optimal website colours
 

Now there are a million sites out there with a million different colour combinations.

I was just wondering if any here had noticed a conversion improvement when using certain colours.


I ask out of sheer curiousity cuz I saw the cover of the new issue of Vanity Fair the other day. It has a gorgeous combination of green, indigo, and purple and ever since I saw I 've been

a) trying to figure out how to use the colours on a website; and
b) even if did use the colours, would anyone else other than me like them?

If I had the artical I would post it, but I read that colors like green is good (means go) red is like stop, and I heard white backgrounds convert better. In this biz, you just gotta play around for yourself. :thumbsup

My favorite colors:

Background: Black
Borders: Gray
Text: Orange

:)

btw i think they convert good, i never used them...

I wonder why it sounds so familiar? :)

ahhhhhh almost same colors in this forum... didnt even see it :1orglaugh

I don't know much about colors, but I do know this:

Green is the most pleasing to the eye.

When you look around in this world, this should't surprise you.

(I don't know if it makes people buy sex, though.)

It really depends on what target niche you are looking to grab. Pink would be teen
professional would be white on black
blue border means click
yellow means sale

There was a good article somewhere, but i forget where.

do a search for color optimized marketing

Who else here besides me thinks Archer needs a new sig!??!

I've done quite a bit of research on colors and their effects on sales and psychology and what not.

Other than going into a longwinded thesis on everything I've read, the common thread seems to be this...

Warmer colors tend to evoke action and response. Warm colors being in the yellow and red spectrum.

Cooler colors tend to instill a calmness and inaction. Cool colors being those in the blue and green spectrum.

Lighter colors in either spectrum also have an active effect while darker colors subdue.

On the flipside red can tend to aggitate and aggravate, and blues can tend to bore.

Lighter colors in either spectrum also tend to be a call to action and darker colors in either spectrum has an opposite effect.

Yellow attracts the most attention. Black and white are the most professional. And royal blues seem to inspire confidence.

:2 cents:

well, i made some paysites to promote on my free amateur site, and so i needed to pick out some colors...........


In North American mainstream culture, the following colors are associated with certain qualities or emotions:

Red -- excitement, strength, sex, passion, speed, danger.
Blue -- (the most popular color) trust, reliability, belonging, coolness.
Yellow -- warmth, sunshine, cheer, happiness
Orange -- playfulness, warmth, vibrant
Green -- nature, fresh, cool, growth, abundance
Purple -- royal, spirituality, dignity
Pink -- soft, sweet, nurture, security
White -- pure, virginal, clean, youthful, mild.
Black -- sophistication, elegant, seductive, mystery
Gold -- prestige, expensive
Silver -- prestige, cold, scientific

just my :2 cents:

What happen to green meaning horny?

good news for dorm angels =)

Came across this site once http://www.colormatters.com/entercolormatters.html
Never really used it myself, but might be useful to some of you.

not as much as kosmic - I keep getting a javascript error :feels-hot :helpme

that's a cool site jeppe.

the only thing i remember from psych classes is that fast food places like denny's used be decorated in horrible shades of orange and purple.... designed to make people eat faster :)

i like green a lot....but have always been put off using it just because it's supposed to be a 'cool' colour...