6 Google Analytics Mistakes to Avoid

[Crak_Eric]

6 Google Analytics Mistakes to Avoid

Google Analytics? what would we do without it?!

The free web analytics service offered by Google has been the Webmaster analysis tool of choice for many years now.

But as many of us know, this treasure trove of information provided by Google won't get us far if we're making mistakes along the way, as far as taking in - and interpreting - the actual GA data.

Most of us at some point probably believe this to be a pretty easy task. But it?s not always.

Interpreting Google Analytics data (and interpreting it correctly) can be especially tricky when it's not something you're accustomed to doing often.

"Statistics are like Bikinis. What they reveal is suggestive, but what they conceal is vital."
- Aaron Levenstein

? and the same can be said about analysis tools for Webmasters.

Are you approaching your GA analysis in a correct manner?!

Today, we take a look at the 6 most common mistakes Webmasters make when reviewing their Google Analytics data.

[patadeperro]

Google Analytics may be the best tool that Google offers for the Webmasters and at the same time the one they understand the least, most people are statistically illiterate.

[djroof]

thanks for that!

[oppoten]

7 - Not having a name like Aaron Levenstein.

[Markul]

Thanks for sharing guys

[AdultKing]

Google Analytics is a great tool but Google need to do more to eliminate referrer spam.

While it's trivial for the technically minded to set up filters or exclusions, many users seem to lack the understanding required to do this.

Given that Google control the underlying platform, they should be quicker to exclude referrer spam for those who have ticked the filter known bots option under views.