Zipcode-targeted advertising platform
 

Pimp Pimp! They definitely have the volume. https://ads.pof.com/

Great way to make use of accumulated data...

I bet Google already has something in the works since so many companies (in AU anyway) seem to be using the Google maps API for their "find your nearest store" pages.

Going further, loki.com seems to be some sort of toolbar that uses a huge database of known wireless access points to determine the user's location. If they have the toolbar installed, and wifi enabled on their laptop/PC/smartphone, their location can be transmitted back to any site that uses the loki.com API. Don't even need GPS or cell capability to fix a reasonably accurate location. Very cool, but kinda scary.

Kinda scary development.

By the way, what kind of ads would do well with zipcode targeting?