Microsoft Eyes Yahoo! for Takeover
 

Stung by the loss of Internet advertising firm DoubleClick to Google (GOOG) last month, Microsoft has intensified its pursuit of a deal with Yahoo!, asking the company to re-enter formal negotiations, The Post has learned.

Yahoo! shares were up more than 20 percent in pre-open trading. Microsoft shares were little changed.

While Microsoft (MSFT) and Yahoo! (YHOO) have held informal deal talks over the years, sources say the latest approach signals an urgency on Microsoft's part that has up until now been lacking.

The new approach follows an offer Microsoft made to acquire Yahoo! a few months ago, sources said. But Yahoo! spurned the advances of the Redmond, Wash.-based software giant. Wall Street sources put a roughly $50 billion price tag on Yahoo!.

"They're getting tired of being left at the altar," said one banking source who has recently had talks with Microsoft. "They now seem more willing to extend themselves via a transaction to get into the game."

Part of the reason for that is because Google keeps trumping Microsoft on the deal front, beating out the company on not just DoubleClick, but also for a renewed search advertising pact with AOL in 2005 that Microsoft lusted after.

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http://www.foxnews.com/story/0,2933,270053,00.html

Hmm... Good for webmaster or bad?

Prolly good for mainstream webby's.

:2 cents:

Buy stock in Yahoo.

But why the HELL would GOOGLE want anything to do with AOHELL

Yeah considering doesn't allow adult ads on thier PPC program. Well not counting their nightsurf ad the show on every adult term. If they buy Yahoo then I'm sure adult ads will disappear from Yahoo PPC program too. well except or nightsurf.

Feels like like the AOL and Time Warner disaster all over again