My New experience with PPC Traffic -Overture and Adwords
 

well i been experimenting with both adwords and Overture for the last week or so


thought i would share some of my experience


straight to the point

freaking tgp traffic is better, no really at least it costs a lot less


in the old days i used to buy traffic at 50cent a click for top keywords like "sex" and "sex movies"

from what used to be called goto.com .. well that converted at 1:38 ..



today.. adwords got crazy minimum per click of $1,$5 and $10 ..thats not based on competition thats adwords minimum before


yes $10 a click and you would think that the traffic would be worth it..

but you would be wrong, conversion @ 1:201 for the $1 a click traffic


what the hell..

for overture.. it feels like you are begging for traffic and conversions .. well lets say they are worse then adwords


what happened to the SE traffic.. especially PPC traffic.. at 1:200 with minimum of $1 a click .. that's $200 per sale ..

lol

anyway.. it was a cool experiment.. and yes i tried it with different sites ,
different sponsor and so on.. and the best so far was the 1:200

anyone else has same or different experience?

A lot of bad PPC ratios are probably do to competitors/webmasters clicking ads aka click fraud. Webmasters are dicks like that, always hating.

can't be that so many webmasters are clicking

If somebody out there is making money with PPC stuff, I'd love to hear from you.

Ok first off all not everyone is required to pay those high minimums. Your ad has to be really crappy and not getting a good CTR for Google to require that.

"sex" is VERY VERY generic. Why would you even bid on that word? "sex movies" is also kind of generic isn't it?

Also exactly how much traffic did you get for the keyword "sex movies". I might have some sites that I could use that word on. Also did you use it in quotes or were you using broad match? I'll test it out with the same amount of traffic and see how it converts. Of course I'm not paying $1 per click though.

There are keywords you can get for as little as 1¢ on adwords.

lol GatorB, i didn't buy the keywords sex and sex movies

got specific keywords.. for the sponsors..

and the Minimum is the default, its a new account with Adwords so they can't tell shit how good or bad my Ad is.. they didn't give it a try

my ad was getting 8%.. to 50% click ratio .. so being bad is bull

it was a broad match .. but that was a good thing

when i had a few sales.. i decided to target the keywords more.. well for the keywords that were selling.. they asked for $10 minimum per click

i was like what the ..

That's what you said. If you didn't which keyword were you using?

50% then it not very targeted. That may have hurt you. I could put an add that says "free porn" then send them to a join page that has a $39.99 monthly option ONLY and guess what lots of clicks and no sales.

Just like getting listed in the normal search Adword goes for relevance. They do in fact check out the site you are sending your traffic too and compare it to both your ad and the keyowrds you use.



there are ways around that.

I think we are one of the top bids for "sex" on google :) Adwords-Hornymatches=$$$$$$....... hmmmmmmmmmm

GatorB ,

thanks :)


i was sending the traffic to the paysite directly .. but i got what i needed to do :)

dating sites. opt in email sites, stuff like that

I love these threads.

Your min bids are high for a very simple reason.

The answer is out there... muahahahahaha

How much research did you do before you chose your keywords?

You mentioned adding keywords. Did you dump those that were obviously not converting?

Did you apply that ad fat to those that was?

Did you add any more value to convert the warm - hot keywords faster?

How long had your competitors been advertising on those keywords before you plugged them?

What are their members area like? Is it better than yours, worse or equal?

Did you run through descriptions until you can't no more so you can get specific as possible far as keyword picking goes?

Some times less targeted traffic = a lot more conversions.

fraud accounts for 30% of PPC traffic.....

Webmaster clicks and click fraud are about 40-50% of traffic. It's been proven with logs.

I notice the same thing, a new campaign, and minimum of $10 per click on the keywords, but then you add those same keywords to another campaign, or another adwords account, and its like 0.04c. Can anyone explain this??

Low Quality Score.

vexXxed, what Low Quality.. its the same page and the same Text Ad for both.

google is hmm strange

they are not going to last long.. this way.. they score pages after people pay them .. what bull shit.. can you imagine GFY saying to the sponcers to pay more or less based on they feel like advertising more.. they will be out of sponcers in no time

and so would adwords. . they can be big , but they still need the advertisers to pay the bills in the end of the day

we will see how long they have left :)


btw

anyone have seen any new SEs that seem to grow fast?

looking for the next big players.. i remember when it was Altavista , then it was all yahoo.. now its google.. well anyone have a feeling about the next one?

my average on Adwords most of the time is about 150-200% ROI

that's not to say there are no bad days, like today :Oh crap

:2 cents: Very true and spooky...

[QUOTE=MarkMan;11093925]

they are not going to last long.. this way.. they score pages after people pay them .. what bull shit..[/qupte]

What you just posted is bullshit. Adwords and the regular search listings have NOTHING to do with each other. Shit if you could pay to be #1 in regular search don't think there would be lots of people that would do that.

Every time I see this reasoning it makes me laugh. I was discussing this with Kellie just a couple of days ago actually. Her research on ppcse's is truly amazing, sure is quite an eye opener.

The largest ppc fraud doesn't come from competitors clicking your ads, it's not somebody sitting in front of a computer clicking your listings either. It does happen, don't get me wrong, but it's far from being the bulk of it. If you only knew how many adware/scumware programs infest ppc, it would make your heads spin. That's where the majority of click fraud comes from.

Yahoo has been known for years to be in bed with scums. Nothing new there. 2nd tier ppc are the worst. And Google is not above reproach either.

Sometimes your ad is shown through spyware and you wouldn't even know it. Sometimes people see your ad, and sometimes they don't, but you still get charged for the click whether they do or not. There is so much more to ppc...

All ppcse's have incentives to keep these scums there, it's money directly in their pocket. Advertisers bitch, complain, sometimes even get reimbursed a few cents here and there.

Read up on that, do searches on this stuff, you'll find plenty that will make you truly sick when you think of how much money you spend on ppc. We all consider this the cost of doing business online, and really, it is. But sometimes at what costs?? Choose your ppc very carefully and if you see something not quite right in your stats, then there is probably something not quite right. Contact them, let them know, send them proof. Or just don't use them again.

Missie

Actually Google has it where you ad will show on Google only. Or you can specify if you you ad to show on Google's ad partners site. Which I do not allow this since ratios go into the toilet when you do.

I wouldn't put places like TGPs above reproach either.

Do you have any idea how many smaller ppc show ads from Google and Yahoo? Some time ago, don't remember which portal or ppc it was from, used to display ads with your own title, your own wording but THEIR links. Sometimes they even used natural listings and changed the links. It is really sickening. The more you know about this stuff, the more it makes you wanna throw up. :(

Missie

Their traffic has gone to shit, their conversion sucks and the price they ask is ridiculous ... Bad experience with them myself ...

why would anybody bid on a keyword like sex?

How would I get charged from google in this case? Once again unless I ALLOW Google to show my ad elsewhere they CAN'T. You have to enable you ads to be shown on either their search partner or content sites.

This post is funny as shit.

You cant handle the truth!!!

Look at your ICQ.

here is a rule to remember.... PPC traffic brutally punishes idiots and highly rewards people that are very intelligent and serious.

You suck at adwords.

hahahahaa... i didn't really read this before i posted.

jesus, thats funny stuff.

omfg

if you dont know what you're doing, stay the fuck out and play in tgp traffic

i do very well on PPC mainly in overtue morethen google.. 90% of my sales from that PPC go to sextoys and not pay sites.. paysites yo'll blow your money too quick

On google is best to start with lower keywords beacuse high keywords will not bring you conversion.

Ahahahaah are you bidding on letters of the alphabet?