AFF RevShare Calculation
 

Friends, obviously the news about AFF cutting CPS commissions from $130 to $75 is bad news and results in a lot of taking a closer look at RevShare options. I'm putting together a spreadsheet and was wondering if anybody was willing or wanting to share any of the following data points to counter my assumptions below.

$24.95 Average Initial Month-to-Month Order
$47.95 Average Initial 3 Month Order
$124.95 Average Initial Year Order

76% Percentage MTM Orders
16% Percentage 3MO Orders
8% Percentage YR Orders

50% Attrition Rate

Should there be three attrition rates? i.e. one for MTM orders, one for 3MO orders, one for YR orders? Do they do rebills on YR orders?

Are my percentages 76/16/8 way off? Is the attrition rate way off?

Any help would be appreciated and would greatly benefit webmasters looking to make similar decisions.

i am lost...

You asking a business question on this board?

"Our average monthly churn rate, which measures the rate of loss of subscribers, has decreased from approximately 19.6% per month for the year ended December 31, 2007 to approximately 18.0% for the nine months ended September 30, 2008."

From their SEC IPO filing