Originally Posted by bellskids

I dont know why people are jumping all over Wil,l his points are largely valid. I have always believed the summer slowdown to be caused by a webmaster slowdown as webmasters work less hard in th eheat, take time off, go on vacation etc. In some years I have encountered a drop in sales but if im honest with myself it was because I stopped working so hard. When ive worked hard ive had some of the best periods of growth during the summer months. However I think that he also is naive to believe that there are never random problems which can drastically impact sales for people on a given day. He is talking longterm and his points are valid but there can be short term problems.

For example when CCbill changed their affiliate admin recently and people complained of problems I noticed that for a few days our net% jumped from its usual 60%~ level to 80%~ before returning to normal. Anybody would be hard pressed to convince me that those were not related. I know for sure I did no extra promo work of my own that would result in the increase in unreferred sales and traffic etc looked normal.

But yeah, dont stress about a single days sales, work hard and only analyse your stats in minute detail once a week. Or once a month. As your sales volume increases things become more stable and patterns appear more clear.