AFF & Flash Intro

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  • samsam
    So Fucking Banned
    • Jun 2002
    • 682
    #1

    AFF & Flash Intro

    Whats the fucking doodle about the flash intro on AdultFriendFinder?

    They wanna force everyone to dload Macromedia? WTF??????

    Like it makes an improvement to signups???

    http://adultfriendfinder.com
    Tags: None
    • 2HousePlague
      CURATOR
      • Jul 2004
      • 14572
      #2
      Yes, we have been conducting an A/B test of a Flash-based version of the AdultFriendFinder.com main page.

      Our findings indicate the Flash version IMPROVES performance.

      As with most of the design, interface, technology and functionality choices we make for our sites, we don't make arbitrary changes that are not supported by real-world DATA.

      In this case, the quantitative evaluation of our test results considered the installed base of Macromedia Flash in the various browsers. We determined that the loss due to Flash load-failure or increased load time was more than made up for in improvements to CTR and click-to-join.

      However, any affiliates wishing to bypass the Flash home page, for the particulars of their own traffic, may do so by selecting one of the AFF Alternative Covers.


      j-
      tada!

        Comment

        • xApster
          Confirmed User
          • Jan 2001
          • 1188
          #3
          Flash is by far the most popular plug in on the net so i dont see the problem.

            Comment

            • Xenophage
              Registered User
              • Oct 2001
              • 12122
              #4
              Originally posted by samsam
              Whats the fucking doodle about the flash intro on AdultFriendFinder?

              They wanna force everyone to dload Macromedia? WTF??????

              Like it makes an improvement to signups???

              http://adultfriendfinder.com

              Yes i will back this up the flash on aff is converting better than the non flash !
              Aff Is the master at tweaking their sites. They have the most insaine testing system i have ever seen. if they are making changes then you an be assured its beacuse it makes you and them more money !

                Comment

                • samsam
                  So Fucking Banned
                  • Jun 2002
                  • 682
                  #5
                  how can it convert better???

                  Sometimes the fucking page wont load!!! Even if you click OK to approve it, it pauses for a long time and I just tested it on 56k dialup, it sucks!

                    Comment

                    • OzMan
                      Confirmed User
                      • Sep 2003
                      • 9162
                      #6
                      Originally posted by samsam
                      how can it convert better???

                      Sometimes the fucking page wont load!!! Even if you click OK to approve it, it pauses for a long time and I just tested it on 56k dialup, it sucks!
                      Yeah Windows 3.1 sucks don't it

                        Comment

                        • 2HousePlague
                          CURATOR
                          • Jul 2004
                          • 14572
                          #7
                          Originally posted by samsam
                          how can it convert better???
                          In this case "convert better" simply means the ultimate dollar value of the traffic that gets through -- let's say 80% -- (times the Conversion Benefit Factor from Flash) is more than the value of 100% of the traffic getting through without the CBFF.


                          j-
                          Last edited by 2HousePlague; 02-16-2005, 03:10 PM.
                          tada!

                            Comment

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