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Old 04-19-2014, 02:11 AM   #1
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If you got a website with 50,000 monthly pageviews.....

Hi

If you got a website with 50,000 monthly pageviews..... all targeted traffic mainly organic do you think charging $100 to place a site wide ad (including homepage premium positions) is about right?

The site is a massage/escort site

Thanks

B
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Old 04-19-2014, 03:28 AM   #2
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Maybe yes. Depends on GEO. Don't get too greedy when offering ads to escorts, anyway. They make big $ but that does not mean they spend it all on ads. Besides, they most probably promote on lots of other places, too. Do the math.
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Old 04-19-2014, 03:41 AM   #3
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Yep, its absolutely right.
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Old 04-19-2014, 03:51 AM   #4
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I think that is a fair price as long the ad is visible when people open the page. When it's an ad in the footer then you might want to lower that price.

Have luck!
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Old 04-19-2014, 03:55 AM   #5
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To be honest footers or ads below content perform quite well. Think of it this way - these ads are usually seen on pages with less content or by visitors, who have seen all the cool content you have on a particular page - they are hooked already.... Or by webmasters checking your footer for interesting stuff... or someone seeking how to contact website owner / webmaster.
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Old 04-19-2014, 05:21 AM   #6
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... do you think charging $100 to place a site wide ad (including homepage premium positions) is about right?
For what length of time?
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Old 04-19-2014, 05:44 AM   #7
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For what length of time?
OP question has the word "monthly" in it.
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Old 04-19-2014, 06:01 AM   #8
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For what length of time?
1 month ................
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Old 04-19-2014, 06:03 AM   #9
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Maybe yes. Depends on GEO. Don't get too greedy when offering ads to escorts, anyway. They make big $ but that does not mean they spend it all on ads. Besides, they most probably promote on lots of other places, too. Do the math.
UK geo.........................................
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Old 04-19-2014, 06:05 AM   #10
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i wood go vist eddy in londn, anf have him thuck e off....
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Old 04-19-2014, 06:58 AM   #11
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$100/mnth for that amount of pageviews sounds about right.

Might want to consider a $1k/yr. option if they want to lock in for 12 months.
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Old 04-19-2014, 07:09 AM   #12
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OP question has the word "monthly" in it.
I realized that, and though that turned out to be correct, it wasn't necessarily what he had intended.

I try not to assume anything.

50K per month is about 1,700 per day. On Juicy Ads, you'd be lucky to get $5 for a monthly ad spot with mostly U.S. traffic.

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Old 04-19-2014, 07:30 AM   #13
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price is too high per month
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Old 04-19-2014, 07:58 AM   #14
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Hi

If you got a website with 50,000 monthly pageviews..... all targeted traffic mainly organic do you think charging $100 to place a site wide ad (including homepage premium positions) is about right?

The site is a massage/escort site

Thanks

B

I'd be interested in trying it out. I own a company along the same lines.
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Old 04-19-2014, 08:15 AM   #15
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i wood go vist eddy in londn, anf have him thuck e off....
That's nice - I will be Eddy from Spain again from Thursday - You are still welcome though...
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Old 04-19-2014, 08:33 AM   #16
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price is too high per month
I did a test ad on my site and got over 100 calls in the month

So lets say that out of those 100 calls only 1 person paid for action then the person already made their money back!
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Old 04-19-2014, 08:36 AM   #17
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I did a test ad on my site and got over 100 calls in the month

So lets say that out of those 100 calls only 1 person paid for action then the person already made their money back!
First of all, "page views" are not "people looking to call a local escort right this minute" or "qualified buyers".

Second, you need an education in statistics. If you averaged 3 calls per month that really means 1 call in 30 days, then 0 calls for 3 months, then 5 calls in one month, ... then 0 calls for 2 and so on.

Good luck selling that.

You have no traffic. Why not work on that first.

Every single person with no traffic that wants to make money selling ads has zero concept of what the buyers experience is and how they perceive value.
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Old 04-19-2014, 08:38 AM   #18
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First of all, "page views" are not "people looking to call a local escort right this minute" or "qualified buyers".

Second, you need an education in statistics. If you averaged 3 calls per month that really means 1 call in 30 days, then 0 calls for 3 months, then 5 calls in one month, ... then 0 calls for 2 and so on.

Good luck selling that.

You have no traffic. Why not work on that first.
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Old 04-19-2014, 08:43 AM   #19
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Originally Posted by TheSquealer View Post
First of all, "page views" are not "people looking to call a local escort right this minute" or "qualified buyers".

Second, you need an education in statistics. If you averaged 3 calls per month that really means 1 call in 30 days, then 0 calls for 3 months, then 5 calls in one month, ... then 0 calls for 2 and so on.

Good luck selling that.

You have no traffic. Why not work on that first.

Every single person with no traffic that wants to make money selling ads has zero concept of what the buyers experience is and how they perceive value.
Another recommendation may be to offer those same customers an automated response system that redirects them to a phone sex service so you can capitalize off of the guys that get cold feet or your own white label cam services.
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Old 04-19-2014, 08:45 AM   #20
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Hi

If you got a website with 50,000 monthly pageviews.....
...then I have no fucking traffic...
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Old 04-19-2014, 09:18 AM   #21
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First of all, "page views" are not "people looking to call a local escort right this minute" or "qualified buyers".

Second, you need an education in statistics. If you averaged 3 calls per month that really means 1 call in 30 days, then 0 calls for 3 months, then 5 calls in one month, ... then 0 calls for 2 and so on.

Good luck selling that.

You have no traffic. Why not work on that first.

Every single person with no traffic that wants to make money selling ads has zero concept of what the buyers experience is and how they perceive value.
Erm, so if a person puts up an ad and it gets seen over 50,000 times in a month, that is no good?

I am not sure what you are trying to tell me about the stats? I said, I put up an advert for 1 month to test out the traffic and from that advert I got over 100 calls. Is this no good?

Thanks
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Old 04-19-2014, 09:25 AM   #22
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...then I have no fucking traffic...
A pageview isn't the same as a unique visitor. It's a big difference. I have one site which barely makes $100 a month so I don't spend much time on it. Here are the stats for last month:

1,600,058 pageviews
1,804,935 hits
87,925 unique visitors
137,927 visits

Note that the pageviews and hits are a bit low because it has caching.
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Old 04-19-2014, 09:31 AM   #23
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Old 04-19-2014, 09:42 AM   #24
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A pageview isn't the same as a unique visitor. It's a big difference. I have one site which barely makes $100 a month so I don't spend much time on it. Here are the stats for last month:

1,600,058 pageviews
1,804,935 hits
87,925 unique visitors
137,927 visits

Note that the pageviews and hits are a bit low because it has caching.
So what about the fact that in the month the ad was up, it got over 100 calls?

Thanks

B
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Old 04-19-2014, 11:17 AM   #25
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I have many sites with that much page views and I'd sell the ads for $100 a pop without 2nd thought...
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Old 04-19-2014, 09:24 PM   #26
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50,000 views per month = 1,666+ views per day.

1,666 views per day, with at least 60% US traffic, is only worth about $ 2.50 or $ 3.00 max for the entire month run.

Any experienced banner buyer will never pay $ 100 for just 1,666 views (impressions) daily.
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Old 04-19-2014, 09:29 PM   #27
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So what about the fact that in the month the ad was up, it got over 100 calls?

Thanks

B
So you have already done this and the person who placed the ad got 100 calls? How many of those calls were buys?
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Old 04-19-2014, 10:16 PM   #28
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..To buy a banner ad on the site or for an escort ad placement?

If it's for an escort ad, I used to know a few escorts and they thought paying $5 to place an ad on Backpage was high, even though they got a few customers/day with them..
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Old 04-20-2014, 01:29 AM   #29
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So you have already done this and the person who placed the ad got 100 calls? How many of those calls were buys?
Well obviously I did not answer the calls as I am a guy

However, all I know is that guys were going crazy to meet the made up girl in the advert

So out of those 100 calls even if one person met the girl then the ad money has already been recouped.
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Old 04-20-2014, 01:42 AM   #30
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But if none actually bought....
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Old 04-20-2014, 01:59 AM   #31
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But if none actually bought....
I guess I might have to get it tested out for real then before deciding on a price
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Old 04-20-2014, 02:06 AM   #32
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I guess I might have to get it tested out for real then before deciding on a price
There you have it

Don't listen to anyone and just test it yourself first before selling anything.
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Old 04-20-2014, 02:08 AM   #33
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And not just tested for one sale. You need to make multiple sales before your sales are anywhere close to relevant. If I were you, I would give the ad spot to several escorts for free for a month. 4 or 5 different girls. Maybe even do a second group for a second month. Then you have some useful stats, and a bunch of girls who have seen the worth of the ads. You lose two months, but in really, what is two months in the grand scheme of things given what you get in return? You get solid data on your site, what the ads return for the buyer and potentially 4-10 customers already signed up. You will know if you are on the right track, what to charge, where you need to make improvements (other than the obvious- get more traffic)
best of luck.
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