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Experimenting on price. (Business Thread)
I'm trying to find out more about what surfers want and willing to pay for when the buy porn. So last night I sent out a spam to all our ex members and surfers email list telling them about the new girls and the new prices on the paysite. Paul Markham Teens. This is the tour for our traffic and not affiliates traffic.
$2.95 for a 3 Day trial, recurring at $29.95 for 30 days. $5.00 for a 3 Day membership. non recurring. $15.00 for a 30 Day recurring at $35.95 for 30 days. $35.95 for 30 a Day membership non recurring. Also normal prices via CCBILL. So far the results are very interesting when compared with the spam we send out with the normal prices. I will keep you informed. |
will this be another classic thread, bumped for the next 2 years? :)
edit: so what are the results so far? |
just getting a sig spot
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Why don't you give it away for free ?
You know...adapt. |
let the magic join links decide..
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So far results are interesting and still coming in. paulmarkhamteens.com/ |
So Paul Markham comes out as teh spammer he is... I'm contacting spamhaus right now with a link to this thread :mad:
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so what about those results?
what can u tell? |
Magic Join Links work in emails too?
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:thumbsup
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Why you charging so much for crack whore content?
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Paul yep I bet majority took the $5.00 for a 3 Day membership I sure would. Surfers dont' want to convert to full unless you half force them.
btw, I recommend taking that pricing code off, your losing money with that pricing option on your paysite. There are more profitable more appealing prices to use for your ex members than this no recurring option |
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Who mentioned Sig Spot.
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5 years ago we largely had the monopoly on porn via the Net, unless the surfer wanted to make do with 15 second clips. And the Net converted a lot better than it does today. Today we do not have any strangle hold and the options for surfers are many. We went from 1-50 to 1-100 to 1-500 to 1-2000, and still many say the solution is more traffic. :upsidedow I will be trying different price options over the next few weeks to see what the surfer wants and what is the most profitable. Some of the prices will not make sense to us, let's see if the surfer understands. |
try to stop taking 3 day trials/access and be suprised what that can do to your result :2 cents:
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The magic word before Traffic is Retention :winkwink:
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cool stuff.....
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:1orglaugh:1orglaugh Just giving Paul shit that he deseves... |
experimenting on price = paysite operating 101..
nice of you to join us in the adult biz there paul.. |
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The experiment is to find out what the customer wants and not what we think he wants. The most popular one so far is the $5 one for 3 days. |
will i do believe that having a high price for a pacticular product must have good quality............
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You need to try a split test, send 20% of the list one price scheme, 20% another, and so on.
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Offering former members a trial makes no sense at all, they've already seen the members area.
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How much of the site do they get to see for $3?
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OK they have gone for the $5 3 day membership as well. I'm also sending traffic to it from a email gathering. |
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What will come after the 1-2000 ... My algorhytm says: 1 : 15000 I can explain this mathematically, beacuse i have found some logic in the following numbers: 1-50 1-100 1-500 1-2000 .... What is your guess? How did I come to 1 : 15000 ? |
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Trials are so people can check out the members area and see if they like it before they commit to a full month and $30 or more. If you offer them a trial AFTER they've been in the members area, then the ones who take it will certainly cancel before the trial period is up. If you're happy making $5 when you could make $20, then more power to you. |
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Of course the cheapest option is the most popular, they give you $5 and then cancel right away, download what they want and then forget about you. Your job as a paysite owner is to find the price point that maximizes your revenue. Charge too much and nobody will sign up or stay, charge too little and you won't make enough to cover your overhead AND you'll send the message to the customer that your product is "cheap" Find the middle ground that makes the most money overall. You obviously have alot to learn about running a paysite, that's fine, everyone has to learn. If I were you I wouldn't do that learning in public, or else you'll never get affiliates to send you traffic. Nobody wants to send traffic to someone who appears to not know what they're doing. :2 cents: That's your free advice for today, I'll await your I-know-everything-about-everything rebuttal. |
You should be mailing your former customers other peoples sites, and not your own. Well you can add your own in the mailer but stress several other sites in related niches. That is the proper way to use your past members email list. Not trying to sell them another trial to your site, odds are they already know about your site and if not you can kindly remind them and offer them a we miss you special price. One that costs more than a fucking trial though.
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I will be giving you guys the results today. You will be amazed at what came out top and the margin. |
I just want to know how many members sent you emails complimenting your business sense and for offering them so many membership options.
Everything else is moot. |
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Lenny2 had some good advice: Most affiliates (the ones that can actually send a sale) dislike sending traffic to a program that doesn't have their shit together. |
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