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Old 03-26-2014, 11:48 AM   #1
signupdamnit
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Type-in domains - which is better?

For getting a surfer who sees a domain name to type it in (long term branding isn't necessarily a concern) which is better in your opinion and if you can elaborate, why?

A) Three word domain which is entirely focused on the content the surfer is interested in and memorable.

B) Two word domain which while easy to remember is not entirely focused on the content the surfer is interested in.

For example let's say we are selling high end laptops. Would you prefer:

a) highendlaptops.com
or
b) bluelaptops.com

Thanks for your input.
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Old 03-26-2014, 03:34 PM   #2
ColgateTotal
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Option B
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Old 03-26-2014, 04:10 PM   #3
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short 1 word 'brand'

reasons:
1. less chance of typo and ending up at a competitors website
2. looks less spammy

I'd go so far as to say (for example, no idea if it's already a domain) that:
kinoky.com/laptops
is better than
keywordstuffeddomain.com
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Old 03-26-2014, 04:12 PM   #4
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bluelaptops better for me, build brand around it...
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Old 03-26-2014, 04:28 PM   #5
2030
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1st 2 spammy
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Old 03-26-2014, 04:37 PM   #6
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Thanks for the input. Funny I was thinking the first was better. See there is no long term goal here in getting the customer to come back. It's all one shot. The idea was also that the more targeted domain acts as a filter. Only someone looking for a very nice laptop would type that in after being exposed to it. Whereas others might type in bluelaptop.com more easily.

Maybe I need to re-think this. I suppose going for long term branding cannot hurt. It's just that I am breaking into a new area and was not immediately focusing on that.
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Old 03-26-2014, 04:51 PM   #7
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Quote:
Originally Posted by signupdamnit View Post
Thanks for the input. Funny I was thinking the first was better. See there is no long term goal here in getting the customer to come back. It's all one shot. The idea was also that the more targeted domain acts as a filter. Only someone looking for a very nice laptop would type that in after being exposed to it. Whereas others might type in bluelaptop.com more easily.

Maybe I need to re-think this. I suppose going for long term branding cannot hurt. It's just that I am breaking into a new area and was not immediately focusing on that.
let say you had awesumlaptopcom

woud seem like was used or sound spammy

make grenlaptop doezn have to necc make the latop b green
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Old 03-26-2014, 05:00 PM   #8
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I always like to think if you can shout out the domain name from a moving vehicle to a pedestrian and they can remember it, then it's a good name.
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Old 03-26-2014, 05:11 PM   #9
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I think A will work best.
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Old 03-26-2014, 05:26 PM   #10
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This is something I can actually talk semi-intelligently about. LOL For 'naming things' is my #1 skill (or so I believe) and the success of websites with names like ErosExotica, Touch The Body, Fellucia Blow, MILF Mia and The Art of Handjobs (all of which I created) kinda proves this. Type-ins to those domains exceeds any other traffic I receive for those sites.

So having said all that (boasted all that, apologies) my only question is this: what kind of traffic are you looking for? Since this is an Adult Forum I am assuming your domain choices would be in Adult (tho you mentioned mainstream). I ask this question because it is the #1 factor for naming things - where ya gonna promote it?

If we talking Google/SEO alone then go with the three words that describe the site. BUT you will face stiff competition and have to fight for page rank with other un-imaginative twats (sorry, no offense) who take the 'easy' way of doing things and simply fill their domains with keywords.

IMHO the better option is a two word (or better, a single word) domain that is highly, highly unique. Even a 'made up' name will do (if it's clever). Why? Because people will remember the uniqueness of the domain and...type it in!

So to use your laptop example: I personally would never name a domain with either of your choices. Instead I would go with something like www.dynolaptops.com or www.lapworld.com or www.geekslovetops.com (just off the top of me head). Something memorable, unusual, unique and sticks in the mind. Long-term you will be MUCH better off. This is the essence of branding. I mean, Twitter could have called itself www.textmessagesonline.com or something like that but didn't.

Good luck!!
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Old 03-26-2014, 05:44 PM   #11
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Quote:
Originally Posted by signupdamnit View Post
Thanks for the input. Funny I was thinking the first was better. See there is no long term goal here in getting the customer to come back. It's all one shot. The idea was also that the more targeted domain acts as a filter. Only someone looking for a very nice laptop would type that in after being exposed to it. Whereas others might type in bluelaptop.com more easily.

Maybe I need to re-think this. I suppose going for long term branding cannot hurt. It's just that I am breaking into a new area and was not immediately focusing on that.
In case of any possible misunderstanding - don't think my suggestion was for long term branding - it wasn't. It was for your exact spec: 1 time shot at getting the surfer to type-in
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Old 03-26-2014, 08:23 PM   #12
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