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-   -   IRS.com domain goes for $12.9M (https://gfy.com/showthread.php?t=730841)

DomBuyer 05-06-2007 01:47 PM

IRS.com domain goes for $12.9M
 
And the company that bought it thinks it was a great buy.

http://www.iht.com/articles/2007/04/17/news/domain.php

Wow wow wow.

Manowar 05-06-2007 01:54 PM

now that is someone with money to burn, wow.

I guess they could develop it into a tax advice site

DomBuyer 05-06-2007 01:59 PM

"Intersearch.com reported that revenue last year rose to $25.6 million from $17.5 million in 2005 and attributed most of the increase to its purchase of the irs.com Web site in September 2005. It paid $12.9 million for the domain name.

The irs.com Web site directs customers to affiliated Web sites, including ones it directly owns, that have no disclaimers. One of these sites encourages people to pay $89 to have their tax returns filed for them."

Vendot 05-06-2007 02:27 PM

So basically, because of the impending legislation the news has just been released of the actual sales price of this domain (IRS.com) ???

It wasnt reported previously, was it?

Wouldnt that make it one of the biggest domain sales of all time?

buddyjuf 05-06-2007 02:33 PM

good for them, I guess

now maybe I can find a buyer for my ICN.com for 12 mil ;)

DaddyHalbucks 05-06-2007 02:45 PM

Seems awfully steep.

DomBuyer 05-06-2007 03:04 PM

Quote:

Originally Posted by vendot (Post 12382303)
So basically, because of the impending legislation the news has just been released of the actual sales price of this domain (IRS.com) ???

It wasnt reported previously, was it?

Wouldnt that make it one of the biggest domain sales of all time?

Actually it was reported prior to this development--I just didn't see it. Insiders knew about this for some time, apparently.

DomBuyer 05-06-2007 03:15 PM

Quote:

Originally Posted by DaddyHalbucks (Post 12382370)
Seems awfully steep.

Hal, it does seem steep until you consider the enormous traffic:

http://www.quantcast.com/irs.com

...and the fact that they increased sales by about $8M since they bought the domain because of buying it!

Now how long they'll last in the their current form is another matter.

DaddyHalbucks 05-06-2007 03:31 PM

Quote:

Originally Posted by DomBuyer (Post 12382426)
Hal, it does seem steep until you consider the enormous traffic:

http://www.quantcast.com/irs.com

...and the fact that they increased sales by about $8M since they bought the domain because of buying it!

Now how long they'll last in the their current form is another matter.

Good point. Thanks for clarifying.

Nicky 05-06-2007 03:43 PM

Thats a fuck load of cash for 1 domain, but it seems it was worth it to them

ztik 05-06-2007 03:46 PM

Doesn't seem steep to me. Actualy under priced. IRS and Tax Help is a HUGE industry.

WiredGuy 05-06-2007 04:42 PM

Absolutely incredible... Are they doing anything else other than type-in traffic from it? Buying adwords, other sources of traffic?
WG

DomBuyer 05-06-2007 05:16 PM

I would guess based on my own sites that the name is probably generating $5k a day or more just through clicks and affiliates.

GatorB 05-06-2007 06:22 PM

Quote:

Originally Posted by ztik (Post 12382529)
Doesn't seem steep to me. Actualy under priced. IRS and Tax Help is a HUGE industry.


well maybe until you read

"The U.S. House of Representatives on Tuesday voted to punish commercial Web sites and e-mail senders that falsely portray themselves as having ties with the Internal Revenue Service.

The regulation is part of the so-called Taxpayer Protection Act, which passed by a 407-7 vote in the U.S. House of Representatives. "

If your domain is IRS.com no matter what your site looks like, you are basically saying you have ties to the actual IRS.

GAMEFINEST 05-06-2007 06:26 PM

i won ...yes....

DaddyHalbucks 05-06-2007 06:31 PM

So, it passed in the house, and now what? The senate will vote, and then..

The domain is a lawsuit or indictment waiting to happen?

The only entity that can legally own this domain... is.. the IRS?

$12.9 million.. POOF!?

?

Rumbo 05-07-2007 03:15 AM

Yes but..... whatever they earned from the domain will be taxed with penalties plus interest and theyll be audited a hundred times over.

montel 05-07-2007 03:47 AM

wow that is a huyge deal

DomBuyer 05-07-2007 08:40 AM

There's too much money on the table for Intersearch, the parent company of IRS.com to let the government yank it from them. More likely is that the feds will show muscle and force irs.com and others to remove any slippery stuff that tricks people into thinking they're visiting US gov sites, and forcing people to pay for stuff they could get for free.


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