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Local Search: Google rolls out place search

If you diversify your adult earnings with mainstream ecommerce, you're probably aware that more and more buyers are researching online first before they buy items/services locally. Localized search marketing is key. Here's an important development on this front:

http://googleblog.blogspot.com/2010/...y-to-find.html

Today we?re introducing Place Search, a new kind of local search result that organizes the world?s information around places. We?ve clustered search results around specific locations so you can more easily make comparisons and decide where to go. Say you?re looking for that great barbecue restaurant with live music. With Place Search here?s what you?ll get:

A related development: Google Boost

http://google-latlong.blogspot.com/2...ness-with.html

Quote:

Today, we?re announcing the availability of a new online advertising solution to help local businesses connect with potential customers in their area. Boost enables business owners to easily create online search ads from directly within their Google Places account. No ongoing management is needed after the initial set up, and this beta is currently available to select local businesses in San Francisco, Houston and Chicago.

Boost ads are eligible to appear in the ?Sponsored Links? section of Google.com and Google Maps search result pages. For example, if you?re a restaurant owner in San Francisco who has signed up for Boost, your ad may show up when someone does a related search like the one below, indicating a cuisine and location that matches yours. Beyond the basics like your company name, address, phone number and website, your ad may also include the number of reviews you?ve received, an average star rating and a link to your Place page to help potential customers find additional useful information about your business. When a map appears alongside the results, a blue pin will help folks quickly find your location on the map. Businesses using Google Tags will also see their yellow tag appear in the ad.

There they go again, wiping out business models. :P

Quote:

Originally Posted by Socks (Post 17647011)

There they go again, wiping out business models. :P

Some webmasters are complaining that, based on some search results, the new format is pushing down organic results from easy viewing :Oh crap:helpme