Google Introduces Major Interface & Algorithm Update

[SykkBoy]

Google has just sent us details of a series of updates to their interface and algorithm, as they move towards what they call a "universal search model".

With Google's universal search, every time you conduct a search, Google checks across all of its search properties - web, image, video, news etc - and presents a single unified results page, that incorporates the most relevant content.

At first, universal search results may be subtle. Over time users will recognize additional types of content integrated into their search results as the company advances toward delivering a truly comprehensive search experience.

For example, a user searching for information on the Star Wars character Darth Vader is likely interested in all the information related to the character and the actor - not just web pages that mention the movie. Google will now deliver a single set of blended search results that include a humorous parody of the movie, images of the Darth Vader character, news reports on the latest Lucas film, as well as websites focused on the actor James Earl Jones - all ranked in order of relevance to the query. Users no longer have to visit several different Google search properties to find such a wide array of information on the topic.

more... http://www.searchnewz.com/topstory/n...thmUpdate.html

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So, will this make Google even more dominant? I wonder how/if this will affect google image "marketing" ;-)

[pornguy]

Google will soon change their name to MOTHER!

[Damian_Maxcash]

A million SEO 'experts' just shat themselves......

[AtlantisCash]

do You thing Seo is fucked up?

[montrealpornking]

google keeps getting better by the day and keeps everyone on their toes.
as soon as people think they figured google out for best SE ranking they change again

[SykkBoy]

I'm an SEO retard, so am trying to figure out what this means for existing SEO people and potential to capitalize on this change.

[luv$]

"universal search model" = their crack @ semantic search imo

[OzMan]

I think it could be a great move for those of us whose main content for a particular keyword/niche is not just a static web page.

Instead of having to click on something to get non web results it will be right in front of Joe Surfer.

BUT

(it's a big but)

Prioritizing results for their idea of what is the most relevant will be a nightmare.

Will your 100 pics of Britney be more relevant than my 20 second video?

Will I be on page two of universal results now instead of before being page one under the video link?

So it could go either way but hopefully we will get some more image/video/blog traffic out of it.

[thricer]

thanks for the info

[Jamie]

You can see it in action here: http://www.searchmash.com/
Stumbled onto it

[The Dawg]

You can see it in action here: http://www.searchmash.com/
Stumbled onto it

Not bad... Thanks for the link.

[EBORG9]

Google has just sent us details of a series of updates to their interface and algorithm, as they move towards what they call a "universal search model".

With Google's universal search, every time you conduct a search, Google checks across all of its search properties - web, image, video, news etc - and presents a single unified results page, that incorporates the most relevant content.

At first, universal search results may be subtle. Over time users will recognize additional types of content integrated into their search results as the company advances toward delivering a truly comprehensive search experience.

For example, a user searching for information on the Star Wars character Darth Vader is likely interested in all the information related to the character and the actor - not just web pages that mention the movie. Google will now deliver a single set of blended search results that include a humorous parody of the movie, images of the Darth Vader character, news reports on the latest Lucas film, as well as websites focused on the actor James Earl Jones - all ranked in order of relevance to the query. Users no longer have to visit several different Google search properties to find such a wide array of information on the topic.

more... http://www.searchnewz.com/topstory/n...thmUpdate.html

====================
So, will this make Google even more dominant? I wonder how/if this will affect google image "marketing" ;-)

YES!!! All a part of my diabolical plan!!!
This is good news. Real results, based on real content!

If they pull it off, and don't screw me, i just may stop bad mouthing them and their "Umbrella Corporation" attitude.

[SykkBoy]

You can see it in action here: http://www.searchmash.com/
Stumbled onto it

Ah, interesting...