PPC vs SEO?

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  • besterman
    Confirmed User
    • Jan 2003
    • 623

    #1

    PPC vs SEO?

    If you have enough capital to last you, can you build a successful business with adult affiliate progs through paid SE placement and no SEO? My reasoning is if you are going to pay $0.05 per click vs NOTHING for top rank, well if 5 cents is going to crimp your margin and make you lose money, then SEO probably wouldn't work either even if it's free traffic!
  • brizzad
    holla
    • Jul 2003
    • 11769

    #2
    good point

    it's about time someone tackled the seo vs. ppc subject

    Comment

    • Suckitbitch
      Confirmed User
      • Jul 2003
      • 278

      #3
      Yes, but do you have the skill level to combat every fuckwitted self-procalimed "SEO" spammer for good terms?

      And by the same token, how much extra cash do you have to pay for useless PPC clicks when either the crooked engine decide to fuck you with fake clicks or your competitor's use their click networks to fuck you out of your listing?

      Comment

      • Pornwolf
        Drunk and Unruly
        • Jan 2002
        • 22712

        #4
        Good topic, someone make sure to bump this on Monday when the se guys are around.
        I've trusted my sites to them for over a decade...

        Webair, bitches.

        Comment

        • WiredGuy
          Pounding Googlebot
          • Aug 2002
          • 34513

          #5
          Originally posted by Pornwolf
          Good topic, someone make sure to bump this on Monday when the se guys are around.
          Some of us work day and night and never sleep
          WG
          I play with Google.

          Comment

          • WiredGuy
            Pounding Googlebot
            • Aug 2002
            • 34513

            #6
            Originally posted by scorpion3600
            If you have enough capital to last you, can you build a successful business with adult affiliate progs through paid SE placement and no SEO? My reasoning is if you are going to pay $0.05 per click vs NOTHING for top rank, well if 5 cents is going to crimp your margin and make you lose money, then SEO probably wouldn't work either even if it's free traffic!
            Why not do both? If you can sustain a profit doing PPC for affiliate programs, then do it. If you can do SEO as well, do it. Why not do both fronts? I do.

            WG
            I play with Google.

            Comment

            • Stud Money
              So Fucking Banned
              • Sep 2003
              • 3214

              #7
              I actually think Lee was writing an article compairing PPC and SEO and which would work best for the adult industry, ill see if he is around and grab a url for ya

              Comment

              • WiredGuy
                Pounding Googlebot
                • Aug 2002
                • 34513

                #8
                Originally posted by Stud Money
                I actually think Lee was writing an article compairing PPC and SEO and which would work best for the adult industry, ill see if he is around and grab a url for ya
                I'd like to see that too...
                WG
                I play with Google.

                Comment

                • eatapeach
                  Confirmed User
                  • Dec 2001
                  • 493

                  #9
                  it took me 2 ppc campaigns to figure out how to do it.

                  the first one i got my ass handed to me.

                  the second one i barely broke even.

                  just like SEO, ppc is a skill. however, SEO is "free", while ppc is expensive until you learn how to do it.

                  plus there's nothing like paying full price for SE clicks and find out the hits are being sent from foreign click farms.

                  Comment

                  • scorpion3600
                    Confirmed User
                    • Jan 2003
                    • 623

                    #10
                    One aspect I like about PPC personally is that there is in fact a guarantee. The guarantee is that you don't have to worry that your listing will fluctuate wildly in the SERPS, however, what happens in 5 years when everyone is bidding $0.50 per click minimum and your adult paysites still are around the same price? Then it's not so great...

                    But I like Wired's advice to do both, doesn't hurt to diversify that way

                    Comment

                    • WiredGuy
                      Pounding Googlebot
                      • Aug 2002
                      • 34513

                      #11
                      Originally posted by scorpion3600
                      One aspect I like about PPC personally is that there is in fact a guarantee. The guarantee is that you don't have to worry that your listing will fluctuate wildly in the SERPS, however, what happens in 5 years when everyone is bidding $0.50 per click minimum and your adult paysites still are around the same price? Then it's not so great...
                      The main worry I have is click fraud will begin to get higher and higher and as a PPC customer there isn't all that much we can do when disputing charges other than complain and hope the engine will refund those clicks we believe to be fraudulent.

                      WG
                      I play with Google.

                      Comment

                      • Troels
                        Confirmed User
                        • May 2002
                        • 1035

                        #12
                        A lot of time is consumed with reviewing and managing your PPC campaigns compared to SEO. Margin-businesses like PPC requires 100% attention. No slacking.

                        SEO is much more laissez-faire. Although I wouldn't even call it SEO what most SE spammers are doing.
                        They are using the shotgun approach. Most bullets will miss big time, but there's always a few that hit the target.
                        Last edited by Troels; 10-27-2003, 12:33 PM.
                        These guys steal your signups: Read here.
                        And sexsearch.com profit from it.
                        Check out which sponsors pay thieves here.
                        And here's a list of clean sponsors.

                        Comment

                        • johnbosh
                          Confirmed User
                          • Aug 2002
                          • 8965

                          #13
                          Originally posted by Troels
                          A lot of time is consumed with reviewing and managing your PPC campaigns compared to SEO. Margin-businesses like PPC requires 100% attention. No slacking.

                          SEO is much more laissez-faire. Although I wouldn't even call it SEO what most SE spammers are doing.
                          They are using the shotgun approach. Most bullets will miss big time, but there's always a few that hit the target.
                          good point there

                          Comment

                          • WiredGuy
                            Pounding Googlebot
                            • Aug 2002
                            • 34513

                            #14
                            Originally posted by Troels
                            A lot of time is consumed with reviewing and managing your PPC campaigns compared to SEO. Margin-businesses like PPC requires 100% attention. No slacking.

                            SEO is much more laissez-faire. Although I wouldn't even call it SEO what most SE spammers are doing.
                            They are using the shotgun approach. Most bullets will miss big time, but there's always a few that hit the target.
                            Right on the nail
                            WG
                            I play with Google.

                            Comment

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