News: Playboy 'would consider' selling
 

Playboy 'would consider' selling

Playboy has said it would be open to discussions about an outright sale of the company, after reporting a steep quarterly loss.

Playboy Enterprises, best-known for its adult magazine, posted a net loss of $145.7m (£102.6m) for the three months to the end of December 2008.

This compared with a loss of $1.1m for the same period a year earlier.

The company said it was hit by $157m in restructuring and other one-off costs. It cut 14% of its workforce in 2008.

Playboy has struggled with a shrinking audience in a poor economy.

Revenue for the period was $69.8m, down 19% on the fourth quarter in 2007.

In recent months the company has seen a shake-up in the boardroom, with chief executive Christie Hefner, daughter of Playboy founder Hugh Hefner, resigning in December.

Interim chairman and chief executive Jerome Kern admitted: "In the face of current economic conditions, it is clear that our streamlining initiatives need to continue."

In a conference call with analysts, he revealed the company would consider a sale or changes in the strategic direction of its flagship magazine.

Never purchased anything from/by Playboy.

Oh how... I would love to have the cash on hand to buy them out!

took me 5 minutes to find the naked pics of aubrey o'day in this months edition, so much fluff crap in that magazine.

lets all chip in and buy out GFY

Would probably take you just as long to find them online... for free.

why the fuck do you need us to chip in?
a big cock stud like you can buy gfy with his back pocket change...:1orglaugh

Would suck to see them go, but I bet with the "thought" of selling out, a lot of people would be looking to snatch the company up.

Internet = Life

Google it and it's done...

As i said in the other thread, the only thing that is worth anything to playboy now is their logo and name. The magazine is done. The spread this month was horrible and easily found for free before the magazine even came out. Plus putting some no name whore on the cover doesn't really do much to bolster their image. How do you go from having the most iconic woman of the 20th century to some stupid slut with bad fake tits and an even worst fake tan? that shit is an embarrassment.

Also I heard the next cover will be Seth Rogan. I bet he'll really help sell some mags.

just shows how times change.

Internet killed the playboy brand..

Yeah... maybe so....

That's why he's "interim"...I bet Hef was on the phone to him before he finished the sentence, haha:thumbsup

GFY is there only money maker.. And incidentally a portion of the one-off loss.