How much watermark is enough for images/videos?
 

Was just curious to see what some of you thought, since you're fighting more content theft than most.

I have a friend who is releasing a book and he's a bit paranoid on putting the book cover art online before the book is released. It's a fantasy fiction book and the art is pretty cool, something he intends to sell prints of too, so certainly a chance someone would rip it off. At the moment I practically smothered it with "coming soon" watermarks at his request (coming soon since his site just contains a description of the book at the moment), but just wondered what's really necessary to go beyond mere inconvenience into impossible for a thief unless they had world-class skills in which case they probably wouldn't be wasting their time thieving images. I already had to break the news to him that Print Screen negates the value of disabling right-click on it since he requested me to do that too.

I mentioned video in subject too just out of curiosity on that, plus it might be helpful for others here. :)

I think at some point in the past some "D Long" guy here pretty much set the bar...

Work more branding into material. Mention your url, hold up a sign, say the name.

Shit people can't steal.