plugrush eCPM down? - GoFuckYourself.com

webmax · 05-01-2012, 12:36 AM

has your plugrush mobile eCPM gone down on 30/4?

I lost $2 off my average daily and so took a big hit at the end of the day.

anexsia · 05-01-2012, 12:49 AM

Yes, I was averaging $8, now it's down to around $4 - $4.50

been like that for about a week now. Juicy Ads is hovering around $5-6...wish I had an easy way to switch out the codes on my entire network...I have a few blogs at Plugrush and the rest of mine at Juicy

CyberHustler · 05-01-2012, 01:13 AM

Quote:

Originally Posted by anexsia

wish I had an easy way to switch out the codes on my entire network

http://www.openx.com/publisher/open-source-ad-server

Markul · 05-01-2012, 04:04 AM

yea it's dropped... it's like that from time to time.

Still better than JuicyAds, so I'll stick with PlugRush for now

Shameless yes

signupdamnit · 05-01-2012, 09:03 AM

I notice it's often down at the end of the day when the stats first change but when I look later the old amounts go back up as if it's recalculating them.

signupdamnit · 05-01-2012, 09:05 AM

Quote:

Originally Posted by anexsia

Yes, I was averaging $8, now it's down to around $4 - $4.50

been like that for about a week now. Juicy Ads is hovering around $5-6...wish I had an easy way to switch out the codes on my entire network...I have a few blogs at Plugrush and the rest of mine at Juicy

Use openx or a php include.

NBHNC · 05-01-2012, 09:44 AM

Quote:

Originally Posted by Markul

yea it's dropped... it's like that from time to time.

Still better than JuicyAds, so I'll stick with PlugRush for now

Shameless yes

How the fuck is your CPM so high?

arock10 · 05-01-2012, 09:56 AM

Quote:

Originally Posted by signupdamnit

I notice it's often down at the end of the day when the stats first change but when I look later the old amounts go back up as if it's recalculating them.

they don't show todays stats any more to avoid this confusion

nextri · 05-01-2012, 10:10 AM

Quote:

Originally Posted by signupdamnit

I notice it's often down at the end of the day when the stats first change but when I look later the old amounts go back up as if it's recalculating them.

Stats get recalculated a day after, because some of our campaigns for certain geos are cpa campaigns where we pay publishers based on how the traffic converts at third party programs. We spend a lot of time finding programs and campaigns that convert foreign traffic and use such programs as a base to price the traffic. Then we sell to advertisers with this price as a minimum. Stats from such programs can be on 24h delay, which means the last day could show a lower amount at first, but end up a bit higher if you wait a day to check your stats.
By using this technique we are able to let publishers make the most for their traffic, and also be able to sell a higher percentage of the available traffic.
But the disadvantage is that stats can't be 100% live.

nextri · 05-01-2012, 10:11 AM

Quote:

Originally Posted by webmax

has your plugrush mobile eCPM gone down on 30/4?

I lost $2 off my average daily and so took a big hit at the end of the day.

What type of traffic is this?
Mobile, plug or pop?

Markul · 05-02-2012, 04:07 AM

Quote:

Originally Posted by NBHNC

How the fuck is your CPM so high?

Filtered traffic I guess... it went up again btw:

signupdamnit · 05-02-2012, 08:15 AM

Quote:

Originally Posted by nextri

Stats get recalculated a day after, because some of our campaigns for certain geos are cpa campaigns where we pay publishers based on how the traffic converts at third party programs. We spend a lot of time finding programs and campaigns that convert foreign traffic and use such programs as a base to price the traffic. Then we sell to advertisers with this price as a minimum. Stats from such programs can be on 24h delay, which means the last day could show a lower amount at first, but end up a bit higher if you wait a day to check your stats.
By using this technique we are able to let publishers make the most for their traffic, and also be able to sell a higher percentage of the available traffic.
But the disadvantage is that stats can't be 100% live.

Thanks for the explanation.

05-01-2012, 12:36 AM	#1
webmax Registered User Industry Role: Join Date: Nov 2010 Posts: 40	plugrush eCPM down? has your plugrush mobile eCPM gone down on 30/4? I lost $2 off my average daily and so took a big hit at the end of the day.

05-01-2012, 12:49 AM	#2
anexsia Confirmed User Industry Role: Join Date: May 2010 Posts: 5,735	Yes, I was averaging $8, now it's down to around $4 - $4.50 been like that for about a week now. Juicy Ads is hovering around $5-6...wish I had an easy way to switch out the codes on my entire network...I have a few blogs at Plugrush and the rest of mine at Juicy

05-01-2012, 04:04 AM	#4
Markul Likes Pie Industry Role: Join Date: Dec 2007 Location: The land that liberated porn Posts: 12,401	yea it's dropped... it's like that from time to time. Still better than JuicyAds, so I'll stick with PlugRush for now Shameless yes

05-01-2012, 09:03 AM	#5
signupdamnit Confirmed User Industry Role: Join Date: Aug 2007 Posts: 6,697	I notice it's often down at the end of the day when the stats first change but when I look later the old amounts go back up as if it's recalculating them.