| Holly Lez! |
11-07-2006 12:03 PM |
Falcon and NakedSword.com Sign Exclusive VOD Agreement
San Francisco, November 7, 2006 ? Premier gay-adult producer Falcon Entertainment has selected gay VOD leader, NakedSword.com, as the exclusive distributor of its online video-on-demand offerings over the next three years. Within three months time, all titles produced by Falcon Entertainment, which include Falcon Studios, Mustang Studios, Jocks, and Falcon International, will be available only through Falcon?s own web site or on NakedSword.com and its network.
?Falcon and NakedSword have been partners for several years, and throughout this partnership, NakedSword has proven that they understand our brand and can increase online visibility over a wide variety of online properties,? said Todd Montgomery, CEO of Falcon Entertainment, ?We have expanded this relationship because we have complete confidence in NakedSword and their commitment to our business.?
NakedSword.com will partner with Falcon to create Falcon-branded sites, much like the MustangStudiosVOD.com site launched by the two companies earlier this year. In addition, NakedSword.com will use its online promotional expertise to draw traffic to NakedSword.com and its affiliated network of gay sites.
?Falcon has been the most-recognizable gay adult brand in the industry for more than 30 years,? said Tim Valenti, President of NakedSword. ?We?ve worked hard to earn the respect, trust and business of Falcon; this deal signifies and important step in the evolution of the two companies. Over the next few months, NakedSword will roll out a global multimedia campaign to aggressively promote Falcon Entertainment titles and grow their online presence and revenue.?
NakedSword will use its knowledge of the complexities of the digital marketplace to work with other third-party providers on programs that will be beneficial to Falcon?s business.
?We know that the next few years are crucial for video producers,? says Valenti. ?We want to expand, not limit the exposure that Falcon has to online consumers, but we want to be smart about where their content is placed in the increasingly crowded market. We look forward to a relationship that is profitable for both companies.?
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