Kenny B! |
08-19-2010 01:11 PM |
So I just went to see Middle Men!
It?s not playing up here in Montreal so while I was in Manhattan for the NY Gift show earlier this week with my wife I checked and sure enough it was playing. Since people here are more interested in numbers than the actual movie I?ll tell you about that first. We arrived 20 minutes before show time and when we walked into the theatre we were 2 of 6 people in there. By the time the lights went down the theatre was about 25% full but we were at the 8pm showing and it seems those are never packed for any movie, the late show is when the theatre gets busy, it is NY after all!
The movie was great, it was entertaining from beginning to end and Luke Wilson was fantastic. It had a few other big names like James Caan who seems to have gotten really old and Kevin Pollak who was great. The time line was easy to follow, there are a few flash back references at the beginning that help us understand the characters backgrounds. I don?t know how much of this story was true but it was really entertaining, Jack Harris/Luke Wilson/Chris Mallak came off most of all as a great business man which we know to be true but also as an absentee father. Obviously many parts were overly exaggerated, it made him seem like the only person to be able to take a credit card in exchange for porn and that he was not only the game in town in the 90?s but into the mid 2000?s as well. The only part that bothered me was the company name 24/7 billing as it was too close to 365 billing and they owe me money lol.
Even my wife enjoyed the movie and she usually only likes chick flicks. As the credits began to roll I made sure we were one of the first to get up and waited at the exit to listen to what people had to say, those who were talking about the movie all seemed to like it.
All and all it was a really entertaining movie and as I see it the main reason for the dismal numbers is the lack of promotion. I don?t know if Luke Wilson is promoting it on the talk show circuit or if there were many press junkets, but it was way better than Stallons flick the expendables which that had tons of promotion and many huge names. I guess the big screen is a lot like the internet, if you have the traffic you?ll make the conversions no matter what the content is.
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