window - Then pop another window offering a 3 day trial -
Best of both and really works very well.
cause popups are for people who DON'T have a good enough closing pitch the first time........
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Old 09-01-2003, 11:41 AM   #9
Shoplifter
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Quote:
Originally posted by adrenalinedef
Is there any benefit in offering a 3 day trial over just offering a monthly membership, if so what?
Using trials will help pump up your total number of transactions to stay under 1% chargebacks.
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Old 09-01-2003, 11:46 AM   #10
angelsofporn
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Quote:
Originally posted by Shoplifter


Using trials will help pump up your total number of transactions to stay under 1% chargebacks.
i believe it is actually judged on dollar amount not transactions
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Old 09-01-2003, 11:49 AM   #11
Porn Mickey
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Quote:
Originally posted by chowda
i hate using trials. i rather get them to pay alot more since i do revshare.
... and why not try both? trial and mothly.

2552 posts for two months? dude!
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Old 09-01-2003, 11:56 AM   #12
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Only having a monthly signup option will increase your average retention.

Offering trials will bring in a lot more signups.

99% of the time you will make more money with trials, even though your average retention will be much lower.
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Old 09-01-2003, 11:57 AM   #13
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Quote:
Originally posted by angelsofporn

i believe it is actually judged on dollar amount not transactions
No, oddly enough its based on transaction count.
That's why alot of "free trial" programs are switching to $1 trials....to increase the transaction count.
If it was based on the dollar amount then doing $1 trials instead of free really wouldn't help.

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Old 09-01-2003, 11:58 AM   #14
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Whats wrong with trials? Offer both. If your site is good enough, those trials turn into retentions.
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Old 09-01-2003, 11:59 AM   #15
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Quote:
cause popups are for people who DON'T have a good enough closing pitch the first time........
Not really, Sleazy. Our non trial tours close at rates comparable to anyones - The aditional trials are a real bonus- We have been doing this for a few weeks now and it works very well.

Having said that - We do work mostly in niche stuff - But out of almost 20 sites, only two currently sign up at over 1-200. All the rest are below that - Some, by a long way.
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Old 09-01-2003, 01:35 PM   #16
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trial membership sucks
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